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HIGHLIGHT GAMES STRIKES IIHF ARCHIVE FOOTAGE AGREEMENT WITH INFRONT

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HIGHLIGHT GAMES STRIKES IIHF ARCHIVE FOOTAGE AGREEMENT WITH INFRONT
HIGHLIGHT GAMES STRIKES IIHF ARCHIVE FOOTAGE AGREEMENT WITH INFRONTReading Time: 2 minutes

 

London-based video virtual sports specialist Highlight Games Limited today announces that it has reached an agreement with Infront, a Wanda Sports Group company and the exclusive media and marketing partner of the International Ice Hockey Federation (IIHF), for the use of archive IIHF Ice Hockey World Championship footage.

Highlight Games creates innovative betting experiences using past competition footage. Fans will be able to pick a match-up between two teams and bet on several outcomes, with the footage pulled together randomly from tournament archives.

Stewart Whittle, Highlight Games Limited Founder, said: “This is an important milestone in Highlight’s product roadmap as we diversify our portfolio of games to reach new customers and territories. Ice hockey has a huge international following and we are confident that fans in global gaming, betting and lottery markets will be excited to engage with this new and credible content. We have enjoyed an overwhelmingly positive response to our live products and look forward to building on this success as we launch our new ice hockey product with our international partners in 2020.”

Amikam Kranz, Infront Vice President Media Sales & Operations said: “We are always looking for innovative ways to broaden the exposure of the IIHF Ice Hockey World Championship and Highlight Games’ offering is a new direction for that goal. These unique games are the perfect showcase for the tournament and we look forward to increasing the reach of the competition worldwide.”

The exclusively acquired content will be included in a suite of games that feature Canada, the Czech Republic, Denmark, Finland, Norway, Russia, Slovakia, Sweden and the USA. The footage will be used in the creation of Highlight’s exclusive IIHF Ice Hockey World Championship game which will be available in formats including Single Game, League and Tournament play as well as games for the international lottery market.

 

About Highlight Games Limited:

Highlight Games is a London-based video virtual sports and games supplier which specialises in the creation of innovative, sports-focused betting experiences. Using a unique patent-protected live video game format, Highlight’s products feature top teams and players from the world’s favourite sports.  The company’s flagship SOCCERBET game is the #1 selling product in Europe’s largest virtual sports market and its branded portfolio of products, which include NBA Last 90 and NBA Last 60, will launch in gaming and lottery markets in the US and around the world in 2020. Featuring highly optimized game design based on decades of archived live action sports footage, Highlight’s products can be tailored to suit the sportsbook or virtual sports offering of operators across retail, online and mobile.


Source: Latest News on European Gaming Media Network
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: HIGHLIGHT GAMES STRIKES IIHF ARCHIVE FOOTAGE AGREEMENT WITH INFRONT

George Miller (Gyorgy Molnar) started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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Tanzania Gaming Board Warns Families About Risks Posed by Betting on PlayStation Games

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The Gaming Board of Tanzania (GBT) has warned parents about the risks posed by betting on PlayStation games, urging families to take action.

Last week, Daniel Olesumayan, Acting Director General of GBT, addressed the issue during a meeting with media editors organised by the Treasury Registrar’s Office.

The gathering aimed to increase awareness about gambling activities and clarify the GBT’s regulatory responsibilities. Olesumayan stressed the importance of keeping children away from gambling, highlighting that it is primarily the parents’ duty to supervise their children’s gadget usage.

“As parents, we must protect our children. It is important to track how they use gadgets intended to stimulate their minds. PlayStation games turned into gambling must only operate in board-approved locations,” he said.

The growth of Tanzania’s gambling industry is evident, with the GBT registering 62 companies and issuing a remarkable 8549 licenses in the 2024/25 financial year.

This number includes licenses for various activities, such as the National Lottery and sports betting, with some companies holding multiple licenses to operate different types of gambling across various locations.

“The sector’s tax revenue surged by 97 percent, from Sh131.9 billion in 2020/21 to Sh260 billion in 2024/25,” Mr Olesumayan said.

He also noted that the ability to place bets as low as Sh1000 has contributed to the impressive growth.

Even with recent advancements, the GBT still faces significant challenges, particularly with illegal slot machines that operate without registration. These machines often attract children, posing risks not only to minors but also to the integrity of the gambling sector.

To tackle these issues, GBT is looking to the future with plans to utilise technology for better management of the industry and also enhance the skills of staff for more effective oversight. The regulator has also established more zonal offices and recently banned foreigners from operating slot machines.

Additionally, the board is set to launch a nationwide responsible gaming campaign aimed at educating young people about the dangers of problem gambling and promoting safer gaming habits.

The post Tanzania Gaming Board Warns Families About Risks Posed by Betting on PlayStation Games appeared first on European Gaming Industry News.

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Ghana Gaming Commission Introduces Mandatory Biometric Verification

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The Ghana Gaming Commission has introduced a significant change to the gambling industry by mandating biometric identification for every bet placed within the country. This new rule applies to all forms of gambling including online and physical sportsbooks, casinos and promotional games. Alongside recent tax reforms, this measure represents a strong move toward modernising and securing the gambling landscape in Ghana.

Gambling operators are now required to integrate their platforms with the National Identification Authority’s (NIA) database. Every player must verify their identity using fingerprint or facial recognition technology both at the point of placing bets and when claiming winnings. The only acceptable form of identification will be the Ghana Card, issued by the NIA.

According to Emmanuel Siki Quainoo, the acting commissioner of the Gaming Commission, this initiative aims to protect the industry from criminal misuse and enforce stricter responsible gambling measures. It is designed to slow down betting activities, allowing players to make more thoughtful decisions regarding their gambling behaviour.

Operators have a strict timeline of just one month to fully implement and test these biometric verification systems. Non-compliance could result in suspension of licenses or refusal of renewals, as the Commission has pledged to enforce these regulations rigorously without exceptions.

The primary goals behind these updated regulations are to prevent fraud and stop underage gambling. Additionally, these measures aim to increase transparency in the gambling industry, which has been scrutinised over possible money laundering and unmonitored cash flows. By associating all gambling transactions with verified biometric data, authorities can more effectively monitor and identify irregular activities.

The mandatory biometric checks also enhance responsible gambling protections. Regulatory bodies can monitor dangerous betting behaviors, impose limits on spending, and provide exclusion options for self-excluded players. This policy is part of a larger national digital initiative that uses identity-based verification across multiple regulated sectors.

The post Ghana Gaming Commission Introduces Mandatory Biometric Verification appeared first on European Gaming Industry News.

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Indian Gaming Industry Expresses Concern About Proposed Online Gaming Bill

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The real money gaming (RMG) industry has been thrown into unprecedented turmoil after the Union Cabinet approved The Promotion and Regulation of Online Gaming Bill, 2025. The proposed legislation seeks to outlaw all forms of pay-to-play online games, covering both games of skill and games of chance. If passed in Parliament, this would effectively ban the operations of legitimate RMG platforms across the country.

Industry stakeholders say the move was taken abruptly and without dialogue. “There was absolutely no consultation with the companies that have built this sector,” one executive said, adding that the decision violates multiple constitutional safeguards and will almost certainly face a legal challenge.

The industry’s pushback comes at a delicate moment. Only last week, on August 12, the Supreme Court bench of Justices J.B. Pardiwala and R. Mahadevan reserved its judgment on petitions concerning the classification of online games of skill and chance. The Court’s ruling was expected to provide clarity on a sector valued at over $3 billion. Instead, the Cabinet’s surprise approval of the bill has left companies reeling.

Industry voices argue that the move disregards the legitimate contributions of RMG platforms to India’s economy. By their estimates, the sector contributes nearly ₹20,000 crore annually to the exchequer through taxes and compliance payments, while directly and indirectly employing more than two lakh people. A blanket ban, they argue, would wipe out this entire ecosystem overnight.

The strongest criticism has come from the government’s failure to control illegal offshore betting firms. Companies like Parimatch, 1xBet and Dafabet continue to operate in India, despite repeated reports of their involvement in money laundering, hawala transactions and illegal gambling.

“Instead of cracking down on these notorious offshore firms, the government is choosing to penalize Indian companies that follow rules, pay taxes, and create jobs. This flawed approach not only risks shutting down a legitimate industry but also allows the black market to thrive unchecked,” said an industry representative.

Industry insiders caution that if the bill becomes law, Indian users may simply shift to unregulated foreign platforms, further draining revenue away from the country and undermining consumer protections.

The government, however, has defended its proposal by highlighting the social costs of online money gaming. The draft note accompanying the bill points to the “immersive and addictive nature” of pay-to-play platforms, warning that monetary incentives have triggered rising cases of anxiety, depression and behavioural problems among young users.

Citing clinical studies, the note claims prolonged gaming has worsened mental health issues, particularly among children and adolescents. The draft further warns of financial risks, with many players suffering losses that have, in some cases, led to suicides.

“These platforms employ predatory tactics—loot boxes, microtransactions, and reward systems—that exploit psychological triggers to encourage overspending. Such practices create cycles of debt and vulnerability,” the note says.

Despite acknowledging concerns about addiction and financial harm, industry groups insist that prohibition is the wrong path. They argue that a balanced regulatory framework—similar to models adopted in advanced markets—would provide consumer safeguards without dismantling the sector.

“Banning regulated RMG firms while letting offshore betting companies operate unchecked will only worsen the problem. The government should be working with us to build safeguards, not pushing us out,” said a gaming association leader.

The post Indian Gaming Industry Expresses Concern About Proposed Online Gaming Bill appeared first on European Gaming Industry News.

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