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Zendesk’s new community product Gather delivers for the gaming industry
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The inner workings of millennial esports fans and online gaming communities have been an elusive, untapped market, but all this is set to change with the launch of Zendesk’s new community product, Gather.
Over the last decade, the gaming industry has been at the vanguard of online innovation, adopting the latest technologies and advancing new sectors such as esports, live casinos and more. However, traditional customer service tools have struggled to keep pace with the needs of the digital native generation. Zendesk’s powerful new product, Gather, is already delivering results in the online gaming community by creating a space where customers can engage with each other and experts and offer guidance and insight beyond what a single customer support agent can handle.
Adrian McDermott, President of Products for Zendesk, explained: “Gather is a community product, which allows businesses that use Zendesk to bring their customers together to share information, connect and collaborate with a shared purpose. It’s all about harnessing the power of customer conversations.”
“There’s a benefit to understanding the conversations between customers and customer support agents, but it’s also important to listen to the conversations happening among users themselves,” he added. “The Internet has built incredibly powerful digital communities. We launched Gather to help companies enhance these communities.”
Zendesk has seen significant traction specifically with communities in the gaming and esports world. In particular, the all-in-one voice and text chat for gamers, Discord, uses Gather to improve community engagement and brand loyalty by tracking key interactions and endorsements from leading esports leagues, twitch streamers, and individual players.
Discord is a platform for gamers who are very vocal about their specific needs and desires. Using their community, the company is able to understand the needs of their players and uncover the most requested features. At the same time, Discord uses Gather to turn feedback directly into features on their roadmap in an effort to bolster its product management. For example, 50% of the most requested features they’ve heard from the community have been delivered.
“This goes way beyond ‘how do I change my password?’ These communities become a destination where people can really engage with a product,” said McDermott. “It’s a powerful way to engage with customers and build a great reputation for the brand.”
Gather is a direct extension of Zendesk’s goal to provide the tools for companies to build the best possible customer experiences.
“The brands that are most successful and memorable today are the companies that have rallied around the customer experience. If you think about Netflix, Uber, Airbnb and many of our other customers, it goes beyond customer service and support and extends to putting the customer at the center of the business. The customer experience is at the heart of innovation and tools like Gather that enable a better customer experience are helping companies grow and scale,” concluded McDermott.
More information on Gather can be found here.
Source: Latest News on European Gaming Media Network
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: Zendesk’s new community product Gather delivers for the gaming industry
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Week 8/2025 slot games releases
Here are this weeks latest slots releases compiled by European Gaming
Tom Horn Gaming is thrilled to announce the launch of its latest Hold & Win slot game, Majestic Coins. This high-volatility 3×3 slot takes players on a winning quest, where shimmering coins, respins, and grand jackpots lead to massive wins. Set against a sleek black 3×3 reel grid with 5 win lines, Majestic Coins offers classic slot excitement with a modern twist.
Candy Links Bonanza 2 is the newest slot game from Stakelogic, inviting you to wander through magical realms filled with delightfully sweet treats. Amidst this charming backdrop, two 5×5 grids are placed side by side. The grid on the right is where all the gameplay unfolds, while the other grid collects coins. Forming lines of coins wins their values and activates the powerful Wheels of Fortune!
Step into a world where opulence meets nature in Zillion’s latest release, Royal Crown Fruits – a dazzling slot experience filled with vibrant fruit symbols, golden crowns, and thrilling rewards. With 20 winning lines, the game blends classic charm with modern excitement, offering players a chance to strike royal-sized wins.
Big Time Gaming is back with its most exhilarating instalment yet. Max Megaways III invites players to gear up and embark on a high-stakes Arctic mission that’s shaken, stirred, and loaded with epic rewards. In this 6-reel Megaways™ slot, players get up to 117,649 ways to win, and that’s just the start of the action. Armed with MegaDozer™ mechanics, Free Spins, and a treasure trove of bonuses, Max Megaways III is set to deliver edge-of-your-seat excitement like never before.
Play’n GO delves into the mysteries of ancient Egypt with the release of Myth of Dead, a visually stunning slot that combines engaging gameplay with the allure of legendary treasures. This 5-reel, 3-row game with 10 paylines offers a captivating journey into a world ruled by powerful deities and golden riches.
Belatra Games, the specialist online slots developer, has released Blast the Bass, a brand new title that immerses players into an adventure on the open seas. Set out in the deep ocean, Blast the Bass brings together engaging mechanics, big bonus features and fun graphics that entertain players on every spin. A salty old skipper acts as the Wild symbol and will substitute for all regular symbols to combine for winning lines.
Push Gaming has launched Mad Blast, a volatile, multiplier-focused, pay-anywhere game that builds crazy robots along with wild winnings. Set in the workshop of the Mad Tinkerer, quirky, colourful bomb symbols populate the reels, with eight or more required to award a win. Winning symbols are removed from play, and the cascade of replacement icons allows subsequent wins to be formed.
Relax Gaming has revealed Glyph of Gods, an Egyptian-themed slot where hieroglyphs hold the key to wins. Bringing a fresh take on the much-loved Egyptian theme, this game features Glyph Positions which allow for Wild, Bonus, and Glyph symbols to land in dedicated spots, opening up multiple opportunities for big winning moments.
Blueprint Gaming returns in style with Big Catch Even Bigger Bass, offering a plethora of modifiers to maximise players’ winning potential. After years of success with its iconic Fishin’ Frenzy™ series, Blueprint has moved from the ocean to a picturesque lake where a bait box of aquatic symbols take their place on the 6×4, 4,096 win matrix, nestled in a mountainous landscape.
Amusnet announces the exclusive launch of 20 Wild Goals at Betano in Romania from February 20th to March 24th, 2025. 20 Wild Goals is a 5-reel video slot set in a stadium environment, offering 20 paylines. The Wild symbol, represented by a ball, expands to cover the entire reel, boosting the potential for higher wins. The tumbling reel feature adds a layer of excitement by removing winning combinations and increasing multipliers with each subsequent spin.
The post Week 8/2025 slot games releases appeared first on European Gaming Industry News.
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Official Game Titles for 2025 IESF WEC25
International Esports Federation (IESF) has confirmed the official game titles for the 2025 IESF Season. The WEC25 will feature five of the most popular Esports titles:
- Counter-Strike 2,
- Dota 2,
- eFootball™ series,
- Mobile Legends: Bang Bang, and
- PUBG MOBILE.
2025 marks the third consecutive year that IESF has maintained the same lineup, reflecting the consistency and popularity of these titles in the World of Esports.
With 136 member federations organizing National Qualifiers, the road to the 2025 IESF Season is set to be bigger and more competitive than ever. Around the world, national tournaments are already underway, as each federation seeks to crown their nation’s champions who will go on to compete at the highest level.
Igor Nedeski, Esports Manager at IESF, said: “We are proud to continue our collaboration with leading game publishers to ensure the highest quality of competition for the 2025 season. The excitement among athletes is already incredible as they prepare to represent their nations on the grand stage. This year, we anticipate an even higher level of competition as teams and players push the boundaries of Esports.”
The 17th edition of the IESF Season will not only highlight the competitive excellence of esports athletes but also reinforce IESF’s commitment to inclusivity, diversity, and fair play within the Esports ecosystem.
Mind Sports South Africa (MSSA) has participated in every IESF World Championship since the inception of the World Championships in 2009.
Players registered with MSSA may qualify for National Team Trials (NTT) in MSSA events that have been held for one Calendar Year before the National Team Trials are held.
Events still to be held are:
- 22 February 2025 – 6th WESTERN CAPE Online Championships
- 8 March 2025 – 6th GAUTENG Online Championships
- 15 March 2025 – National Team Trials for 17th IESF World Championships
The post Official Game Titles for 2025 IESF WEC25 appeared first on European Gaming Industry News.
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Amusnet Deepens Collaboration with Betano for Exclusive Launch of 20 Wild Goals
Amusnet announces the exclusive launch of 20 Wild Goals at Betano in Romania from February 20th to March 24th, 2025. This collaboration further strengthens the company’s long-term partnership with the operator and reflects Amusnet’s focus on providing localized gaming solutions to meet the needs of the Romanian market.
“With a clear focus on delivering localized, high-quality content, we continue to foster our mutually beneficial collaboration with Betano. By providing tailored gaming experiences, we ensure both Amusnet and our partners drive growth, meet player expectations, and strengthen our collective presence in the region,” said Andreea Popa, Commercial Manager at Amusnet Romania.
20 Wild Goals is a 5-reel video slot set in a stadium environment, offering 20 paylines. The Wild symbol, represented by a ball, expands to cover the entire reel, boosting the potential for higher wins. The tumbling reel feature adds a layer of excitement by removing winning combinations and increasing multipliers with each subsequent spin. The game presents a dynamic and engaging experience designed to appeal to players seeking thrilling gameplay.
Features
Expanding Wild
During the base game, the Wild symbol expands on the whole reel and substitutes for other symbols, increasing the winning potential.
Tumbling Reels with Increasing Multiplier
Winning symbols disappear, making way for the symbols above them while increasing the multiplier with each consecutive win. If new winning combinations appear on the screen after filling the empty positions, they are multiplied by Multiplier, which starts from x2 and increases by 1 with every consequent Tumbling Reels Feature.
Jackpot Cards
The four-level mystery jackpot bonus game Jackpot Cards is also available, just like in the rest of Amusnet’s Online Casino portfolio.
The post Amusnet Deepens Collaboration with Betano for Exclusive Launch of 20 Wild Goals appeared first on European Gaming Industry News.
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