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Golden Rock to shake up the industry with Volatile Slot
Reading Time: 3 minutes
As one of the industry’s foremost experts on game content and operational excellence following his directorship at both William Hill and Superbet, James Curwen, CEO & Founder at Golden Rock Studios, is feeling confident as the brand launches its latest slot game, Volatile Slot. At a time when playing safe bets is the strategy du jour, Golden Rock is instead focusing on big wins, customer and operator desires and how unpredictability is the “secret sauce” behind the company’s ongoing success…
Previously you worked for some big industry names, how has the journey with Golden Rock differed to your past high profile roles?
It is the first time in 30 years working as a supplier or for myself, so it has been a bit of a change. Previously I was managing large teams in multiple locations on a multitude of aspects raging from operations, VIP through to marketing. I now manage smaller teams and being so close to the product it’s been very exciting to see the progress we have made in our first year.
How has the freedom of driving your own studio offered new perspectives on the industry and is there a feeling you can help drive the future of gaming more significantly than in your previous roles?
I am focusing 100% of my attention on the games we are delivering, the previous operational experience we have is invaluable and we believe it’s our strongest competitor advantage as we have a deep understanding of both the customer and operator needs.
We are launching new games throughout Autumn and the first game is called ‘Volatile Slot’, due in September. It is volatile by name and volatile by nature. With up to 25,600 times your stake available as your biggest win and our unique ‘multiplier wild scatters’ big wins are always only a spin away.
Yourself and your founding partner, Will Mathieson, are adept at delivering blockbuster slots which change the course of the industry, how does the new title fit alongside both your past achievements in game design?
We are always innovating and looking at customer trends, we believe gamblers are more mature now and expect more from their gaming session. Our aim is to deliver those experiences and we believe ‘Volatile Slot’ has our secret sauce.
How much impetus is put into R&D of new games like this at Golden Rock and why is that important to you?
While many studios are just churning out re-skin maths with new graphics, we are totally dedicated to innovation, be that in our game concepts, our maths, our UX/UI to our features, we have spent endless hours ensuring everything is right before a game is launched. This is evident even into the way we have designed our games roadmap, which is in a unique Periodic Table format, to demonstrate that each game we release will be unique in its own right.
Golden Rock’s founders are renowned for producing cutting edge games, playability and appeal, how does an organisation like yours instil a culture of innovation: what practical steps does it need to implement?
Well, at our heart we are gamblers and we build games for people like ourselves, we want to play games that have us on the edge of our seat and have a sense of excitement and anticipation. We hire people who are as passionate as we are about the games we want to build.
With more than 20 years of land-based casino experience, where do you see the big wins taking place in online table games going into 2020?
I believe that there really has been a lack of innovation in terms of RNG table games compared to online slots. We have spent a huge amount of time exploring this area and strongly believe that we have bridged the gap with our new up and coming games Roulette X2 and Back Blackjack which both incorporate bigger wins with better odds and will both be out this year.
August saw your former employer William Hill post significant loss due to regulatory changes, where do you stand on how to achieve a balance between social responsibility and enabling business to operate in a competitive environment?
This is a difficult question as I believe that 99% of gamblers just enjoy the thrill of the ride and gambling is entertainment. Unfortunately, gambling does negatively affect some people and it is up to the operators to identify and help those customers. Not everyone that likes a drink is an alcoholic, not everyone who eats chocolate is overweight and not everyone who likes a bet is a problem gambler however I believe that the media paint it that way and the regulators are having their hand forced.
Source: Latest News on European Gaming Media Network
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: Golden Rock to shake up the industry with Volatile Slot
Reading Time: 1 minute
SUZOHAPP has received the “Fastest Growing Vertical” award from Newland. The award was presented during the Newland Partner Event that took place in Ireland.
Goran Sovilj, SUZOHAPP EMEA Executive VP for Gaming and Amusement, received the award from Newland Auto ID CEO Mr. Guo and Newland EMEA CEO Peter Sliedrecht.
“I am very proud of my team here in the EMEA region. We bring proven the value we bring to the industry. We have introduced a scanner to the market that has quickly been accepted by a growing number of OEMs as the preferred scanner given its technological benefits and proven quality. Indeed, this award reflects our long-term commitment to the global gaming industry,” Goran said.
Source: Latest News on European Gaming Media Network
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: SUZOHAPP Wins “Fastest Growing Vertical” Award
Reading Time: 1 minute
San Diego’s Barona Resort and Casino has been named “The Best Casino Outside of Las Vegas” in the Readers’ Choice Awards of USA Today.
“At Barona, we pride ourselves in providing our players with the best gaming experience in the country so it is an honor to receive recognition as the ‘Best Casino Outside of Las Vegas.’ It is almost poetic to receive this top distinction because Barona is patterned after the casinos from the Golden Age of Las Vegas when the casino player was the focus. We recognize, reward and welcome casino players,” Rick Salinas, general manager of Barona Resort and Casino said.
“We attribute all of our industry accolades to our singular focus on our casino players. Everything we do at Barona is for our players and we couldn’t do it without our 3200 friendly staff members who deliver the best hospitality in the industry,” Salinas added.
Barona Resort and Casino features 2500 slot and video poker machines and 120 table games, award-winning dining, Spa Barona and a full-service events centre. The hotel at Barona Resort & Casino has 400 guest rooms and suites with beautiful views of the Barona Valley and the championship Barona Creek Golf Club, ranked top 10 in the Golfweek Magazine for the past 18 years.
Source: Latest News on European Gaming Media Network
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: USA Today Names Barona “The Best Casino Outside Las Vegas”
Reading Time: 2 minutes
Esports Charts analytical agency announces the signing of a partnership agreement with StarLadder. The parties begin joint activities in the esports market.
The companies exchange data, which is then used for forecasting and analytics purposes.
“StarLadder is a Ukrainian star in the esports market! We are proud to be not only neighbors, but also partners,” commented on the event Ivan Danishevsky, the founder of Esports Charts. “Together we make the esports market not only better, more beautiful, more transparent, but also more attractive to new brands and big sponsors – who will be pleased with the results of advertising campaigns of any size, not in the least thanks to our analytics.”
Esports Charts will support the development of StarLadder. This support will firstly manifest in the provision of the detailed expert reports on both the entirety of Starladder tournaments, and on the state of the esports market as a whole. This collaboration will result in the increased recognition, efficiency and competitiveness of both companies.
“As an international brand with Ukrainian roots, we are very pleased to see more and more Ukrainian startups working in the global esports market. From their very first day, Esports Charts proved their seriousness and staying power to everyone: all the largest players on the market rely on their analytics. And, of course, we are very impressed with their professionalism and pedantry.”, says Gene Hladki, CPO StarLadder.
Esports Charts is a unique analytical service that explores the development paths and trends of esports and streaming in general. Statistics makes esports more honest and transparent, helping sponsors, organizers and ordinary viewers to find out the degree of popularity and excitement of any online broadcast and esports event.
Founded in 2001, StarLadderis one of the world’s leading esports companies, which hosts its own international tournaments StarSeries and Invitational for the disciplines of PUBG, Dota 2, CS:GO and Hearthstone. StarLadder is known for its quality and innovative approach to conducting tournaments, creating studio and video content, broadcasting live to an international audience and supporting online platforms for amateur, semi-professional and professional tournaments.
Source: Latest News on European Gaming Media Network
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: Esports Charts enters partnership with StarLadder
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