The search giant officially confirmed what many have been anticipating that such an event would occur for a couple of years now.
The news last year was that mobile search queries would probably overtake desktop queries some time this year. Google just confirmed this has now happened. This statement should be noted in the history books, Google says that “more Google searches take place on mobile devices than on computers in 10 countries including the US and Japan.”
However, the search giant declined to elaborate further on what the statistics look like in other countries, how recently this change happened or what the relative volumes of PC and mobile search queries are now.
Google groups tablets with desktops. So this is just smartphones we are talking about and does not include tablets.
Do you think that this is related to Google’s newly rolled out mobile-friendly update? We’re guessing it does, you could imagine, many webmasters starting to search for their rankings and since all the fuss about this update has gone so viral, probably the search volumes were higher in these times.
We couldn’t help it to share ComScore details on the subject, which is denying Google’s great news.
According to comScore, mobile search queries (smartphones + tablets) were roughly 29 percent of total search volume. Smartphone search volumes were just over 2X tablet volumes. There are many more smartphones in the market so this makes sense.
What would be interesting to know is number of queries per user per device. Those data were not in the report. However, one can do a calculation based on the data and the number of devices/users.
Interestingly, tablet search is growing faster than smart phone search. Perhaps because (at least larger) tablets are closer to PCs than smartphones. Also growth is necessarily going to be larger from a smaller user/usage base.
So, I ask you, who is telling the truth?
