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“It is going to be a slow process – but great things take time”: Exclusive interview with R Franco Digital on the return of sports betting in Spain

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Mario-Benito “It is going to be a slow process – but great things take time”: Exclusive interview with R Franco Digital on the return of sports betting in Spain
Mario-Benito-1 “It is going to be a slow process – but great things take time”: Exclusive interview with R Franco Digital on the return of sports betting in SpainReading Time: 3 minutes

 

After notching up a series of high profile deals with the likes of Dafabet and BetConstruct, we sat down with R Franco Digital’s Chief Commercial Officer, Mario Benito to talk Spain’s return to sports betting and his outlook for the market as the lockdown is lifted.

R Franco Digital has certainly signed a couple of notable deals recently, can you give us the lowdown? 

It has been a busy few weeks as we get back on track in Spain! All in all, we’ve already signed agreements with several of the Spanish market’s leading tier one operators and will be announcing additional partnerships in further markets in the very near future.

Key to this has been our industry-leading portfolio of supporting products; including our IRIS Platform, as well as our Wallet, online games and renowned IRIS Power Vault – developed in tandem with the Spanish regulator, the DGOJ.

In terms of what we’ll be doing, R Franco Digital will be providing three major international operators with these tools to enter the Spanish market – as well as signing a succession of aggregator partnerships to further boost the reach of our fantastic collection of games.

We’re also expecting plenty of developments on the LatAm front (which is our second home), as well receiving our MGA Critical Gaming Supply licence in the very near future.

Is this a vote of confidence for the Spanish market returning to normal? What’s happening on the ground there? 

There’s no question that the entire industry has felt the impact – with Spain (as you may have seen from the headlines) being no different. Given the need for entertainment under lockdown, there has been a considerable uptick in iGaming, despite the Spanish government’s two-month suspension on promotional activity.

Since the resumption of Europe’s most popular sporting tournaments, the sports betting vertical is gradually returning to full strength, although this process will not be complete until the new season. Given our home market is both dynamic and resilient, we are confident that the commercial landscape in Spain will return to its pre-COVID trajectory soon enough.

Having said that, land-based will likely take longer to re-emerge to full strength given it has received the brunt of the impact from COVID. To persevere, operators who have not already done began to diversify through digital channels. We set up R Franco Digital a decade ago with this role in mind – and it’s certainly proved instrumental for our local partners during this time.

What do you forecast for the first few week’s betting activity once La Liga has returned? 

The resumption of Europe’s top football leagues, particularly La Liga, have seen dormant sports bettors return to the vertical en-masse. However, I do not believe activity will revert to its previous level until the new season begins. The numbers certainly back this up, and from what we’ve seen so far, the total amount wagered in the Spanish market has fallen by 40% compared to the week before La Liga was cancelled.

Plenty has been said around the cross-sell between sportsbook and casino in the past few months – has it rang true in Spain?

It’s been invaluable – and for many operators, turned from a promise to a reality. However, we shouldn’t get too carried away with the hype; we have not seen a whole legion of sports betting fans converted to slots in three short months.

To build a pandemic-proof portfolio, operators (and platform providers) need to take a long, careful look at what disciplines lent themselves well to sports bettors betting behaviours during lockdown (such as live casino) and capitalise on it moving forward.

What other alternative sporting markets have proven popular during the lockdown?

The most successful markets have been Table Tennis, and football leagues in more ‘exotic’ countries such as Belarus, that did not see their sporting calendar hindered by lockdown. Esports and virtuals have also experienced a similar spike activity as sports betting enthusiasts look to get in on alternative entertainment, although these disciplines are likely to attract a more niche type of player, especially in the case of esports, which has become a bastion of the millennial demographic.

And finally – how fast do you see retail betting returning in Spain? 

It is going to be a slow process – but great things take time. The decision to re-open now falls under the mandate of Spain’s regional authorities, and it will be at their discretion. We can see this happening in real time – as although the state of emergency has ended, not every region has yet allowed betting shops to reopen. Along with land-based casinos, retail is by far one of the most severely affected sectors of the market, and I anticipate it will be a long road to recovery for many that had to endure three months of closure. Of course, we’ll be there to help.


Source: Latest News on European Gaming Media Network
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: “It is going to be a slow process – but great things take time”: Exclusive interview with R Franco Digital on the return of sports betting in Spain

George Miller (Gyorgy Molnar) started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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Triple Cherry strikes Hub88 partnership

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hub88-3cherry Triple Cherry strikes Hub88 partnership
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Spain based slot developer Triple Cherry has landed a deal with leading content aggregator Hub88, which will see its games distributed to Hub88’s wide range of operator partners.

The agreement will see the entire Triple Cherry portfolio, including titles such as Saint Fermin or Carnaval do Rio, sit alongside Hub88’s extensive collection of around 3,000 games from more than 40 of the world’s top casino developers.

Hub88’s operator partners will enjoy new titles featuring world-class graphics and geographically targeted content.

Triple Cherry CEO Juan Antonio Galindo said: “This partnership is a fantastic step forward for Triple Cherry. We are delighted to see our games reaching a wider, international audience, and there are few better ways to do that than via Hub88.”

Hub88 Director Vladimir Negine added: “We are always looking to add new and innovative content to our platform, and that is what drew us to Triple Cherry. Their experienced team is creating engaging casino games which can perform well across multiple jurisdictions.”


Source: Latest News on European Gaming Media Network
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: Triple Cherry strikes Hub88 partnership

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Merkur Increases Stake in Betcenter Group

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9 Merkur Increases Stake in Betcenter Group
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Merkur Sportwetten GmbH, a subsidiary of the Gauselmann Group, has increased its holding in the Belgian sports betting company Betcenter Group from 50.1% to 74.9%.

Business relations have existed between Merkur Sportwetten and Betcenter for approximately four years. Merkur purchased a share of 50.1% of Betcenter at the beginning of 2018. This holding has now been increased by 24.8%. After the partial sale, Seydi Tekin will remain the managing partner of Betcenter for the long term; Carsten Schaudienst will continue to be active as a board member.

 “In 2018, we decided to sell part of our business in order to be able to further expand our business activities in Belgium and grow more strongly as a company. We found an ideal partner in Merkur Sportwetten, which supports us as a technology partner for system bets as well as financially. The partnership quickly brought benefits and we were able to double our turnover in the past two years,” Seydi Tekin said.

 “Together, we want to increase the already large footprint of Merkur Sportwetten under the Betcenter brand in Belgium. In line with this, we will further extend the omnichannel product offering (physical as well as online) in the coming months,” Markus Ettlin, Managing Director of Merkur Sportwetten, said.


Source: Latest News on European Gaming Media Network
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: Merkur Increases Stake in Betcenter Group

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Booming Games presents Howling Wolves

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Howling-Wolves Booming Games presents Howling Wolves
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According to accepted practice, during a close encounter with a wolf, people should do the following:

  • Stand tall and make themselves look larger.
  • Calmly and slowly back away, always maintaining eye contact.

“Not so with Booming Games’ latest and greatest, Howling Wolves”, says Director of Product Shane Cotter. “Now when you scream ‘Wolves!’ it will be a cry of excitement and anticipation as you wait to see how rich they’re about to make you.”

This medium volatility 5×3 slot brings you deep into the native American environment, populated by one of the most important animals in their culture. For native Americans, the wolf represents courage, strength and loyalty. Some of their cultures even believe these majestic creatures to be a part of the family, also believing that members of their clan can take on the appearance and attributes of a wolf.
While Booming Games doesn’t suggest you should try this, we do suggest that instead you try spinning the reels of Howling Wolves to see if you have what it takes to be as successful a hunter as a wolf.

And there’s good hunting to be had in Howling Wolves; with a max win factor of 5,000 times your bet. Not surprising when you see how feature-rich the game is. In the Howling Wilds feature, superimposed wilds land on the the gameboard whilst the reels are in spin. There’s a real possibility of players having all 15 positions turned wild! Then we have the Alpha Wolf feature, where the more wolves howling in the middle of your screen, the more of the highest paying symbol will burst onto your screen, setting you up nicely for some potentially booming wins. Couple these features with retriggerable Free Spins and you’ve got a recipe for success.


Source: Latest News on European Gaming Media Network
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: Booming Games presents Howling Wolves

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