SBTech Partners with LeoVegas Brand BetUK.com for UK Sportsbook Launch
High-growth gaming business Rocket X will utilise SBTech to propel their multiple managed brands into sports betting in the UK
London, UK – 25 July 2018 – SBTech, the industry-leading sports betting solutions provider to the regulated iGaming sector, has entered into a new partnership with multi-brand, managed service online gaming company Rocket X to supply its sportsbook to a number of UK-facing sites. The firm’s flagship brand BetUK.com was recently unveiled as the sponsor of EFL Championship club Swansea City.
The agreement has been contracted directly with Swedish mobile gaming giant LeoVegas, which created the Rocket X brand in March to consolidate its UK assets, newly acquired from IPS.
BetUK.com players will enjoy world-class sports betting coverage as well as the most advanced features in the industry. These include YourBet, offering fully automated same-game accumulators with instant pricing, which is already live in the UK with several SBTech operators.
The speed to market for which SBTech is renowned throughout the industry, the breadth and depth of its UK-localised sportsbook and the group’s proven track record of achieving high growth in the UK market were all pivotal to the creation of the new deal.
Andrew Cochrane, COO of SBTech, commented: “This latest partnership is the result of our ongoing commitment to increasing our market share in key regulated markets by providing a sportsbook that meets and exceeds the high expectations of players. LeoVegas and the Rocket X team both share our vision of delivering a differentiated and compelling value proposition to players through product innovation, scalable technology and a fully bespoke trading and risk management approach.”
Mark Good, CEO of Rocket X added: “The strength of SBTech’s in-play coverage, its technological and regulatory expertise, proven track record of powering high-growth operators in the UK and wide range of responsible gambling controls were at the heart of our decision to sign this agreement. With the power of one of the industry’s top sportsbooks behind us, I’m confident of achieving significant share in the uniquely competitive UK market.”
SBTech is a global leader in omni-channel sports betting and gaming, with over 1,000 employees in eight offices worldwide. Since 2007, SBTech has developed the industry’s most powerful online sports betting and casino platform, serving licensees in over 15 regulated markets.
SBTech’s clients include many of the world’s premier betting and gaming operators, state lotteries, land- based casinos, horse racing companies, and iGaming start-ups. The group supplies superbly flexible betting and gaming solutions to clients looking for speed to market and exceptional configurability, supported by the best business intelligence and reporting capabilities.
The SBTech offering includes its Seamless Sportsbook, the Chameleon360 iGaming Platform, Managed Services, and retail and omni-channel solutions that provide players with constant access to sports and casino products across all touchpoints: online, mobile and retail.
Backed up by unrivalled expertise in trading and risk management, regulatory compliance, AML and KYC procedures, acquisition and CRM, SBTech’s partners consistently achieve rapid growth, enhanced brand loyalty and peak profitability.
For more information, visit: www.sbtech.com
About the LeoVegas Mobile Gaming Group
LeoVegas’ passion is “Leading the way into the mobile future”. LeoVegas is Sweden’s premier GameTech company and is at the forefront of using state-of-the-art technology for mobile gaming. In 2017 the company passed the threshold for being classified as a unicorn, i.e., a start-up valued at more than USD 1 billion. A large part of this success can be credited to an extreme product and technology focus coupled with effective and data-driven marketing. Technology development is conducted in Sweden, while operations are based in Malta. LeoVegas offers casino, live casino and sport gaming, and operates two global and scalable brands – LeoVegas and Royal Panda – as well as a local, multibrand operator collectively referred to as Rocket X. The company’s shares are listed on Nasdaq Stockholm.
For more about LeoVegas, visit www.leovegasgroup.com
Source: Press Releases Published on European Gaming Media Network
Slotegrator unveils an interactive world map of gambling regulations
Slotegrator’s new interactive map is already available on the company’s website. Map users are only a click away from a comprehensive drilldown of land-based and online casino gaming and sports betting regulations in every country around the world, making Slotegrator the first iGaming company to offer such a valuable interactive resource.
Covering the legal status of different forms of gambling in 197 countries and other territories, the interactive map offers a quick, top-down view of global gambling regulations (though it is not intended as legal advice).
“It’s a veritable encyclopedia of gambling market regulations. Whether you want to look up the legal status of iGaming in Peru or online sports betting in Nigeria, everything you need to know is collected in one place and instantly accessible for users from all over the world,” notes Yana Khaidukova, managing director at Slotegrator. “Our team is constantly on the pulse of any changes in gambling legislation, and we understand how difficult is to search for information in different sources. That’s why we created a tool that can help not only ourselves, but also anyone who is interested in the gambling industry and has plans to open a casino online or offline”.
The key advantages of the interactive map:
- Up-to-date and verified information regarding gambling regulation and legislation.
- Accurate data on all countries and other territories.
- Review articles with recommendations for opening both land-based and online casinos.
- Analytical articles on betting.
- Intuitive interface.
- Regular information updates.
In addition, on the same page as the interactive map, you can request a free consultation from Slotegrator’s specialists about the details of gambling regulation in each particular country. The map is available here.
ABOUT THE COMPANY
Since 2012, Slotegrator has been one of the iGaming industry’s leading software and business solution providers for online casino and sportsbook operators.
The company’s main focus is software development and support for online casino platforms, as well as the integration of game content and payment systems.
The company works with licensed game developers and offers a vast portfolio of casino content: slots, live casino games, poker, virtual sports, table games, lotteries, casual games, and data feeds for betting.
Slotegrator also provides consulting services in gambling license acquisition and business incorporation.
More information: https://slotegrator.pro/
Upgaming will be attending the Sigma Europe 2022 conference
2022 Has been one of the most adventurous years for Leading iGaming solutions provider Upgaming which has announced it’s exhibition at Sigma Europe 2022 from 15-17 November. Stating that it will be the last event they’ll exhibit this year, they are planning to make it the most memorable for their existing and potential partners, operators and content providers.
Dates: 15-17 November
Location: Malta, MFCC
Stand: S 51
Leading iGaming solutions provider Upgaming will be showcasing its well established, highly scalable products and solutions to the audience as well as new products, including Casino aggregation platform with its sister product of casino API, as well as innovative sportsbook API integration.
CMO of Upgaming Goga Bibiluri says:
“We are proud to announce that Upgaming will be presenting its content aggregation platform, which opens up a new world of opportunities to iGaming operators with it’s 8 000 + Online casino games, and can be integrated through a seamless casino api integration, but that’s not all, We will be presenting brand new Sportsbook API Solution, that enables any casino operator to integrate Upgaming’s highly scalable sportsbook into their own casino website within a week, opening world of new opportunities for the operators who are looking to upscale their existing business.”
Sigma Europe 2022 is Upgaming’s third event of the year after the ICE London and iGB Live in April and July. Needless to say, the summit provides new opportunities for every attendee. Therefore, Upgaming will be displaying its latest products at the conference. Visitors will be able to inspect their leading sportsbook software, which is equipped with an ultra-fast API integration tool. Upgaming will also showcase its casino software with more than 8 000 games as well as their well known white label and turnkey solutions, which comes with a highly scalable, flexible and customizable iGaming platform.
Furthermore, besides all of the products mentioned above, Upgaming will also present its warp-speed mini-games, which have already gained popularity amongst gaming lovers due to their engaging gameplay and simple, easy-to-play nature. Apart from Dino and chicken which are already famous, visitors will be able to check out some of the latest releases, including Aquarings, Icefield, and Teleport.
Sigma Europe opens a window of new possibilities to the iGaming providers and operators. Upgaming is looking forward to meeting its existing and potential partners in Malta. We are waiting for you at stand S51.
RacingTV joins forces with 2mee
Affiliate powerhouse is allowing its operators to leverage the power of direct human messaging with trial campaigns hitting engagement rates of 38%
2mee, the Direct Human Messaging platform that helps online gambling companies take player communication and engagement to the next level, has joined forces with RacingTV so that the affiliate powerhouse can offer its technology to operators.
This means that online sportsbook brands working with RacingTV can create human hologram messages and use them to drive bettors to their sites.
RacingTV partners Bet Victor and SkyBet have been trialling the technology for several weeks now and across various campaigns have been able to achieve unrivalled rates of engagement and conversion.
One messaging campaign has performed particularly well with Bet Victor ambassador Harry Redknapp delivering a new player bonus offer which hit an engagement rate of 38% with his hologram message.
2mee’s patented technology allows gambling operators and affiliates to send Human Hologram Messages directly to customers in a way that demands their absolute attention.
It has been deployed by big-name brands such as BetFred and Sportsbet.io on their own websites and apps to leverage the power of emotional intelligence to boost acquisition and retention, and deliver KYC and compliance messaging with empathy.
Now operators can maximise their ambassadors and brand reach on third-party affiliate collateral as well.
2mee has been designed to do everything a volumetric studio can do but from a mobile phone. The user simply records the person delivering the message from any setting then 2mee recognises the face and cuts out the surrounding clutter, focusing the viewer on the person and the message.
James Riley, CEO of 2mee, said: “We are thrilled to be working with the innovative team at RacingTV and for its operator partners to be able to use our technology to send direct human messages to bettors. This really does allow them to stand out from the crowd and take engagement and conversion to the next level.
“Emotional marketing is absolutely the most effective way to engage and communicate with consumers and what better way of fostering this connection than via a face-to-face message. 2mee allows operators and affiliates to do just that.”
Clive Cottrell at RacingTV, added: “Quite frankly, we haven’t seen engagement and conversion rates like it. While running hologram campaigns, both BetVictor and SkyBet were our top-performing brands on the pages where the hologram messages were active.
“As an affiliate, this not only allows us to acquire increased volumes of new customers to our operator partners, but we too benefit from enhanced engagement, conversion rates and affiliate revenue streams.”
Luke Zgaga, Head of Acquisition UK at Bet Victor, said: “2mee’s value proposition through offering a unique human hologram message to prospects was exciting for us to test and exceeded our expectations. We saw strong results and far beyond the engagement levels we get with static image formats and look forward to working with them in the future.”
Bidstack Revs Up In-Game Advertising With Leading Mobile Racing Studios
With new momentum into the second esport season: Ski Challenge plans Nations Cup
Approaching €1 Billion Bets Participated in Jackpots: SOFTSWISS Jackpot Aggregator’s Q1 2023 Achievements
Checkd Dev Adds New Markets and Functionality to Betting Hub with App Upgrade
BMM Testlabs Attending G2E Asia Singapore
Belatra launches tasty new slot Wild Fruit Jam
IGT Presents Future-Forward, Growth-Driving Solutions at the 11th EL Congress and Trade Show
Wizard Games soars across the pristine landscape in Majestic North
Push Gaming wields instant cash prizes in 10 Swords
PRAGMATIC PLAY STRENGTHENS AUSTRIAN PRESENCE WITH WIN2DAY PARTNERSHIP
Latest News2 months ago
Affilka by SOFTSWISS Reconfirms Best Software Status at SiGMA Awards
Latest News3 months ago
RSVP Round table discussions with focus on Czechia, Poland, Romania, Finland and USA at Prague Gaming & TECH Summit 2023
Latest News2 months ago
IGT Signs Deal with Gift & Go
Latest News2 months ago
Tom Horn to Sponsor Prague Gaming & TECH Summit 2023
Latest News1 month ago
JCM Global Acquires Shareholding in Game Payment Technology
Latest News3 months ago
Exclusive Q&A with Alex Morgan-Moodie, Senior Director, Worldpay
Latest News2 months ago
TVBET enters distribution agreement with Golden Matrix Group
Latest News3 months ago
Interview with Dmytro Taran, COO at Slotegrator
Notice: Undefined variable: user_ID in /home/eegaming/public_html/wp-content/themes/zox-news/comments.php on line 49
You must be logged in to post a comment Login