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A New Era: EXCEL ESPORTS and Giants Gaming announce merger, forming GIANTX
British esports organisation EXCEL ESPORTS and Spanish esports institution Giants Gaming, are pleased to announce the merger of both companies to form GIANTX. The new venture will unify each organisation’s renowned competitive esports rosters, management and resources to accelerate the organisation’s growth in an effort to expand its geographical and competitive presence. This merger underpins a core strategy to develop GIANTX’s heritage markets in the UK and Spain, whilst also supporting wider European and Global growth. GIANTX will continue to compete on Global stages in the world’s biggest competitive titles, together with growing an unrivalled global fan base and associated commercial propositions.
With a cross-cultural fan base and team, GIANTX will capitalise on its diverse roster of professional players and content creators to deliver engaging bilingual content to resonate with both audiences. This includes leveraging the Spanish-speaking fanbase to establish a strong presence in the market. GIANTX will participate in two of the most esteemed esports franchises: the League of Legends EMEA Championship (LEC) and VALORANT Champions Tour (VCT), with its involvement extending to the Spanish LVP and the inclusive GameChangers initiative.
Staying true to UK and Spanish roots, GIANTX’s current 60 employees will continue to be based in the regional headquarters of London and Malaga, as well as a competitive performance centre in Berlin. GIANTX will leverage its strong foundations, exceptional staff, and the support of its formidable investor group to explore new business avenues. This includes entering new competitive gaming titles and furthering global partnerships that resonate with the brand’s esports demographic. Existing partners for EXCEL ESPORTS and Giants Gaming will remain following the merger, offering new and diverse opportunities through a broadened global audience.
GIANTX will be led by Tim Reichert; German esports pioneer and current CEO of EXCEL ESPORTS, and Jose Diaz; considered one of the most important entrepreneurs in the Spanish esports scene CEO and founder of Giants Gaming – both of whom will be Co-CEOs. The leadership team will also be composed of Chief Commercial Officer and former EXCEL ESPORTS Commercial Director, Mark Carter; Chief Strategy Officer and Giants Gaming Co-Owner, Virginia Calvo; and Vice President of Marketing and Brand, Oskar Sisi.
Tim Reichert, Co-CEO of GIANTX, commented: “The merger and establishment of GIANTX represents a pivotal and noteworthy chapter in the history of EXCEL ESPORTS, and we are thrilled to be joining one of Spain’s leading esports organisations, Giants Gaming. Through bringing together the two brands, each having cultivated passionate and distinct audiences, we are excited about presenting a fresh and compelling vision for the future.
“Whilst EXCEL and Giants Gaming are leaders in different markets, together we have created a clear and unified vision that will offer new and diverse opportunities for our partners through broadening our global audience, along with optimising our competitive strategies amongst our rosters. Drawing upon our combined 24 years of rich cultural heritage built in the UK and Spain, GIANTX aspires to emerge as a formidable new force in European esports.”
José Díaz, CO-CEO of GIANTX emphasizes: “Launching GIANTX represents an extraordinary opportunity. After multiple achievements and years of leadership in the industry, where Giants has become one of the major references in the Spanish-speaking market, it’s time to evolve and take a new leap. We believe that in EXCEL ESPORTS, we have found the ideal partner to continue growing. Our mission is for GIANTX to establish itself as one of the most valued esports clubs internationally, and for our teams to rank among the best in the most important esports competitions worldwide.
The spirit of GIANTX is global: from London to Malaga, with Berlin as our sports headquarters. Our markets and audience also expand with this merger. So do the opportunities: we aspire to become a winning and relevant organisation at the highest levels within the esports universe. We are confident that we will achieve this and fully honour the legacy that Giants and EXCEL have built all these years with work, effort, and passion.”
JRJ Group, who acquired a majority stake in EXCEL in 2018 alongside TOMS Capital, will remain the controlling shareholder, with all existing shareholders continuing in their support of the ambitious future growth plans of GIANTX.
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Hub88 adds Solidicon’s visually striking portfolio to aggregation platform
‘World-first’ racing crash game Quackinator among high-performing titles made available
Hub88 has partnered with Solidicon, the Swedish game studio famed for creating bold, artistic casino experiences that bring a fresh wave of excitement to players.
Founded in 2006 by ‘a collective of nerds and dreamers’, Solidicon has earned a reputation for crafting games that combine technical precision with playful creativity.
The developer’s portfolio, now available via Hub88’s seamless API, includes standout titles such as Navigator, Supershoot Crash and the world’s first-ever racing crash game Quackinator.
This collaboration strengthens Hub88’s catalogue of content, reinforcing its commitment to delivering in-demand, novel and creatively distinctive experiences to audiences worldwide.
Jess Inglott, Head of Supplier Relations at Hub88, said: “Solidicon’s games bring a bold, unforgettable touch to the casino experience.
“Adding their titles to our platform allows operators to offer visually striking, memorable content that stands out in a crowded market.”
Robert Ackerman, CEO of Solidicon, said: “Partnering with Hub88 provides a practical way to broaden distribution of our games and simplify access for operators.
“Their platform is well regarded for its stability and ease of use, which makes this partnership a strong fit for us.”
The post Hub88 adds Solidicon’s visually striking portfolio to aggregation platform appeared first on Gaming and Gambling Industry Newsroom.
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Greentube expands Latin American footprint with Brazino777 partnership
Greentube, the NOVOMATIC Digital Gaming and Entertainment division, has strengthened its presence in Latin America after partnering with Brazino777, an online casino and sports betting brand known for its player-first experience and fast withdrawals, to roll out a selection of its top-performing titles to the Brazilian market.
Following the agreement, Greentube’s platform is now live with Brazino777 in Brazil, marking an important milestone in the supplier’s regional growth strategy and reinforcing its commitment to delivering market-relevant content in newly regulated jurisdictions.
As part of the collaboration, Brazino777 players can enjoy some of Greentube’s most popular new releases, including Piggy Prizes:Wand of Riches 2, Trinity Treasures Wukong Buy Bonus, and Caichen Triple Blossom.
Alongside these titles, a curated selection of Greentube’s iconic classic games have also been integrated, including Book of Ra deluxe, Diamond Link: Mighty Sevens, and Cash Connection – Golden Sizzling Hot.
These games were selected for their proven performance in regulated markets and their strong appeal to Brazilian players, making them an ideal fit for Brazino777’s growing casino offering.
Now, with Brazil’s regulated online gaming landscape offering fresh opportunities, the collaboration is well positioned to reach new heights as the region continues to thrive.
Greentube’s latest Brazilian partnership further reinforces its strategic focus on Latin America as a key growth market. With a diverse portfolio of innovative slots and well-established fan favourites, the company continues to strengthen its position as a leading supplier worldwide.
Wilson Francisco, Sales and Key Account Manage at Greentube, said: “Our launch with Brazino777 is a major step forward for our strategy in Brazil. Their deep understanding of the local audience, paired with Greentube’s commitment to delivering top-performing, culturally relevant content, is a powerful combination.
“We’re confident that this partnership will elevate the player experience and help set new standards in the market.”
Andre Medeiros, Country Manager for Brazil at Brazino777, said: “Greentube’s portfolio is recognised globally for its quality, performance and player appeal. As a brand rooted in Brazilian culture, Brazino777’s focus is simple: a fun, smooth experience our community can enjoy every day.
“Partnering with Greentube reinforces that promise by expanding the entertainment options available to our players in Brazil.”
The post Greentube expands Latin American footprint with Brazino777 partnership appeared first on Gaming and Gambling Industry Newsroom.
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Yggdrasil strengthens YGG Masters roster with Nordic game provider Lakka Studios
Yggdrasil has expanded its standout YGG Masters program with the addition of Nordic independent game studio Lakka Studios, introducing fresh concepts to its premium global content portfolio.
As the 20th studio to join the YGG Masters family, Lakka Studios aligns with Yggdrasil’s vision of elevating the iGaming landscape through innovative, high-quality content from the industry’s most exciting creators.
Steeped in Nordic spirit, Lakka Studios introduces a refreshing blend of clever mechanics, polished visuals, and player-first design. Its approach to light-hearted and engaging gameplay adds a new dimension to the YGG Masters catalogue, enhancing the variety of games available to Yggdrasil’s operator partners and players worldwide.
Lakka Studios will be another early adopter of Yggdrasil’s cutting-edge Game in a Box platform, created to streamline the end-to-end development process, as well as offering a ready-made path to market through its distribution network.
Zoe Bird, Head of Masters at Yggdrasil, at Yggdrasil, said: “We are thrilled to welcome Lakka Studios as the 20th studio to join our Masters community.
“The studio brings a familiar Nordic identity that complements the broad range of studios within our network. We have every confidence that Lakka Studios will quickly build a devoted following across our global operator partners.”
A spokesperson for Lakka Studios added: “Joining the YGG Masters program marks an exciting step in our journey, and we’re incredibly proud to collaborate with a partner that shares our passion for quality and innovation.
“Yggdrasil’s support and technology provide the ideal foundation for us to bring our creative vision to life.”
The post Yggdrasil strengthens YGG Masters roster with Nordic game provider Lakka Studios appeared first on Gaming and Gambling Industry Newsroom.
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