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The Unit Powers ParUp Golf Launch – Harnessing Tech, Community, and Social Betting
Founded by two betting industry stalwarts, ParUp Golf brings an eclectic range of exciting features to transform the amateur golf experience, with social betting set to launch in the next phase
The Unit, a leader in product design and development for sports betting and iGaming, is helping shake up the amateur golfing world by delivering the game-changing ParUp Golf app, after being chosen as ParUp Golf’s app development partner.
The launch is set to disrupt and streamline the logistical demands of organising and participating in recreational golf; the app will also introduce social betting features, gamifying the group golf UX, in future iterations of its rollout.
Free to download on the App Store and Google Play, ParUp Golf is designed to help small groups of friends or larger golfing societies manage and elevate their golf-day experience. By creating a digital clubhouse for scheduling and monitoring their rounds of golf, this agile control centre is now fostering more excitement and deeper engagement both before and during the round.
Users can log into the app to make use of a number of features that add to the entertainment, including:
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Live Leaderboards: See real-time scoring for both individual and team events during the round to crystallise positional awareness and fuel the battle for bragging rights;
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Digital Scorecards: An easy-to-use scoring system with minimal clicks for a best-in-class user-experience;
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Schedule Group Events: Organise events at more than 39,000 golf courses worldwide;
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Share & Invite Members: Seamlessly send an event link to ensure group members can join instantly in just one click;
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Highlight Key Event Details: Share event times, costs, prizes and other key information, plus track attendance and payments;
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Multi-Round Series Scoring: Track multi-round series leaderboards for weekend trips or season-long events;
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Team Formats & Side Games: Track longest drive and nearest-the-pin competitions, offering players a fun way to interact on golf days;
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Play Friendly Rounds: Set up casual rounds with friends anytime.
ParUp Golf is the latest product from two industry stalwarts. Ian Lowther is a former Head of Brand Marketing for Betway, and has also worked in senior leadership roles for Betfair, BetVictor and Ladbrokes. While his co-founder, Andy Dymock, also has an extensive background in gaming, having worked in senior management roles at Ladbrokes, BetVictor and The Ritz Club London. Dymock’s most recent role was with the German industry giant Merkur.
The application has been fully developed by The Unit, demonstrating its ability to create and execute robust, scalable platforms. Accordingly, ParUp Golf is another successful example of The Unit’s nous in creating native iOS and Android applications tailored to the specific needs of a client to enhance engagement, user experience and monetisation potential.
In a future phase of the launch, ParUp Golf will unveil a peer-to-peer betting feature, where players will be able to seamlessly place bets against each other within the app, with the winners of a specific side or social game taking their cut of any pooled prize pot.
Paddy Casey, Co-founder at The Unit, said: “We are very proud to have played our part in bringing ParUp Golf to market. It’s an innovative and incredibly useful platform that will add more excitement and gamification to the recreational, social golf experience.
“While The Unit is primarily associated with sports betting and iGaming, the production of the ParUp Golf app as a sports app in its first iteration is proof of how we can diversify and adapt our offering to different domains, formats and game types.
“Custom mobile app development is a key part of our core offering, and we are thrilled to be able to bring that expertise to the world of golf. We wish Ian, Andy and their team all the best with ParUp Golf and we’re very excited to see how it will grow in the coming years.”
Ian Lowther said: “We have launched ParUp Golf with the aim of making recreational group golf easier to manage and more fun to play. By partnering with The Unit, we have given ourselves the best possible chance of success.
“The technology provided by The Unit allows ParUp to create and maintain a more inclusive, more interactive, and more memorable golfing journey – via high-quality, easy-to-use reliable tech.
Andy Dymock said: “We will keep working with The Unit as we continue to grow. And with our background in sports betting, we are perfectly positioned to introduce social betting features into an upcoming phase of our launch. This will be one of several new features still to come, so watch this space!”
The post The Unit Powers ParUp Golf Launch – Harnessing Tech, Community, and Social Betting appeared first on European Gaming Industry News.

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The anatomy of a high-performing iGaming platform: a guide from Slotegrator
Slotegrator, a gambling solutions provider and game aggregator, has released new downloadable material about the key components of a successful online casino platform. The guide includes practical checklists to help beginners set up platforms from scratch and experts enhance their projects.
In the iGaming industry, a project’s long-term success depends on the power and versatility of its platform. But that platform can’t be based on any old software; just like how you can’t have a car without four wheels and an engine, there are vital components to an online casino platform.
So what are they?
Let’s start with first impressions. The frontend is the “face” of a platform. Almost 75% of players judge a gambling website based on its appearance, and 88% of users won’t return after a negative experience.
Key frontend elements include:
- Branding (visitors should understand the idea from the first glance)
- Navigation (everything should be simple and easy to find)
- Transparency (players must have easy access to relevant information)
- Localization (adoption of language, currency and cultural norms).
If the frontend is the face, the backend is the brain. It should contain all the tools for successful online casino management. A quality backend should give the operator total, real-time monitoring and control over every aspect of a business — payment processing, regulatory compliance, game statistics, player data, retention strategies, analytics, compliance, player support, and everything else.
New operators often find themselves trying to choose whether to build such a platform in-house or to outsource the job. Slotegrator’s report carefully weighs the pros and cons of each option and reaches a clear conclusion: in-house development might save a little money in the short term, but it’ll cost much more in the long run.
“We created this guide to help operators to understand what truly belongs in a successful iGaming platform. An engaging frontend and a powerful backend are essential tools for attracting and retaining players. The guide is a valuable resource for evaluating a platform’s strengths and weaknesses and building a clear promotion strategy”, says Svetlana Kirichenko, Head of Marketing at Slotegrator.
Slotegrator’s guide also includes several key checklists:
- Essential frontend functions
- Key backend features
- Necessary modules for platform architecture (featuring a real example of Slotegrator’s turnkey online casino platform.
Download the guide via the link.
ABOUT THE COMPANY
Since 2012, Slotegrator has been one of the iGaming industry’s leading software and business solution providers for online casino and sportsbook operators.
The company’s main focus is software development and support for online casino platforms, as well as the integration of game content and payment systems.
The company works with licensed game developers and offers a vast portfolio of casino content: slots, live casino games, poker, virtual sports, table games, lotteries, casual games, and data feeds for betting.
Slotegrator also provides consulting services in gambling license acquisition and business incorporation.
The post The anatomy of a high-performing iGaming platform: a guide from Slotegrator appeared first on European Gaming Industry News.
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PAGCOR ORDERS TAKEDOWN OF GAMBLING BILLBOARDS
In a memorandum issued on July 7, PAGCOR directed all licensees, suppliers, system administrators, and gaming venue operators to take down gambling ad materials, including those displayed on trains, buses, jeepneys, and taxis.
The agency emphasized that only institutional or responsible gaming campaigns—subject to PAGCOR’s approval—will be permitted moving forward.
“We have given all our licensees and stakeholders until August 15 to completely remove all gambling-related ads,” said PAGCOR Chairman and CEO Alejandro H. Tengco.
“Prior to that, stakeholders must also submit an inventory of their existing billboard and wallscape advertisements by July 16.”
The inventory, according to Mr. Tengco, must include the size, material, location, rental contract expiration, and the corresponding permit number from the Ad Standards Council (ASC).
The PAGCOR chief said the move is part of the state gaming agency’s commitment to promote a safer and more responsible gaming environment in the country.
“While PAGCOR is mandated to regulate the gaming industry and generate revenues for nation-building, we do not want to encourage a culture of gambling addiction,” he said.
“Regulating excessive and pervasive gambling advertisements is a critical step in protecting vulnerable sectors of society, especially the youth.”
The agency also warned against replacing the dismantled advertisements with new gambling promotions, stressing that non-compliance will be dealt with accordingly.
The post PAGCOR ORDERS TAKEDOWN OF GAMBLING BILLBOARDS appeared first on European Gaming Industry News.
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Week 28/2025 slot games releases
Here are this weeks latest slots releases compiled by European Gaming
Spinomenal has released its latest title, Queen of Oasis. Set against the rolling ancient Egyptian dunes and lush, palm-lined oases, Queen of Oasis immerses players in an elegant world of riches. Camels, vultures, antelopes, snakes, and the powerful Queen herself bring this 5-reel slot to life. The reels sit within two ornate marble pillars where the bejewelled Queen represents the Wild symbol.
TaDa Gaming has released Golden Bank 2, a sequel to the popular Golden Bank slot. With a 10,000x max win and exciting features, Golden Bank 2 engage players with its immersive gameplay and the potential for substantial payouts. Set in a golden vault, Golden Bank 2 combines the simplicity of classic slots with the thrill of modern mechanics. With vibrant graphics and a dynamic soundtrack, the game immerses players in an exciting, high-stakes atmosphere.
Evoplay has launched Belfry Bliss Hold and Win, a fiery 5×3 slot that blends retro-inspired visuals with a darker twist on the fan-favourite Hold and Win mechanic. Set against a backdrop of flames and ringing bells, the game reintroduces Evoplay’s mischievous Devil character, not as a foe, but as a Wild symbol, lighting the way to potential wins. Classic slot icons like sevens, bars and cherries return, but the real action begins when the bells drop.
Brute Force: Alien Onslaught reunites the original Brute Force members… with a surprise addition. Joshua and Jason have recruited the help of Jade, a fearless mercenary, who doesn’t know defeat. This game joins the ranks of signature Nolimit City slots like Fire In The Hole 3, Highway To Hell and most recently Flight Mode. It’s time to lock and load, once again! Unlike the prequel, Brute Force: Alien Onslaught features a 6 reel setup, wilds and a new baddie, Xylox, who can steal multipliers from Joshua, Jason and Jade.
Push Gaming has returned to the deep blue with Fish ‘n’ Nudge Big Catch, a reimagined follow-up to one of its most beloved recent titles. Building on the charm and success of the originalFish ‘n’ Nudge, Big Catch brings fresh energy to the series with a new take on free spins and added layers of excitement designed to engage both loyal fans and new players.
Play’n GO unveils Rise of Orpheus, a mythical slot that takes players deep into the Underworld in pursuit of love, light, and powerful gameplay features. Following in the footsteps of mythology-inspired favourites like Gates of Troy and Rise of Olympus, Rise of Orpheus brings the tragic tale of Orpheus and Eurydice to life through emotionally charged mechanics and immersive storytelling.
Playson welcomes the return of its mischievous trickster in Super Pink Joker: Hold and Win, who features as a Wild during base play before shapeshifting into a lavish Multiplier for the renowned Hold and Win Bonus. Set in a dazzling pink world full of energy, the release cranks up the heat with dynamic animations and upbeat audio, with the jester taking his place on the enlarged 5×3 grid alongside electrified coins and cartoon-style fruits.
Blueprint Gaming™ reignites the prehistoric fun in its latest major branded IP release, The Flintstones™ Bedrock Riches, led by two lavish bonus games and an intriguing base play trail. The series’ original, The Flintstones™, enjoyed a strong initial uptake in users following its launch in May 2024, with players gravitating towards the familiarity of the brand and series. The renowned slot studio now feels confident the latest offering has built on key features and aims to retain players long term.
ELA Games, a dynamic game development studio, announces the release of John’s Book, its modern take on timeless themes and mechanics. The game invites players to join John the Explorer to hunt for ancient treasures buried in a Pharaoh’s tomb. Rich with iconic symbols and familiar mechanics, John’s Book is a tribute to the well-loved “Book Of…” format that’s prevalent in the industry while adding its twists. With high replayability, easy-to-understand features, and an immersive design, this title appeals to both veteran and casual players.
Players get to dig deeper with every spin as they search for gems and big wins in Wild Gold Mine, the latest slot release for iGaming content provider, ICONIC21. Wild Gold Mine promises a glistening player experience thanks to a cart-load of features, including a unique bonus that makes an appearance for the very first time in an ICONIC21 slot.
“Hellish 7 Hold & Win”, (Höllische 7 Hold & Win in German) is now live, a spicy Classic Series slot from the Berlin-based developer Hölle Games. This is a new summer edition in the Hellish Seven franchise, known for its high volatility, hellishly good payouts, and hard rock riffs. The new entry features Hold & Win, where, if players can fill the reels with (any) cash symbol, they will win the impressive 7777x main prize!
Tom Horn Gaming is kicking off July with Panda Rica, a fast-paced 3×3 video slot that delivers simple yet captivating mechanics and vibrant visuals. From expanding wilds and multiplier wins to Star Gamble Ladder, the game is a standout addition to the supplier’s growing portfolio of slot titles. Designed for quick sessions and high engagement, Panda Rica combines classic slot appeal with clever gameplay that elevates the player experience.
Prepare for an unforgettable summer as Endorphina announces the highly anticipated release of Sticky Lips, its latest captivating slot. This visually striking title invites players into a vibrant world where Endorphina’s Joker makes a remarkable return, blowing irresistible kisses to make their winnings truly stick. She’s wild, she’s wicked – and her lips are ready to stick you with luck! Dare to stare into her eyes in this 5-reel 4-row slot with 50 fixed paylines and prove your worth to get a lucky, juicy kiss. With every spin, her lips glow and tempt, hungry to lock in golden wins.
The post Week 28/2025 slot games releases appeared first on European Gaming Industry News.
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