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Unibet Partners with New Jersey Devils

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Sports betting platform Unibet has signed a significant, multi-year sponsorship deal with the NHL’s New Jersey Devils and appointed Martin Brodeur, the former Devils’ goaltender, as its Brand Ambassador.

The partnership with the Devils marks Unibet’s first with a U.S. based professional sports team and its first significant investment in the U.S. market.

“New Jersey Devils fans are some of the most passionate and educated hockey fans in the world. The sportsbook app developed by Unibet offers dedicated Devils fans a really special, new way to engage with the game they love,” Martin Brodeur said.

“We are incredibly excited over our partnership with New Jersey’s beloved Devils, and especially over welcoming goaltending legend Martin Brodeur to our team. Together with the Devils and Prudential Center, Unibet players will enjoy a greater entertainment and hospitality experience, and now with our newly launched Sportsbook in New Jersey we anticipate a long and successful partnership with the Devils,” Arnas Janickas, Head of U.S. Marketing at Unibet said.

“Following the New Jersey Devils game in Sweden and Switzerland last October and the franchise’s position as a rapidly growing global brand, it was natural to partner with a sportsbook with a reputation as a trusted leader in the European and international sports betting ecosystem. We look forward to connecting this esteemed international sportsbook with the passionate fans of New Jersey, providing one more avenue through which Devils fans can engage and with the most exciting team in the NHL this year. Unibet’s selection of Devil’s legend Martin Brodeur as their ambassador, is an indication of their marketing savvy, comprehensive awareness of the New Jersey sports market and desire to activate in a differentiated way,” Adam Davis, Chief Revenue Officer for Harris Blitzer Sports and Entertainment said.


Source: Latest News on European Gaming Media Network
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: Unibet Partners with New Jersey Devils

George Miller (Gyorgy Molnar) started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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iSoftBet scores slot hit with Hot Shots 2

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Supercharged sequel sees players shoot for epic wins with unlimited multipliers and unique Ultra Bet feature

 iSoftBet, the leading online and mobile casino content provider, has launched Hot Shots 2, inviting players to lace up their boots and score huge wins in this supercharged sequel.

Always at the forefront of innovation, iSoftbet has included their new Ultra Bet* feature on this slot-based football extravaganza, allowing players to place a single wager to unlock 50 high-octane games, collecting wins, multiplier stars and bonus rounds along the way. Ultra Bet offers a unique way to play, prioritising the most exciting game features for a more engaging player experience.

Launched at the same time as live action football leagues resume, Hot Shots 2 takes the proven successful model from the original Hot Shots, with expanding Wilds, and takes it to another level with an unlimited increasing win multiplier during Free Spins for even more ways to strike it lucky.

Five quirky footballers are the high paying symbols, each one representing their own country. A German Shepherd, French cockerel, Spanish Bull, British Bulldog and Portuguese Fox all battle it out for possession of the reels, ready to fire up players’ fortunes in this feature-filled slot.

Players can win big in a host of ways, including from win multipliers, expanding Wilds, Free Spins bonuses and the special Wild Golden Ball. Hit the back of the net with this symbol during Free Spins and the ball expands both vertically and horizontally as well as increasing the win multiplier.

Three or more Hot Shots symbols will see you qualify for the Free Spins round, where the unlimited win multiplier is in play and regular footballs on reels 2, 3 or 4 will expand to form multiple wilds. And it’s not full-time yet, as Free Spins can also be retriggered via bonus symbols during the feature.

Mark Claxton, Head of Games at iSoftBet, said: “Hot Shots was so popular we decided to launch a sequel with a supercharged bonus for players to score even bigger wins. Launching our new Ultra Bet feature on this game made perfect sense as it embraces the exciting and frantic nature of the “beautiful game” while also offering players a whole new way to play slots.

“The launch of Hot Shots 2 is perfectly timed with the restart of many football leagues around the world, something so many people have been eager to see. We are delighted with the result of the game and confident it will prove to be the perfect strike partner for sport-starved slot fans.”

(*Ultra Bet not available in some markets)

iSoftBet is a leader in compliance, licensed in 17 regulated markets across the globe and providing brands with the highest quality casino games and maximum speed to market.


Source: Latest News on European Gaming Media Network
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: iSoftBet scores slot hit with Hot Shots 2

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Pragmatic Play Gets Summer Started With Fruit Party

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fruit-party Pragmatic Play Gets Summer Started With Fruit Party
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 Pragmatic Play, a leading content provider to the gaming industry, has released its colourful new title, Fruit Party.

The 7×7 videoslot is packed with fruity flavour and colour, with a cluster pay mechanic setting it apart from your traditional game. With every successful spin, more fruit cascades down onto the reels with Pragmatic Play’s tumbling wins feature.

The Golden Fruit acts as a scatter symbol and triggers the bonus feature when three or more land on the reels. In the Free Spins mode, every winning block has the chance to be randomly multiplied by 2x or 4x, which can be expanded further if any other blocks in the combination also contain a random multiplier, up to 256x the initial win, for lucrative results.

Melissa Summerfield, Chief Commercial Officer at Pragmatic Play, said: “Fruit Party has all the colour and fun of any great summer bash, but this time it’s packed with wins.

“With an innovative cluster-style wins system and plenty of multipliers, Fruit Party can turn one spin into big payouts with its high volatility and action-packed Bonus Round!”

Pragmatic Play currently delivers up to four new slot titles a month, as well as an extensive range of Live Casino and Bingo products through its multi-vertical offering. The company’s entire portfolio is available through a single API integration.


Source: Latest News on European Gaming Media Network
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: Pragmatic Play Gets Summer Started With Fruit Party

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Kalamba Games appoints Piotr Simon as Product Owner

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Kalamba Games has appointed Piotr Simon as Product Owner as the company looks to deepen and expand its product offering and Remote Gaming Server (RGS).

With substantial industry experience gained from his time at Game Desire and Yggdrasil, Simon will spearhead the company’s product development as it is set to fully roll-out its own RGS and promotional tools later this year.

Piotr Simon, said: “It’s a really exciting time to be joining Kalamba and to be working on such a key project. I look forward to contributing to Kalamba’s growth as it enters a new phase of its product offering and continues to innovate and lead on creating great content for the industry.”

Alex Cohen, COO at Kalamba Games, said: “As we move into another year of unprecedented growth, we are naturally looking to further strengthen the team with top talent and we’re really pleased to have Piotr on board to help build even more great products.

“Piotr has deep experience of developing great promotional tools and this will be invaluable to Kalamba as we enter a new stage of growth over the coming months.”


Source: Latest News on European Gaming Media Network
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: Kalamba Games appoints Piotr Simon as Product Owner

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