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A Sure Bet: Cruise Ship Casinos Pay Off with Jackpots, Friends and Making Guests Feel at Home
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When Texan Glenda Ostrokol gets on a ship she has a plan: Get to the casino as soon as it opens. She does not gamble on land. But in cruise ship casinos, she’s a big player, and receives all the perks that go along with that status.
“Carnival Cruise Line just makes it so much fun,” Ostrokol says. “I do love slot machines, and I play them all. And the casino team takes really good care of me.”
David Simpson of Leesburg, Fla., says arriving at a ship casino is akin to coming home. He and fellow Carnival Cruise Line players communicate through a dedicated Casino Fan Facebook page.
“We go in there and meet other friends we cruise with from all over the U.S.,” Simpson says. “There’s always somebody we know, people from Texas, Idaho, North Carolina. And there’s not a ship that we go on that we don’t know the casino team.”
Unlike with casinos on land, cruise guests are typically on board for a week or more, time for relationships to develop.
“We offer them a warm and friendly environment where they can interact with fellow cruisers,” says Marty Goldman, senior vice president of global casino operations for Carnival Corporation. “And we have an engaging casino team that takes the time to understand guest needs. We want to ensure that we are different from a typical casino in that way.”
Since joining Carnival Corporation from Caesars Entertainment in 2012, Goldman has overseen tremendous growth in the casino realm – as the world’s largest cruise company has expanded its gaming operations around the world.
Casino play is popular on all the cruise lines under the Carnival Corporation banner. In addition to Carnival Cruise Line, this includes Princess Cruises, Holland America Line, Cunard, Seabourn, German line AIDA Cruises, Italian line Costa Cruises, British line P&O Cruises and P&O Cruises Australia.
Across the fleet, the most popular gaming option is slots, with Americans and Australians particularly big fans. With more than 100 casinos, Carnival Corporation sees a guest spinning the reels on a slot machine 112 times per second, making it by far the most popular form of gaming.
Tournament play is tremendously popular on ships in North America, and Carnival Corporation has plans to expand slot tournaments elsewhere around the world.
The company paid out more than $1 million in tournaments in the past year. This includes special branded events with tie-ins to Wheel of Fortune and Monopoly, the latter being for the biggest prize money the company ever paid. With guests flocking to these events, they will be expanded across the fleet, with a marquee Spin & Sail event on Carnival Cruise Line in 2019.
Though blackjack is preferred in the United States, the casinos cater to a wide array of tastes for games offering roulette, baccarat and a variety of poker games in different markets.
Goldman says the gaming crowd appreciates innovation, so his team is always on the lookout for what’s new and what people want to play on a regional basis.
Among options trending now are arcade-style games for adults and lottery-style scratch tickets.
“We are always looking at what else may be popular,” Goldman says. “We want to appeal to as broad an audience as possible.”
For frequent players, Carnival Cruise Line’s Carnival Players Club is “unlike anything else anywhere on land or sea,” Goldman says. Players clubs are also available on Princess Cruises, Holland America Line and expanding to some of the corporation’s international brands.
Based on play, perks for players include everything from complimentary drinks to free cabins. Special events see top players invited to participate in unique and exciting experiences, which elevates the energy in the casino for all guests.
“People like engaging with other people who play,” says Goldman.
Behind the scenes, a new casino management system will allow more customized incentives for players.
“We will be able to offer an incentive based on what you are playing in real time,” Goldman says.
As it looks to expand its audience, Carnival Corporation has strategic partnerships with casinos on land, with qualified players offered a certificate for a free cruise. This enables the cruise company to draw new-to-cruise players to its casinos.
There are some differences in cruise ship play. With a more relaxed atmosphere, game table minimums are typically lower, for instance. While they vary by ship, itinerary and even time of day, it’s rare to find a minimum over $25.
In the friendly, guest-centric environment waging limits are adjusted based on a player’s personal preferences. “We have some very high limit players, not much different than you would see with land-based casinos,” Goldman says.
With nearly 60 cruises under her belt since 2002, Ostrokol has stories to tell – like the time earlier this year when she won $14,790 on a slot machine on the Carnival Vista, a ship with more than 250 machines.
“I thought I had won $1,400, and said, ‘Okay, I can play tomorrow.’ When I realized it was more, I screamed,” she says, laughing. She used her payout for a down payment on a wheelchair accessible van.
Simpson, a blackjack player who occasionally dabbles in slots, plays a few times a year in Las Vegas, but says ships are decidedly friendlier places. His biggest shipboard win was a $25,000 blackjack hand, “on the Lucky Ladies.” He also won a slot tournament on the Carnival Breeze.
“The best way to describe what time of day you can find me in the casino, is whenever it’s open,” Simpson says with a laugh. He’s been known to play well into the night and hit a ship’s 24-hour pizzeria to watch the sunrise.
Simpson says in addition to gaming, he enjoys Carnival Cruise Line’s specialty dining, such as La Cucina for Italian and Gigi’s for pan-Asian cuisine.
And then there are all the additional virtues of cruising. In traditional gaming resorts, you are in one place with one focus. On cruise ships, gaming comes with a wealth of other fun entertainment and activities – including visiting several exciting destinations during your vacation.
Carnival Corporation offers a variety of casino experiences, whether guests want to dress up like James Bond or go completely casual. There are classic casinos on Holland America Line and P&O Cruises in the United Kingdom, and smaller, more intimate experiences on ultra-luxury line Seabourn. You can even play while crossing the Atlantic on a luxurious Cunard ocean liner.
“From a casino perspective, we can offer something for everybody, every day, all across the globe, which no one else can do,” Goldman says.
Fun facts from Carnival Corporate Global Casino Operations:
Slot machines on Carnival Corporation ships produce more than 3.5 billion hand pulls per year.
More than 56,000 slots jackpots are paid out each year, an average of more than 155 per day.
On Carnival Corporation ships, blackjack players older than 60 are twice as skillful as players younger than 30.
In the largest annual tournaments, on Carnival Cruise Line and Princess Cruises, players vie for a share of a $200,000 pot.
The 2,600-strong Carnival Corporation shipboard casino team represents 79 nationalities.
SOURCE Carnival Corporation & plc
Source: Latest News on European Gaming Media Network
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GAMEPOP: The Culture of Play by Red Bull Media House – the first bookazine devoted entirely to video game culture
Introducing GAMEPOP: The Culture of Play, a new premium bookazine by Red Bull Media House and the world’s first magazine dedicated entirely to video-game culture. Designed as a rich, book-like publication, GAMEPOP rethinks what a magazine can be, capturing the creativity, personalities and ideas shaping modern gaming. GAMEPOP will debut at the Red Bull Tetris World Final in Dubai from December 11 to 13, followed by The Game Awards on December 11. The issue will then be available through select international retailers in the weeks that follow.
Across 180 pages, the issue brings together a wide range of cultural voices, including Japanese game designer Hideo Kojima, leading DC Comics creators, the Oscar-nominated team behind Grand Theft Hamlet and contributors with bylines in Vogue. The bookazine also spotlights standout Red Bull talent, including YouTube star Ludwig, Twitch creators Emiru and Caedrel, and Red Bull athlete MenaRD.
Rather than treating gaming as a standalone medium, GAMEPOP looks at how games influence, and are influenced by, wider culture. Through original photography, long-form features, illustration and visual essays, the publication explores how gaming connects to global trends in style, music, movement, storytelling and performance, and the creative communities driving that conversation.
The issue also includes interactive elements, including a bespoke Choose Your Own Adventure story created exclusively for the launch. A limited collector edition of 150 copies takes the concept a step further, featuring a fully functioning Tetris® device embedded directly into the cover – an industry first that turns the magazine into an object of play.
The post GAMEPOP: The Culture of Play by Red Bull Media House – the first bookazine devoted entirely to video game culture appeared first on Gaming and Gambling Industry Newsroom.
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Red Rake Gaming Expands Global Presence Through Partnership with QTech Games
Red Rake Gaming is pleased to announce a partnership with QTech Games, a leading aggregator and platform renowned for its strong presence in emerging markets on a global level. This collaboration brings Red Rake’s diverse and visually engaging portfolio of slots to QTech Games’ extensive aggregation platform, giving players across multiple continents access to high-quality, entertainment-focused casino content.
Founded in 2015, QTech Games is celebrating its 10-year anniversary in 2025. Over the past decade, the company has grown from rapid early-stage expansion to become a dominant force into emerging markets worldwide. With a global presence —including a new tech hub in Spain and offices in Malta—and Latin America, QTech Games has established itself as a fully-fledged international powerhouse.
Players can now enjoy titles from the Million Series, the Super Stars Series, and seasonal slots such as Halloween Wins and Christmas Wins, alongside new adventures including Azteca Gold Collect, Sherlock and the Stolen Gems, Beating Alcatraz, Big Size Fishin’, and Midas Wins.
QTech Games CEO, Philip Doftvik, said: “It’s another notch on our belt to have integrated more premium content from Red Rake. Theirs is a growing and constantly innovating library, delivering impressive support to the depth of our broad igaming-vertical spread.”
Nick Barr, Managing Director for Red Rake Gaming Malta, commented: “We are thrilled to partner with QTech Games and bring our portfolio of games to their growing network. Their leadership in emerging markets and innovative approach to aggregation allow us to reach new players and provide them with high-quality gaming experiences featuring unique features and visually engaging content. This collaboration marks an important step in strengthening our presence in key markets and further establishing Red Rake Gaming’s international presence.”
The post Red Rake Gaming Expands Global Presence Through Partnership with QTech Games appeared first on Gaming and Gambling Industry Newsroom.
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White Hat Studios launches with Betly mobile sportsbook and casino in West Virginia
Partnership sees leading branded content and popular Jackpot Royale integrated into Delaware North’s Betly online casino in the Mountain State
White Hat Studios, the “House of Brands” provider to the United States iGaming market, has partnered with Delaware North to launch on its Betly mobile sportsbook and casino in West Virginia.
The leading provider aims to build its online casino offering with the addition of the industry’s top-performing games.
Betly players in West Virginia will now have access to White Hat Studios’ acclaimed portfolio of premium branded titles, including Ted, The Goonies, and the award-winning 7s Fire Blitz series.
Also included in the rollout are the popular Jackpot Royale and Jackpot Royale Express progressive jackpot networks, currently live across more than 40 titles, and the first Betly-branded iCasino game – Betly Player’s Choice Blackjack.
Designed to elevate player engagement and boost retention, the addition of these promotional tools adds another layer of excitement to the Betly casino offering.
White Hat Studios has made significant strides in its U.S. growth trajectory since launching in 2021, consistently delivering high-performing content across multiple states. West Virginia remains a key market for the provider, following its remarkable success in all seven regulated U.S. iGaming states.
The collaboration represents another major step in White Hat Studios’ expansion across regulated U.S. states and reinforces its reputation as a go-to content partner for forward-thinking operators.
Daniel Lechner, SVP Sales and Marketing at White Hat Studios, said: “We’re thrilled to be partnering with Delaware North on the Betly online casino app in West Virginia.
“This partnership reflects our ongoing commitment to delivering top-tier content quickly and seamlessly to operators across the U.S. With our portfolio of fan-favorite branded titles and innovative features like Jackpot Royale, we’re confident we’ll make an immediate impact for Betly and its players.”
Bob Akeret, General Manager for Betly, added: “We’re excited to welcome White Hat Studios onto our Betly platform in West Virginia. Their reputation for delivering engaging, high-quality games, especially branded content, makes them an ideal partner as we continue to elevate our casino experience.”
The post White Hat Studios launches with Betly mobile sportsbook and casino in West Virginia appeared first on Gaming and Gambling Industry Newsroom.
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