1xBet has announced the signing of a contract with one of the most charismatic fighters in modern MMA, UFC light heavyweight champion Jirí Procházka. The partnership brings together a global betting leader and a top-level athlete, whose path is a true statement of inner strength, warrior philosophy and freedom of choice.
When a fighter steps down from the championship stage due to an injury but finds the strength to return and fight for the top again, that is a story of strong character. 1xBet chose exactly this kind of ambassador: a person who inspires millions not only with victories, but also with a unique worldview known as the “Way of the Conscious Warrior.”
Jirí Procházka is the first Czech fighter in history to win a UFC title. With a height of 193 cm and an arm span of over 200 cm, he dominates at range, turning every fight into a high-level art of attack. His style is unconventional and aggressively spectacular. In 2022, he forced the legendary BJJ master Glover Teixeira to submit with a dramatic submission, writing his name into the history of the most prestigious MMA promotion.
In 2026, Procházka, known as the “Czech Samurai”, reaches peak form while remaining at the top of the light heavyweight division. His bushido philosophy, study of Miyamoto Musashi’s works, and meditation make him a true thinker in the cage. He has no tattoos, listens to classical music as well as Rammstein, and instead of resting, he prefers survival rituals in the Amazon jungle. This is an ideal partnership with a brand that values individuality and the fighter’s strong will.
On 11 April, the new 1xBet ambassador will step into the fight for the vacant light heavyweight title against Carlos Ulberg. This bout will be the main event of UFC 327 in Miami and will determine the new king of the division.
“Following the signing of Carlos Prates, we continue to strengthen our presence in the UFC. Jirí is not just a former champion, but a fighter with a unique philosophy and style that truly sets him apart,” said 1xBet representative Simon Westbury.
