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Esports advertisement revenue in USA projected to rise by 25 per cent in 2019

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1-10 Esports advertisement revenue in USA projected to rise by 25 per cent in 2019Reading Time: 1 minute

 

Some estimates suggest that Esports advertisement revenues in the USA are likely to grow by 25 per cent in 2019. These estimates also indicate the revenues could surpass $200 million by next year.

eMarketer principal analyst Paul Verna said: “Esports was once an under-the-radar activity for enthusiasts of multiplayer online games. Just a few years later, it’s a multimillion-dollar business in the US, with implications for game developers, players, leagues, teams, live venues, streaming platforms, TV networks, audiences, and marketers.”

This year it is estimated that 30.3 million people in the US will watch an Esports event at least once a month, up more than 18 per cent over last year. By 2023, Esports could be growing by more than 50 per cent, touching 46.2 million viewership. “Esports fans have unique characteristics that make them more elusive but potentially more lucrative for marketers,” Verna said. “They are typically young, TV-averse millennials who have higher-than-average disposable income. They are open to marketing messages that are embedded in the Esports experience, whether those are sponsorships, branded videos, in-game integrations, influencer-driven endorsements or even traditional ads.”


Source: Latest News on European Gaming Media Network
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: Esports advertisement revenue in USA projected to rise by 25 per cent in 2019

George Miller (Gyorgy Molnar) started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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Theft Happens in Four Seasons Hotel Macau

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macau-theft Theft Happens in Four Seasons Hotel MacauReading Time: 1 minute

 

Two robbers have stolen gambling chips nearly worth $400,000 from a roulette table after apparently spraying a security guard and dealer with pepper spray while on the gaming floor of the Four Seasons Hotel Macau. Sands China, the venue operator, has confirmed that the robbery took place in the Plaza casino.

Police were notified of the incident at 5:35 am and local police later stepped up their enforcement in the region’s casinos and hotels. Police estimated the chips were valued at about HKD3.1 million, which is approximately US$394,940.

“The incident that occurred at The Plaza Casino early morning May 24 is being investigated by the authorities, and Sands China Ltd. is fully cooperating with their investigation. The affected team members received prompt medical attention and the company is following up on their well-being, as team members’ safety is of paramount importance to the company. Sands China has no further comment at this time,” Sands stated.


Source: Latest News on European Gaming Media Network
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: Theft Happens in Four Seasons Hotel Macau

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Intralot Enters The Canadian Market Through A New Contract With British Columbia Lottery Corporation

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intralot-bclc Intralot Enters The Canadian Market Through A New Contract With British Columbia Lottery CorporationReading Time: 2 minutes

 

INTRALOT S.A. announces the signing of a contract between BCLC, which operates lottery on behalf of the Government of British Columbia and INTRALOT Inc., its US subsidiary to provide a lottery central system with its novel platform Lotos X, its holistic lottery solution that includes INTRALOT’s cutting edge lottery terminals with their innovative camera based technology along with additional software products, and ongoing maintenance services. The contract is for an initial 5-year term that can be extended up to another 6 years.

BCLC completed a public procurement process for new lottery terminals and software in 2017, and entered into a contract with Novomatic Lottery Solutions (NLS). However, in October 2018, BCLC and NLS agreed to use the contract assignment provision to assign the contract to INTRALOT, which was already working on the project as a provider of terminal hardware.

In January 2019, BCLC conducted a subsequent public procurement process for Gaming Engine Services with INTRALOT as the successful bidder.

Enhancements underway at BCLC include new lottery terminals, stand-alone ticket checkers, printers and display units, as well as the related software systems. Once launched in fiscal year 2021/22, the project will support the evolving needs of retailers and players with a faster purchasing experience, enhanced functionality and a more user-friendly terminal.

The upfront value of BCLC’s contract with INTRALOT for the implementation of the new lottery terminals and systems, and Gaming Engine Services, is CAD 24.5 million and is included in BCLC’s capital budget through to fiscal year 2021/22.

INTRALOT’s Group Deputy CEO, Mr. Nikos Nikolakopoulos commented: “We are pleased to have been awarded by BCLC with a new contract to deliver our next-generation lottery solutions which will drive players’ engagement and transform their playing experience. This agreement represents a significant milestone for INTRALOT entering the Canadian market, offering our industry-leading product portfolio to enable long-term innovation and constant growth, ultimately generating more revenue for the benefit of the Province of British Columbia community”.


Source: Latest News on European Gaming Media Network
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: Intralot Enters The Canadian Market Through A New Contract With British Columbia Lottery Corporation

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AMGO iGaming AB signs purchase agreement to acquire Jetbull, the EveryMatrix B2C brand

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AMGO-Jetbull AMGO iGaming AB signs purchase agreement to acquire Jetbull, the EveryMatrix B2C brandReading Time: 3 minutes

 

EveryMatrix announces that a purchase agreement of €2 million for the acquisition of Jetbull, the EveryMatrix B2C brand, was recently signed with AMGO iGaming AB. Starting 1st of July 2019, AMGO will get full ownership of Jetbull and has already started the transition phase to operate and manage the brand.

Operating on the EveryMatrix white label platform, Jetbull is a strong gaming brand that offers competitive casino and sportsbook. With more than 600,000 registered customers, Jetbull has experienced substantial growth over the last 24 months. Jetbull will continue to be operated under EveryMatrix’s Maltese, UK and Danish licenses.

Ebbe Groes, Founder and Group CEO of EveryMatrix, commented: ”Some B2B companies have their own B2C brands competing with their B2B clients. This has always been against our strategy, and with this transaction, we now completely shut down own brands and we can focus exclusively on our role as a software service supplier for casino, sports, payments, and platform.

To sell our own brand Jetbull to AMGO is an important step for us to continue developing the market’s most competitive online gaming platform and no longer focus on being an operator. AMGO has the right setup for operating multi-brands in different jurisdictions, and we are sure that we will see a huge increase in Jetbull’s reputation as a strong brand in regulated markets.”

Mads Jørgensen, Board member and Director of AMGO, said: “We have enjoyed an excellent working relationship with EveryMatrix, and this agreement will take our partnership to the next level. We are very satisfied with this agreement and have set the strategy and performance targets to generate shareholder value.”

As a former Commercial Director for EveryMatrix and present Group CEO of AMGO, Nicolas Fleiderman, has a good insight into the newly acquired brand: “We have worked on this agreement for a long time and know exactly what synergies we can achieve to accelerate the growth and become more efficient. We have built up a new organisation that will focus on Jetbull and will continue to recruit talented professionals that can improve the performance.”

Viorel Stan, CEO of Jetbull, added: “There is great chemistry between AMGO and the Jetbull organisation and we will do our best to secure a successful transition. This transition will ease Jetbull’s goal of becoming a top player in all regulated markets targeted and continue the consistent YoY growth. EveryMatrix will continue as the main technology provider, and we will make sure that Jetbull is supported with the newest innovations to keep the brand at the forefront of the industry.”

The acquisition price of Jetbull was set at €2 million. €1 million will be paid in cash and €1 million in newly issued AMGO iGaming AB shares at SEK 1.0 which correspond to 10,750,000 shares.

 

About AMGO iGaming:

With 5 fully owned gaming brands to date, AMGO iGaming AB knows what it takes to achieve operational excellence and they take great pride in serving over 500.000 customers. With the rapid change in consumer demands and technologies AMGO strives to do their utmost to earn the customers’ trust, respect and engagement. AMGO has offices and representatives located in Denmark, Malta, Israel, Costa Rica and Latvia.

 

About EveryMatrix:

EveryMatrix delivers a modular and API driven product suite including a market leading one-stop shop casino content aggregator and integration platform, a cross-product bonusing engine, a fully managed sportsbook and sport data services, a stand-alone payment processing product, and a multi-brand affiliate/agent management system.

To offer the services required by operators, the EveryMatrix products work together as an entire platform or independently and can be easily integrated with existing platforms to accommodate different types of clients from bookmakers to lotteries and, from existing large operations to newcomers. Learn more at www.everymatrix.com.


Source: Latest News on European Gaming Media Network
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: AMGO iGaming AB signs purchase agreement to acquire Jetbull, the EveryMatrix B2C brand

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