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Soft2Bet to host Gala Dinner and power SiGMA East Europe 2024

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On 3-4 September, Soft2Bet will celebrate its 8th Anniversary by hosting two unique partner events: a Royal Gala Dinner, which will be followed by a Royal Garden Day and powering the leading expo SiGMA East Europe 2024 as headline partner. 

Soft2Bet is delighted to be the main partner for this key event for the second year in a row and provide this experience during SiGMA East Europe in Budapest, Hungary to meet the leading iGaming suppliers, operators and affiliates in the industry.

Oksana Tsyhankova, CMO of Soft2Bet highlighted: “SiGMA powered by Soft2Bet is a strong collaborative project which unites leading executives and experts from Eastern European markets! We look forward to celebrating Soft2Bet’s 8th anniversary with our partners, friends and providing an exceptional experience during the Soft2Bet Royal Gala Dinner!”

Eman Pulis, founder of SiGMA Group, commented: “SiGMA is delighted to welcome Soft2Bet as its headline partner. As corporate entities we have so much in common and Soft2Bet’s support aligns with our strategic aims of constantly searching for innovation and productive partnerships. The event promises to be another stand out success and we’re delighted to be partnering with such an outstanding iGaming leader as Soft2Bet.”

SiGMA East Europe 2024 powered by Soft2Bet

Our team will welcome delegates and partners at Stand D179, where it will showcase its industry-leading iGaming turnkey solutions and its industry-leading gamification solution Motivational Engineering Gaming Application (MEGA) and present its latest mechanics to drive ROI and increase ARPU, LTVs and player engagement! 

8th Anniversary Partners’ parties

Soft2Bet will be hosting a special two-day event for partners that will include:

  • A Royal Gala Dinner complete with singers, DJs and a superb atmosphere that will celebrate their fantastic collaborations and successful partnerships.
  • A “Royal Garden Day” that will offer an exclusive experience at Budapest’s world famous Botaniq Castle with unique activities, performances, networking, welcome drinks and DJ sets.

Soft2Bet thought leaders 

Senior Soft2Bet leaders will be leading debates and discussions during the event: CBDO Martin Collins will be moderating a panel that will look into the ‘Growing Eastern European gambling market and its opportunities’ and General Counsel David Yatom Hay will be taking part in a regulatory panel that will discuss how Europe’s responsible gambling policies have evolved in recent years and how these insights apply to the Balkan region.

The post Soft2Bet to host Gala Dinner and power SiGMA East Europe 2024 appeared first on European Gaming Industry News.

George Miller (Gyorgy Molnar) started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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FairPlay joins Mastercard Start Path, shaping the future of AI-driven finance

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Mastercard just announced the latest cohort of Start Path, its award-winning startup engagement program, and FairPlay has been selected as one of the eight companies pioneering the next generation of financial technology.

Why does this matter? AI is playing an increasingly critical role in financial decision-making—determining who gets approved for a loan, what terms they receive, and even how compliance is maintained. But without the right infrastructure, AI models can reinforce old biases instead of driving better, more inclusive outcomes.

“My vision for the future of financial technology is to build fairness infrastructure for financial services, allowing all financial institutions to de-bias their digital decisions in real time,” says Kareem Saleh, CEO of FairPlay.

As part of the Start Path New Networks program, FairPlay will work with Mastercard and its partners to scale solutions that help financial institutions refine their AI models, fix blind spots, and ultimately improve both revenue and outcomes for consumers.

With AI decision-making under increasing regulatory and public scrutiny, this collaboration raises important questions about the future of financial technology that Saleh can speak on:

  • How can AI-driven decisioning improve financial inclusion without increasing risk?
  • What role will open banking play in making AI models more accurate and transparent?
  • How should financial institutions prepare for a future where AI accountability is a market expectation, not just a regulatory requirement?

 

The post FairPlay joins Mastercard Start Path, shaping the future of AI-driven finance appeared first on European Gaming Industry News.

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Official Game Titles for 2025 IESF Season

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The International Esports Federation (IESF) is thrilled to unveil the official game titles for the 2025 IESF Season.

This year’s tournaments will feature five of the most popular Esports titles: Counter-Strike 2, Dota 2, eFootball™ series, Mobile Legends: Bang Bang, and PUBG MOBILE. This marks the third consecutive year that IESF has maintained the same lineup, reflecting the consistency and popularity of these titles in the Worls of Esports.

With 136 member federations organizing National Qualifiers, the road to the 2025 IESF Season is set to be bigger and more competitive than ever. Around the world, national tournaments are already underway, as each federation seeks to crown their nation’s champions who will go on to compete at the highest level.

Igor Nedeski, Esports Manager at IESF, said: “We are proud to continue our collaboration with leading game publishers to ensure the highest quality of competition for the 2025 season. The excitement among athletes is already incredible as they prepare to represent their nations on the grand stage. This year, we  anticipate an even higher level of competition as teams and players push the boundaries of Esports.”

The 17th edition of the IESF Season will not only highlight the competitive excellence of esports athletes but also reinforce IESF’s commitment to inclusivity, diversity, and fair play within the Esports ecosystem. Stay tuned as IESF continues to bring together the best esports talent from around the world for an unforgettable tournaments. For more updates, follow IESF’s official channels and witness the journey to the 2025 season unfold!

 

The post Official Game Titles for 2025 IESF Season appeared first on European Gaming Industry News.

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Imagine Live Receives ONJN License

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Imagine Live, the live casino provider has been approved by ONJN – the Romanian regulator

Imagine Live is thrilled to announce that it has successfully obtained the Class II license in Romania through its subsidiary ImagineLive Ro for the streaming of Live Casino games.

Martin Martirosyan Imagine Live Group CEO, commented: “Imagine Live is an established brand committed to delivering exceptional products and gaming experiences by putting the player at the centre of the live gaming experience. Imagine Live is equally committed to providing premium and customised live dealer solutions with bespoke tables and studios for our Romanian operator partners to ensure a complete brand experience that players enjoy and return, which drives deeper engagement and revenue opportunities.

The successful regulatory Class II approval from the Romanian ONJN regulatory authority further underpins our company’s growth plans and investments for state-of-the-art live dealer studios and customised live dealer product experiences.”

The post Imagine Live Receives ONJN License appeared first on European Gaming Industry News.

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