Events in Europe

Meet the Kings of Content at #bofcon at the Bridge

Published

8 years ago

April 20, 2016

chelsea We’ve all heard it before; content is King. And whilst the way we recieve content is changing at some pace, and will continue to do so down the line with the advent of virtual reality, quality content will always reign supreme.

Producing such content is all well and good but it’s getting it onto the right channels, at the right times and getting eyes on it which can prove troublesome. The question is, is your business doing enough? In this, the age of Twitter, Periscope, Snapchat and Youtube content needs to be both captivating and current.

At this week’s Betting on Football Conference at Stamford Bridge on Thursday, the ‘Read all about it: content marketing and football’ panel is one which is dripping with expertise; it boasts Ball Street Co-Founder Matt Wilson, Asaf Peled, Founder of 90min.com, Jae Chalfin, Founder of GiveMeSport and Andy Meikle, CEO of Sportlobster.

The average user spends an impressive 18 minutes on sports app, news and social networking platform Sportlobster. Co-founder and CEO Andy Meikle (pictured) explained how over the past five years content marketing has become increasingly more interactive. He told SBC: “As a result of this, marketing has had to become more reactive and with people wanting information ‘here and now’, it’s important to keep your finger on the pulse.”

Commenting on the growth of Sportlobster Meikle said: “Since we first launched in 2013, the goal has been to build a unique and innovative sports app that brings fans together from around the world, giving them a full offering of social, content and predictions, tailored to each user’s preferences. We are about to launch one of the final of a series of updates which will truly deliver that experience and for us, the aim is to now grow the user base from its 200,000+ monthly active users.”

90min.com is another giving sports fans content they want to read and share. The site receives over 250 million monthly page views, 500 million Facebook and Twitter impressions and is truly global; it’s available in ten languages and counting.

Founder Asaf Peled (pictured) explained how despite this global aspect of the site it’s vital that it has a local feel. He said: “At 90min, we began by building club-specific communities across social platforms delivering the content that football fans care specifically about the clubs they support. This local-level approach has been at the heart of our growth story and will continue to be as we grow and expand into new sports and languages.”

On the subject of the upcoming Betting on Football conference he had this to say: “We see #bofcon as the ideal forum to discuss new opportunities which can help drive the world of betting forward and keep ahead of the latest innovations in media.”

Ball Street Co-Founder Matt Wilson discussed influencer marketing and social media with SBC this week. He said: “This form of marketing is growing as fans are extracting their trust from traditional media and investing it into authentic places where they enjoy a greater intimacy and engagement. The stats bear it out as well, 90 % of consumers trust influencer recommendations whereas 33 % trust ads and 74% of consumers use social media to inform purchasing decisions.”

Chairing the panel will be Chris Duncan, Co-founder at Bettson and Chief Development Officer at Oddslife. The session will take place late morning of April 21st in the Drake Suite at Stamford Bridge.

Last chance saloon tickets are available for this Thursday’s conference. You can get a discount of 33% by inputting the code SBC when registering.

The panel will address the changing nature of football content and readership habits. A breakdown of it is below:

Are bookmakers dynamic at creating dynamic content for users
Utilising social channels and editorial teams – Facebook, YouTube
Understanding dynamics of why content is shared and benefits to bookmakers
Gauging and evaluating response to content

For further information, please contact:

Sam Cooke

07983 528614

[email protected]

About Betting on Football

With the Euro 2016 Championship in France this summer leading into a blockbusting new 2016/17 football season, there will be more eyes than ever before on the sport. There will also be more demand for betting. Betting on Football plans to explore best practice in a number of areas including sponsorship, marketing, integrity, cultivating innovation and trading, both pre-match and in-play.

Zoltan "Hawkie" Tundik

With an experience of over 8 years in the online gambling industry, as an affiliate, later affiliate manager and consultant, I consider myself a veteran of the industry and can guarantee that you will be served with the most accurate information.

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Events in Europe

Login Casino monthly calendar of gaming events

Published

6 years ago

June 21, 2018

George Miller

You want to keep abreast of the upcoming gaming events? Then it’s exactly what you need! Login Casino provides a unique opportunity for its readers and partners to be the first to find out about the most important gaming events of the upcoming month.

Login Casino will have a special section with a monthly calendar of events, where the readers will be able to find out the dates of the main events as well as the most relevant information about them. In addition, everyone will get an opportunity to go to the organizers’ web site in order to get more details on how to buy the tickets.

It is important to remember that Login Casino regularly organizes ticket drawing for the most large-scale events involving representatives of the leading companies in gambling industry.

Keep an eye on our event calendar and news to make sure you don’t miss the most interesting stuff!

Events in Europe

Zoran Puhač, keynote speaker at Romanian Conference on Gambling 2018

Published

6 years ago

February 28, 2018

George Miller

The 8th edition of the Romanian Conference on Gambling, the important gambling event from Central and Eastern Europe, has high ranked speakers.

Among the high rank speakers is Zoran Puhač, Secretary – General of European Organization for Gaming Law (EOGL).

Zoran Puhač is the former director of Corporate Affairs, Mozzartbet. Former coordinator, Association of Gaming Providers (AGP). Former spokesperson of MoD. Zoran Puhač graduated Air Force Academy and post graduate studies at Faculty of political sciences, specialization with the theme about crisis communications.

Zoran Puhač will address the audience in the panel named: “Europe Up-To-Date“.

The event, of both local and international importance, will be hosted by the famous marble halls of the Parliament Palace in Bucharest, the second largest building in the world after the Pentagon, on March 6, 2018.

The one interested in attending the Romanian Conference on Gambling can fill in the Participation Form here:
Registration Form conf march 2018

Gold Partner of the event is NOVOMATIC România. Silver Partner of the conference is the Maltese company Golden Race. Permanent Partners of all the events organized by Casino Life & Business Magazine are DGL PRO, jewells GRISOGONO and ROMBET association.

Media Partners of CRG8 are portal www.forrichonly.ro, BURSA news-paper and the well-known iGaming Business Magazine, part of Clarion group.

Conferences

The 8th edition of the Romanian Conference on Gambling

Published

6 years ago

February 21, 2018

George Miller

On the 6th of March 2018, the Parliament Palace in Bucharest hosts the 8th edition of the Romanian Gambling Conference – CRG8, the biggest annual event of the gambling industry in Central and Eastern Europe.

The eighth edition of the CRG, a regional conference of gambling, will be held under the slogan “Ready for the Gambling of Tomorrow.”

As in the previous editions, this years event aims to approach all elements of the gambling industry based on the novelties of the legislation and the enforcement rules, both in Romania and other European countries, as well as the vulnerabilities of the current system, passing through the slot rooms and AWPs, but also casino life or online gambling. Special sections will be provided for human resources, marketing, image, social responsibility and responsible gambling.

Among those who will speak, we find representative names in the gaming world both in Romania and abroad. Representatives of the Romanian authorities, as well as from other European Union countries, are on the guest list.

Those present at the event will be able to ask questions to clarify all the unclear aspects in the special questions and answers (Q&A) sections.

The organizer, as in all previous editions, is the most popular magazine of the Romanian gambling industry, Casino Life & Business Magazine, the double winner of the “Best iGaming Magazine of the Region” Award at the CEEG Awards Budapest, Hungary in 2016 and 2017.

As in the previous editions, during the conference, the organizers wish to host a mini-exhibition in the lobby, so that participants can see on the spot the novelties, as well as other projects of interest.

The Draft of the Program has four plenary sessions as follows:

– Partners Presentation
– CSR & Responsible Gambling
– Europe up-to-date
– Romanian Actuality

The Program has also coffee breaks and a working lunch.

Permanent partners of the events organised by Casino Life & Business Magazine are DGL PRO, GRISOGONO jewelry and ROMBET.
Gold Partner of the conference is NOVOMATIC Romania.

Media partner of the event are the portal www.forrichonly.ro, BURSA news-paper and the very well-known iGaming Business Magazine, part of Clarion group.

Those interested can download the Registration Form from here: Registration Form conf march 2018

For details, registration and other information send your inquiries to [email protected]