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“This summer will prove to be one to remember”: Exclusive interview with R Franco on its MGA Licence
With restrictions ending and a summer of sport ahead of us – we caught up with the MGA’s latest licensee, R Franco Digital, to talk through CCO Mario Benito’s vision for the coming months – with the Spanish supplier now poised for some very exciting expansion plans.
Congratulations on R Franco Digital’s recent MGA Licence! Can you tell us what it means for the company and your plans for the next 12 months?
For R Franco, the acquisition of the Critical Gaming Supply Licence from the Malta Gaming Authority (MGA) represents a major step forwards for the business, capping a period of growth the extends right across Europe and beyond. We are now currently licensed to operate in Spain, Colombia, Portugal, Belgium and now, Malta. Our plans for the next 12 months will be focused on this new market for us, which provides us with enormous opportunities to expand our business.
What key European markets does R Franco Digital see as holding major growth potential?
Not only is Spain a market that is close to our heart, given that it is our home and where the business originated in 1965, but it is also one that contains real potential for online growth going froward. We have significant experience in capturing the interest of land-based players – and offering them online as a channel, as well as a world-class digital offering to keep them there. The Netherlands is very much an established market in many ways, where local players already spend more money on gambling activities than in many other regulated markets in Europe, ahead of the new regulations that are set to come into being later this year. After that, you also have the German and Portuguese markets, where we also see significant growth possibilities.
How have the last year’s events shaped the gaming landscape in terms of player behaviour? Are players looking for different types of games?
The online gaming market around the world is very volatile – with plenty of variables at play. All of our competitors are innovating every day to create new, entertaining experiences for players and no supplier can afford to be left behind in that race. With players expecting more than ever from casino games, the market in turn is providing them with new possibilities. One example is the purchase of Free Spins, which was included as an option some time ago; now, there are very few slots in certain jurisdictions that do not integrate this feature.
How is R Franco Digital look to adjust its development pipeline to suit the new environment?
It is fair to say that our in-house development team is improving in leaps and bounds and the proof of that lies in the games themselves, which are getting better and better in order to serve the entertainment needs of players. We are specialists in the Spanish market – because that is where we have been present for the longest period – but our games have also proven to be popular in many other international markets including Portugal and Colombia, and we’re looking forward to building on that this year with our MGA licence.
Looking to your home market of Spain – how has this year shaped up so far – do you see the Spanish operators on track for recovery and a return of land-based?
It has indeed been a difficult year for Spanish operators. New regulations meant increased advertising restrictions and new rules around bonusing and this had the double impact of making it more difficult to attract new players and also to keep them. At the same time, this is a very versatile market and there is still plenty of room for manouevre, so we are sure that there will be a recovery. As one of the market’s leading players we look forward to helping drive that recovery – and we see plenty of potential for activity returning once the conditions are right.
Last but not least, what are your expectations for betting and casino this summer with the upcoming Euros?
It has been a year in the waiting, and we are sure that the delayed European Championships will prove to be successful in every way, with both betting and casino being part of that success. While domestic football leagues are not yet concluded, it will not be long before operators are able to reveal the special promotions they have been working on for so long, in order to capture the attention of their customers. Without a doubt, this summer will prove to be one to remember – and casino has plenty of opportunity to capture the interest of not only sports betting fans, but also traditional land-based players who want to join in this summer’s action online while indoor restrictions are still in place.
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Swintt joins the winning legion in Hidden Treasures of Rome
They say Rome wasn’t built in a day, but in Swintt’s all-new slot sensation, Hidden Treasures of Rome, players’ fortunes can certainly be built up in seconds thanks to the presence of Free Spins, a rewarding tumble feature and random multipliers that offer a maximum payout of up to 5,000x the stated win.
Played out across an expanded 6×5 reel set that features jewels, crowns and Roman insignia among its unique symbols, Hidden Treasures of Rome differs from other cluster pay slots in that players only need to land eight or more matching icons in any position to start a winning cascade.
When they do, new symbols will descend from above to fill the vacated spaces, with random multipliers also possibly dropping into view to further boost their prizes. Indeed, whenever one or more multipliers appear, all regular wins will be boosted by their combined values – with the maximum multiplier of 500x potentially creating top prizes of up to 5,000x players’ selected stake.
This rewarding bonus mechanic is then kicked up a notch in the game’s Free Spins feature, which can be activated either by landing four or more scatter symbols or by using the “Buy Feature” button to access it directly. In either case, players will be awarded 15 Free Spins, with multipliers now being stored to the right of the reels to boost any future wins that arrive throughout the spins.
In practice, this means that whenever a multiplier win occurs during Free Spins, the combined value of all visible multipliers will be saved and the total amount will then be re-applied when the next multiplier win occurs. This way, any multipliers that are gathered early on can quickly add up to colossal wins in the feature; and landing four more scatters will also add an extra five Free Spins.
David Mann, Chief Executive Officer at Swintt, said: “Get ready to experience the full glory of the Roman Empire in Hidden Treasures of Rome – the new, action-packed tumbling reels slot from Swintt where the maximum payout can shoot up to 5,000x.
“Also boasting an exciting Free Spins feature where all collected bonuses are stored and added to subsequent multiplier wins time and time again, the game has all the makings of an historic classic and we’d really encourage players to give it a spin and join Swintt’s winning legion today!”
The post Swintt joins the winning legion in Hidden Treasures of Rome appeared first on European Gaming Industry News.
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GR8 Tech releases Visibility Rules – Geo-Specific Filters Extension to enhance client growth
To support the growth of our clients in different GEOs, GR8 Tech is happy to release the Visibility Rules – Geo Specific Filters extension. Visibility Rules provides a flexible UX management tool to provide better payment option conditions in the GR8 Tech Payment Gateway according to configured player specific parameters, segments or traffic type. This innovative release underscores GR8 Tech’s commitment to providing tailored solutions that enhance the user experience and Increase payment conversion rates in specific geos to directly enhance overall GGR for Operators.
This strategic upgrade includes the following powerful new filters:
Registration Country: Clients can define payment groups based on specific player registration countries, ensuring that payment options align with regional needs.
Client Original Currency: This feature allows clients to specify payment groups based on the original currencies used by players in their projects, enhancing financial fluidity.
User Verification Status: Now, verified and non-verified users can receive distinct sets of payment groups, allowing for a more customized experience.
Session Device Agent: Clients can target payment groups specifically set to individual devices, optimizing user interface interactions.
Payment methods appearance can be based on the user parameters, such as: Days past player registration, Specific player ID, Paid vs. organic traffic, Specific marketing traffic source tags assigned to players, AMS segments assigned to players, Registration country, Verification status, Specific device agent used and Player currencies.
Additionally, clients will experience improved acceptance rates and player metrics, facilitated by a straightforward management tool for adjusting payment methods availability and overall UX approach, based on configurable conditions. This empowers clients to effectively segregate players according to their verification status, currency, and registration country, all within moments. In an ever-evolving digital landscape, maintaining the integrity of payment methods is paramount. GR8 Tech’s new features allow for enhanced anti-fraud capabilities, providing clients the ability to secure payment options for users defined by session device agents—simply by creating or extending rules. With the launch of the Visibility Rules – Geo-Specific Filters Extension, GR8 Tech provides a powerful tool to take over the control over the payments UX according to the clients needs.
The post GR8 Tech releases Visibility Rules – Geo-Specific Filters Extension to enhance client growth appeared first on European Gaming Industry News.
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OLBG bolsters in-house content suite with new slots interview series
OLBG has ramped up its in-house content production this year with the launch of a new interview series focused on casino, and specifically online slot game development.
Industry legend Chris Taylor, who has 20 years’ experience in the field, has spearheaded a fun new series which is sure to attract plenty of attention as it delves into some of the most fascinating creative talent and technical feats of recent years, from a wide range of studios.
Taylor, who joined OLBG just six months ago in April, has been a stalwart of the iGaming industry ever since he started his own slots site back in 2011.
In his new remit as Head of Slots at OLBG, Taylor is not only overseeing all things slots, he’s also bringing the best and brightest names in the industry together for a new series.
OLBG Slots Series, which began in July 2024, has so far featured the creators of some of the world’s most popular slots games, including Pragmatic Play, Nolimit City, Push Gaming and 4ThePlayer.
High-profile guests to date include Nolimit City head of product Per Lindheimer and Push Gaming studio head Amit Samji, while the super relevant series has gained hundreds of pageviews for flagship OLBG website, OLBG. com.
Shared best practice
“One of the best things about the gaming industry is the willingness to share best practice, because iGaming isn’t just a job for so many of us – it’s a passion,” said Taylor.
“The stories told so far have also put paid to the outdated view that there is a lack of innovation in online slots, with every company striving to make their mark in a unique way.
“Our slots series aims to bring players one step closer to studios with a chance to understand the process behind what goes into creating some of their favourite games.
“It even gives casino fans an exclusive sneak peek over what to expect in future,” he added.
Technology, regulation and game mechanics are all brought to the forefront in this new long-form content, with industry heavyweights Relax Gaming and Print Studios set to appear on the series soon.
Established in 2002, OLBG began as a guide to the best betting sites and latest offers with information to help sports bettors place bets online with UK-licensed operators.
Later, Online Betting Guide became more affectionately known as OLBG, and now provides guides and information covering casino and slots, as well as sports betting.
The Q&A series is a natural progression of OLBG’s internal content strategy in the slots vertical, allowing the business to delve deeper into the latest industry trends and brand insights.
The post OLBG bolsters in-house content suite with new slots interview series appeared first on European Gaming Industry News.
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