Connect with us

Latest News

The Unit Powers ParUp Golf Launch – Harnessing Tech, Community, and Social Betting

Published

on

Reading Time: 3 minutes

 

Founded by two betting industry stalwarts, ParUp Golf brings an eclectic range of exciting features to transform the amateur golf experience, with social betting set to launch in the next phase

The Unit, a leader in product design and development for sports betting and iGaming, is helping shake up the amateur golfing world by delivering the game-changing ParUp Golf app, after being chosen as ParUp Golf’s app development partner.

The launch is set to disrupt and streamline the logistical demands of organising and participating in recreational golf; the app will also introduce social betting features, gamifying the group golf UX, in future iterations of its rollout.

Free to download on the App Store and Google Play, ParUp Golf is designed to help small groups of friends or larger golfing societies manage and elevate their golf-day experience. By creating a digital clubhouse for scheduling and monitoring their rounds of golf, this agile control centre is now fostering more excitement and deeper engagement both before and during the round.

Users can log into the app to make use of a number of features that add to the entertainment, including:

  • Live Leaderboards: See real-time scoring for both individual and team events during the round to crystallise positional awareness and fuel the battle for bragging rights;

  • Digital Scorecards: An easy-to-use scoring system with minimal clicks for a best-in-class user-experience;

  • Schedule Group Events: Organise events at more than 39,000 golf courses worldwide;

  • Share & Invite Members: Seamlessly send an event link to ensure group members can join instantly in just one click;

  • Highlight Key Event Details: Share event times, costs, prizes and other key information, plus track attendance and payments;

  • Multi-Round Series Scoring: Track multi-round series leaderboards for weekend trips or season-long events;

  • Team Formats & Side Games: Track longest drive and nearest-the-pin competitions, offering players a fun way to interact on golf days;

  • Play Friendly Rounds: Set up casual rounds with friends anytime.

ParUp Golf is the latest product from two industry stalwarts. Ian Lowther is a former Head of Brand Marketing for Betway, and has also worked in senior leadership roles for Betfair, BetVictor and Ladbrokes. While his co-founder, Andy Dymock, also has an extensive background in gaming, having worked in senior management roles at Ladbrokes, BetVictor and The Ritz Club London. Dymock’s most recent role was with the German industry giant Merkur.

The application has been fully developed by The Unit, demonstrating its ability to create and execute robust, scalable platforms. Accordingly, ParUp Golf is another successful example of The Unit’s nous in creating native iOS and Android applications tailored to the specific needs of a client to enhance engagement, user experience and monetisation potential.

In a future phase of the launch, ParUp Golf will unveil a peer-to-peer betting feature, where players will be able to seamlessly place bets against each other within the app, with the winners of a specific side or social game taking their cut of any pooled prize pot.

Paddy Casey, Co-founder at The Unit, said: “We are very proud to have played our part in bringing ParUp Golf to market. It’s an innovative and incredibly useful platform that will add more excitement and gamification to the recreational, social golf experience.

“While The Unit is primarily associated with sports betting and iGaming, the production of the ParUp Golf app as a sports app in its first iteration is proof of how we can diversify and adapt our offering to different domains, formats and game types.

“Custom mobile app development is a key part of our core offering, and we are thrilled to be able to bring that expertise to the world of golf. We wish Ian, Andy and their team all the best with ParUp Golf and we’re very excited to see how it will grow in the coming years.”

Ian Lowther said: “We have launched ParUp Golf with the aim of making recreational group golf easier to manage and more fun to play. By partnering with The Unit, we have given ourselves the best possible chance of success.

“The technology provided by The Unit allows ParUp to create and maintain a more inclusive, more interactive, and more memorable golfing journey – via high-quality, easy-to-use reliable tech.

Andy Dymock said: “We will keep working with The Unit as we continue to grow. And with our background in sports betting, we are perfectly positioned to introduce social betting features into an upcoming phase of our launch. This will be one of several new features still to come, so watch this space!”

The post The Unit Powers ParUp Golf Launch – Harnessing Tech, Community, and Social Betting appeared first on European Gaming Industry News.

George Miller (Gyorgy Molnar) started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

Continue Reading
Advertisement
Prague Gaming & TECH Summit 2025 (25-26 March)
Click to comment

You must be logged in to post a comment Login

Leave a Reply

Latest News

13 gambling company executives in appeal against ATG’s proposal to raise gambling tax in Sweden

Published

on

BOS – The Swedish Trade Association for Online Gambling – is today submitting a letter to the government. The letter is signed by 13 gambling company executives and BOS’s secretary general. In the letter, the signatories urge the government not to support the gambling company ATG in their proposal to raise the general gambling tax in favour of a reduction in the tax on horse racing.

As a main argument, the signatories highlight the fact that the level of the gambling tax affects the proportion of consumers who choose to gamble on the legal licensed gambling market, and that too many consumers are already opting out of the safety of the licensed market with its extensive consumer protection.

“Horse betting has a channelisation rate of between 98-99 percent. Online casino, according to the most optimistic estimates, has a channelisation rate of between 72-82 percent. The higher the tax, the greater the risk that the consumer will choose unlicensed gambling, where neither gambling tax nor consumer protection exists. To then lower the gambling tax for horse betting, which already has a very strong channelisation, and raise it for online casino, which has a very weak channelisation, would be completely incomprehensible. At least for those who prioritize consumer protection,” says BOS Secretary General Gustaf Hoffstedt.

You can read the full letter here:  Letter to Government on ATG gambling duty

 

The post 13 gambling company executives in appeal against ATG’s proposal to raise gambling tax in Sweden appeared first on Gaming and Gambling Industry Newsroom.

Continue Reading

Latest News

Momentum Series: A Crash Gaming collection crafted for emotions in your online casino

Published

on

FBMDS proudly unveils the Momentum Series, a crash gaming collection built to deliver fast-paced thrills, immersive visuals, and strong retention for online casino operators worldwide with the Piñata Rush, Magical Garden and Arctic Jumper titles.

Designed “for emotions” and “born to captivate”, the Momentum Series includes three high-performing titles — Piñata Rush, Magical Garden, and Arctic Jumper — that redefine the crash genre with dynamic gameplay, deep personalization, and stunning 3D environments.

The Momentum Series was created to give players more control, excitement, and emotional connection while providing operators with games designed for longer sessions and better retention metrics. Each title combines intuitive gameplay with high volatility, 97%+ RTP, and a responsive, mobile-first design, ensuring performance across devices and browsers. Players can personalize their experience with auto bets, double bets, and auto cashouts, adapting each round to their individual risk strategy.

Piñata Rush offers a colorful, multiplayer crash gaming experience set in lively Mexican-inspired streets. Players can track others’ progress in real time and enjoy a community-driven atmosphere that keeps engagement levels high. With 97.06% RTP and features such as Multiplayer, Auto Play, Auto Cash-Out, and a configurable Max Bet from 100x to 1000x, this crash game provides vibrant entertainment across Android, iOS, Mac OS, and Windows.

Magical Garden immerses players in a lush 3D fantasy world where serenity meets suspense. This single-player experience blends calm and thrill through Auto Play and Auto Cash-Out functions, allowing personalized strategies and a Max Bet configurable from 100x to 1000x. With 97% RTP, it offers operators a high-performing product with wide cross-platform compatibility.

Arctic Jumper brings adrenaline to the frozen north with a fully 3D single-player experience. Its immersive visuals and smooth performance are enhanced by Auto Play, Auto Cash-Out, and customizable betting options that match each player’s risk profile. Operating at 97% RTP, this title delivers consistent engagement and retention potential for competitive markets.

“The Momentum Series represents FBMDS’ evolution into crash gaming — a genre built on emotion, timing, and control,” said Renato Almeida, Director at FBMDS. “With Piñata Rush, Magical Garden, and Arctic Jumper, we’re delivering fast, flexible, and emotionally charged experiences that empower both players and operators.”

FBMDS brings a winning portfolio of innovative iGaming solutions, blending tradition with cutting-edge technology to deliver engaging, reliable, and profitable gaming experiences for operators worldwide. With a focus on slots, table games, video bingo, and now crash games, FBMDS empowers partners to scale and succeed in competitive markets.

 

The post Momentum Series: A Crash Gaming collection crafted for emotions in your online casino appeared first on Gaming and Gambling Industry Newsroom.

Continue Reading

Latest News

Cozy Coast Launches Worldwide: Beach Adventure from InnoGames Now Available

Published

on

  • Sunny feel-good vibes for everyone: Cozy Coast now available for iOS and Android
  • New trailer highlights entertaining storytelling, merge-2 puzzles, and diverse gameplay elements
  • Upcoming updates with new events and challenges for long-lasting fun

A beach adventure with heart: InnoGames, one of Germany’s leading developers and publishers of mobile and browser games, today launches Cozy Coast worldwide, bringing sunny feel-good moments to smartphones and tablets. The game is now available for free on the App Store and Google Play Store. Players in selected regions have already explored the Mediterranean island of Calista and experienced the captivating story of the two protagonists Mia and Elara. The unique mix of merge-2 puzzles, exploration, and heartfelt moments is clearly resonating with players, earning 4.8 on the App Store and 4.6 on Google Play out of 5 stars.

With today’s launch, InnoGames expands the game’s language support. Alongside the existing languages German, English, and French, Cozy Coast is now also available in Italian, Polish, Portuguese, and Spanish.

New Features, More Events: Regular Updates for Lasting Fun

In Cozy Coast, players accompany best friends Mia and Elara on a journey across the picturesque Mediterranean island of Calista. For Mia, the island is filled with childhood memories, but its former charm has faded. Together, they set out to restore the island. The gameplay centers on merge-2 mechanics: By skillfully combining items, players fulfill the wishes of island residents, collect resources, and restore buildings to unlock new areas of Calista. Along their journey, Mia and Elara encounter interesting characters, discover secrets, and explore the environment.

Check out the trailer on youtube: youtube.com/watch?v=hpacBlPfio4

Since the initial launch of Cozy Coast in selected regions, the development team has steadily expanded the merge-2 adventure. Customizable portraits, 3D decoration events, special quests with unique rewards, and advanced challenges for experienced players ensure there’s always something new to discover. The holiday season has also arrived: players can earn daily rewards, including the festive avatar “Winter Elara”.

Key Features of Cozy Coast

  • Merge items: Strategically combine items to create new and higher-value objects
  • Restore the seaside promenade: Renovate abandoned buildings to unlock new areas
  • Adventure in paradise: Follow best friends Mia and Elara as they discover hidden places and uncover the secrets of a corporation with questionable intentions
  • Characters with personality: Meet fascinating characters. Every encounter comes with a story – sometimes touching, sometimes mysterious, but always full of emotion
  • Fresh challenges every day: Participate in competitive, daily, weekly, and seasonal events like exploration quests, puzzle collections, decoration and special story-driven missions to receive exciting rewards and enjoy lasting gameplay
  • A personal touch: Use portrait customization to bring individuality and personality to every adventure.
  • Unwind in a Mediterranean setting: Experience stress-free gameplay paired with a captivating story of friendship, courage, and hope
  • Free to play without restrictions: Available worldwide on iOS and Android (except in Russia and China)

Cozy Coast is available on the App Store for iOS and on Google Play for Android.

For the latest news about the game, visit the official website or follow Cozy Coast on Facebook, Instagram, TikTok, and YouTube.

 

The post Cozy Coast Launches Worldwide: Beach Adventure from InnoGames Now Available appeared first on Gaming and Gambling Industry Newsroom.

Continue Reading

Trending

EEGaming.org is part of HIPTHER, parent brand of various prominent news outlets and international conferences. These platforms and events span a wide range of industries, including Entertainment, Technology, Gaming and Gambling, Blockchain, Artificial Intelligence, Fintech, Quantum Technology, Legal Cannabis, Health and Lifestyle, VR/AR, eSports, and several others. This indicates that EEGaming.org is part of a larger network that focuses on a diverse array of sectors, particularly those related to cutting-edge technology and modern lifestyle trends.

Contact us: [email protected]

Editorial / PR Submissions: [email protected]

Copyright © 2015 - 2025 HIPTHER. All Rights Reserved. Registered in Romania under Proshirt SRL, Company number: 2134306, EU VAT ID: RO21343605. Office address: Blvd. 1 Decembrie 1918 nr.5, Targu Mures, Romania

We are constantly showing banners about important news regarding events and product launches. Please turn AdBlock off in order to see these areas.