5 articles
Media Troopers says it is seeing early signs of increased engagement after the first week of operations in Alberta’s newly regulated online gambling market, which launched on July 13. The company said it supported marketing campaigns with six partner operators in the first week, and reported a rise in first-time registrations and depositors across its […]
Media Troopers reported stronger seasonal campaign performance during the NBA postseason and the FIFA World Cup, citing increases in traffic, player registrations, first-time depositors, and affiliate revenue. The company said that so far in 2026 it has gained more than 100 thousand new depositing customers, a 60% increase compared to the previous year. Media Troopers […]
Media Troopers has added a new artificial intelligence feature to its proprietary media buying platform, Media Cruiser DSP, introducing an automation layer called Automation Rules. The company said Automation Rules is a rules-based automation engine designed to optimise campaigns using real-time data. Media Troopers said the tool can support actions including setting price ranges, highlighting […]
Media Troopers is positioning itself for entry into Alberta’s soon-to-launch regulated online gambling market through a strategic partnership with Canadian law firm Segev LLP. The collaboration will see the affiliate marketing and customer acquisition specialist work closely with legal experts Ron Segev and Alon Segev to navigate the province’s evolving regulatory framework. The firm will […]
With soccer engagement expected to surge across the United States, Canada, and Mexico ahead of the World Cup from July 11 to July 19, Media Troopers is accelerating its investment in the Latin American market to capitalize on growing demand around the global event. Already well established in the US and Canada, the company is […]