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Liftoff’s Mobile AppDev Awards 2025 Finalists Announced
The Mobile AppDev Awards 2025 recognizes excellence in mobile games and apps
Liftoff, the leading provider of marketing, monetization, and creative solutions for the mobile industry, has announced the finalists for the 2025 Mobile AppDev Awards.
Now in its fourth year, the Mobile AppDev Awards mark the best collaborations, social events, and minigame events in midcore and casual gaming, as well as marking both notable newcomers and evolving game apps.
For the first time, the 2025 awards will celebrate non-gaming apps for their innovation and use of engagement, social, and AI-powered features, drawing upon the skills and expertise of the team behind AppRefinery, Liftoff’s new insights platform designed to revolutionize app development and growth.
A jury of expert game and app analysts selected finalists across five gaming categories, each split into midcore and casual, as well as for the first year, four non-gaming categories.
Gaming categories (both midcore and casual) are:
- Best Collaboration Event
- Best Social Event
- Best Minigame
- Best Newcomer
- Biggest Evolver
New for 2025, the non-gaming app categories are:
- Best Feature Innovation
- Best Use of Engagement Features
- Excellence in Social Features
- Excellence in AI-Powered Features
The winners will be announced on May 13th, 2025.
The finalists for the 2025 Mobile AppDev Awards are:
Best Collaboration Event (Midcore):
- Summoners War: Sky Arena x Jujutsu Kaisen by Com2uS
- PUBG Mobile x Venom: The Last Dance by Tencent
- Brawl Stars x Spongebob Squarepants by Supercell
- Goddess of Victory: NIKKE x Dave the Diver: Aegis the Diver by Level Infinite
- Diablo Immortal x World of Warcraft: Eternal War by Blizzard Entertainment
Best Collaboration Event (Casual):
- Stumble Guys x My Hero Academia by Scopely
- Mob Control x Transformers by Voodoo
- Sky: Children of the Light x Moomin by Thatcamecompany
- Grand Harvest x Snoopy: Snoopy’s Camp by Supertreat – A Playtika Studio
- Monopoly GO! x Marvel by Scopely
Best Social Event (Midcore):
- Legend of Mushroom – Age of Discovery, seasonal 4x mode/event by Joy Net Games
- Squad Busters – Piñata Festival by Supercell
- League of Legends: Wild Rift – Battle of Twin Cities by Riot Games
- Diablo Immortal – Howler Hunt by Blizzard Entertainment
- Free Fire – Outlaw by Garena
Best Social Event (Casual):
- Roblox – The Games by Roblox Corporation
- Phase 10 – Pirate Duel by Mattel163
- Monopoly GO! – Tycoon Racers by Scopely
- Triple Match 3D – Global Animal Challenge by Boombox Games
- Candy Crush Saga – Golden Crowns by King
Best Minigame (Midcore):
- State of Survival – Paw-some Puzzle Party by FunPlus
- League of Legends: Wild Rift – RUINATION: Kalista’s Odyssey by Riot Games
- Whiteout Survival – Tundra Games: Kitty Rescue by Century Games
- Goddess of Victory: NIKKE x Dave the Diver: Aegis the Diver by Level Infinite
- Honkai: Star Rail – Conventional Memoir by MiHoYo
Best Minigame (Casual):
- Match Masters – Matchinko: Travel Tales by Candivore
- Love and Deepspace – Bounce, Bounce Planet by InFold
- Homescapes – Restoration events by Playrix
- Phase 10 – Jewel Craze by Mattel163
- Merge Mansion – Secret Supply by Metacore
Best Newcomer (Midcore):
- Legend of Mushroom by Joy Net Games
- Top Heroes by RiverGame
- Pokémon TCG Pocket by The Pokémon Company
- Dungeon Fighter (地下城与勇士:起源, CN) by Tencent
- Age of Empires Mobile by Level Infinite
Best Newcomer (Casual):
- Love and Deepspace by InFold
- Truck Star by Century Games
- Screw Jam by Rollic Games
- Domino Dreams™ by SuperPlay
- Royal Kingdom by Dream Games
Biggest Evolver (Midcore):
- Brawl Stars by Supercell
- League of Legends: Wild Rift by Riot Games
- Last War: Survival by First Fun
- Warhammer 40,000: Tacticus ™ by Snowprint Studios
- Tokyo Debunker by ZigZaGame
Biggest Evolver (Casual):
- Hexa Sort by Lion Studios
- Match Factory! by Peak Games
- Matching Story by Vertex Games
- Dice Dreams™ by SuperPlay
- Seaside Escape®: Merge & Story by Microfun
Non-Gaming App – Best Feature Innovation:
- Chime by Chime
- The Weather Channel by The Weather Channel
- Duolingo by Duolingo
- DraftKings by DraftKings
- Google Maps by Google
Non-Gaming App – Best Use of Engagement Features:
- Instagram by Instagram
- Spotify by Spotify
- Trip.com by Trip.com
- Calm by Calm
- Audible by Audible
Non-Gaming App – Excellence in Social Features:
- Binance by Binance
- Tinder by Tinder Inc.
- Snapchat by Snap
- TikTok by TikTok Pte Ltd
- BIGO LIVE by BIGO
Non-Gaming App – Excellence in AI-Powered Features:
- Pinterest by Pinterest
- Spotify by Spotify
- Snapchat by Snap
- Instagram by Instagram
- Duolingo by Duolingo
For more information about the awards and the finalists, please visit the official Mobile AppDev Awards website.
The post Liftoff’s Mobile AppDev Awards 2025 Finalists Announced appeared first on European Gaming Industry News.

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AI-Powered Gamification Arrives on Vegangster Platform via Smartico
iGaming operators can now access CRM automation, hyper-personalisation, and engagement tools to maximise player lifetime value. Platform provider Vegangster has partnered with Smartico, a multi-channel engagement marketing platform, to integrate AI-powered gamification and CRM technology across its ecosystem.
The partnership equips Vegangster’s operator clients with a complete suite of retention tools, including missions, leaderboards, loyalty funnels and mini-games. Powered by AI-driven automation and segmentation, these tools enable operators to deliver personalised campaigns in real-time and build stronger player loyalty across casino and sportsbook brands.
“We build our platform to give operators the sharpest tools to launch quickly and scale with confidence. Partnering with Smartico takes that further, as our clients can now set a new standard for retention with AI-powered automation and gamification,” said Michael Oziransky, Chief Product Officer at Vegangster.
Smartico’s integration with Vegangster enables operators to run engagement campaigns seamlessly. Predictive analytics, personalised messaging, and gamified features provide direct control of the player journey and deliver measurable impact on lifetime value.
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Smartico is a multi-channel engagement marketing solution redefining CRM automation and gamification for iGaming operators. By combining real-time automation, gamified mechanics, and AI-driven insights, it enables brands to personalise every stage of the player journey. With a global client base and dedicated team of experts, Smartico helps operators boost engagement, improve retention, and drive sustainable growth.
The post AI-Powered Gamification Arrives on Vegangster Platform via Smartico appeared first on European Gaming Industry News.
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1spin4win unveils Beersburg Fest Hold and Win slot inspired by Oktoberfest
Beersburg Fest Hold and Win recreates the joyful energy of Europe’s most iconic beer festival with bright symbols, playful animations, and upbeat music. From smiling waitresses with frothy mugs to sizzling bratwurst and vibrant Bavarian decoration, every detail adds to the immersion.
On the gameplay side, the online slot features a 3×3 grid with 27 paylines, optimized for smooth play on any device. Beer mugs act as Wilds, while lining up nine identical symbols instantly doubles the payout. Landing three or more Coins triggers the Hold and Win round with three respins and a chance to collect jackpots — the x100 Mini and the x1,000 Mega.
As with all 1spin4win releases, the game is built around fair balance, fine-tuned volatility, and user-focused design. The clean interface, subtle sound, and carefully calibrated RTP create an irritation-free experience for players and strong retention potential for operators.
Olga Bogdanova, the Art Director at 1spin4win, commented, “Festivals have a special kind of spirit. They bring people together and celebrate tradition. We designed Beersburg Fest Hold and Win to capture that feeling, letting players step into the Oktoberfest festival, enjoy its sights and sounds, and experience the joy of the Bonus round.”
About 1spin4win
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The post 1spin4win unveils Beersburg Fest Hold and Win slot inspired by Oktoberfest appeared first on European Gaming Industry News.
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The post Mancala Gaming Revolutionizes iGaming with Diego’s Spicy Truck appeared first on European Gaming Industry News.
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