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GambleAware calls for health warnings on gambling ads, as major research highlights need for improved safer gambling messaging

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GambleAware, the leading commissioner of gambling harms prevention and treatment services in Great Britain, has called for enhanced evidence-based health warnings on gambling adverts. The call comes in response to findings published today from an independent research consortium, showing the need for clearer safer gambling messaging that highlights the risks associated with gambling.

The research, based on a survey of over 7,000 people, has called into question the effectiveness of the widely used industry-led slogan ‘Take Time To Think’ (TTTT). The report revealed that the current slogan fails to land the jeopardy of gambling harms or signpost where people can get help.

Alexia Clifford, Chief Communications Officer for GambleAware, said: “Gambling harms are a serious public health issue, and it is vital that people are aware of the risks associated. Today’s landmark study underscores the need to replace the industry-led slogan ‘Take Time To Think’ with more compelling health warnings.

“We’re also concerned about operators’ misuse of the GambleAware logo and the lack of clear signposting to support channels. We urge industry to take heed of the growing body of evidence highlighting the need for better safeguards and restrictions.”

Findings from the study indicate replacing current industry marketing messages with three new health warnings, which were shown to be clearer, more impactful, and more memorable to both the public and people who gamble.

Emphasising addictiveness was shown to prompt behaviour change, with the strapline ‘Gambling can be addictive’ having greater cut-through (46% of people who gamble vs. 35% for TTTT) and prompting the most people setting the lowest deposit limit. The warning ‘Gambling comes at a cost’ was seen by people who gamble as more impactful and memorable, especially compared to TTTT (22% of people who gamble say this vs. 12% for TTTT). It effectively conveyed implications beyond financial harms. ‘Gambling can grip anyone’ also performed well across metrics.

Dr Raffaello Rossi, a lecturer in marketing at Bristol University and co-author of the research, said: “In the absence of strict gambling marketing restrictions, it is absolutely vital that we see warnings on gambling advertising that highlight the addictive nature of gambling, paired with clear, unambiguous signposting for people to access support if needed. We need to see better regulation of gambling operators who are widely bombarding us with their ads.”

Additional findings showed that the inclusion of a clear and separate GambleAware health warning at the end of a 30-second gambling advert was more than twice as effective than Take Time To Think at showing people where to get support (72% vs. 30% agree). The analysis will form the basis of a new guidelines3 providing operators with clear guidance and recommendations on how to promote safer gambling and prevent harm.

The latest report findings align with the recent Government response, which clearly set out the need for public health messaging to be integrated and reinforced to effectively reduce harm and have impact. They also follow recent research from GambleAware highlighting the role advertising plays in normalising gambling for children and young people, who described feeling their online world was “saturated” with betting promotions and gambling-like content.

Sam Starsmore, who has lived experience of gambling harm, said: “I’ve experienced first-hand the profound impact of gambling harm on every aspect of life – mentally, physically, emotionally, and financially. Sadly, there are potentially millions more people out there at risk of harm, and if they or a loved one are concerned about their gambling, they need to know where they can get help.

“Gambling operators spend millions on advertising, but there isn’t nearly enough regulation and signposting to support services has to be improved. Reflecting on my personal experiences, the safer gambling messages never had an impact in providing me with a platform or direction to seek the support I crucially needed. Change is needed and could help prevent so many people from more serious consequences further down the line.”

The post GambleAware calls for health warnings on gambling ads, as major research highlights need for improved safer gambling messaging appeared first on European Gaming Industry News.

George Miller (Gyorgy Molnar) started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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ACR POKER CROWNS DECEMBER ‘PLAYER APPRECIATION MONTH’ WITH $500,000 IN GIVEAWAYS

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Tis the season to give back to players with supersized weekly races, massive ticket drops, and the return of the Mini Online Super Series 

ACR Poker is kicking off the holiday season in style, officially crowning December as Player Appreciation Month and celebrating its community with $500,000 in giveaways, offering something for every type of player.

Throughout December, ACR Poker’s biggest weekly races – The Beast, Sit & Crush, and Blitz Beast – are getting a serious glow-up as part of Player Appreciation Month. Each week from Saturday, November 29th to Friday, January 2nd, the prizes will be supersized. There will also be a sleigh-load of free tournament tickets dropped throughout December, giving players more chances to score big without spending a dime.

And starting Wednesday, December 17th, the Mini Online Super Series (MOSS) returns to close out Player Appreciation Month. There will be a full schedule of events with buy-ins from $0 to $109 and massive guarantees offered, with the full details released soon.

“I love that ACR is turning the whole month into one big holiday party and giving players a little extra cheer,” said ACR Pro Chris Moneymaker. “Giving back to the players who make this community is a great way to wrap up the year. Alongside supersized races, ticket giveaways and the Mini Online Super Series, players should also keep an eye out for something big from ACR on December 9th during WSOP Paradise. Stay tuned.”

Whether players are grinding tournaments, splashing in cash games, or simply logging in for some holiday fun, December is shaping up to be the most wonderful time of the year at ACR Poker.

For more information about Player Appreciation Month, visit ACRPoker.eu.

The post ACR POKER CROWNS DECEMBER ‘PLAYER APPRECIATION MONTH’ WITH $500,000 IN GIVEAWAYS appeared first on European Gaming Industry News.

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INTRALOT Announces Nine Month 2025 Financial Results

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The post INTRALOT Announces Nine Month 2025 Financial Results appeared first on European Gaming Industry News.

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Kambi initiates share repurchase programme with a value of SEK 100 million

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The Board of Kambi Group plc has decided to again exercise the buyback mandate which was received at the Extraordinary General Meeting on 18 June 2025 to initiate a share repurchase programme with a total value of SEK 100 million (€9m) which will run until 20 May 2026.

In line with its capital allocation strategy and empowered by the mandate received at Kambi’s Extraordinary General Meeting on 18 June 2025 (EGM) the board of directors (Board) of Kambi Group plc (Kambi) has today initiated a share repurchase programmes with a total value of SEK 100 million (€9m).

The programme will run from the date of this announcement until 20 May 2026 and shares acquired will be cancelled at a future date. The maximum number of shares that may be acquired is 1,672,887, and the aggregate purchase price for such acquisitions shall not exceed SEK 100 million (€9m). The aggregate number of shares that may be acquired under the mandate received at Kambi’s EGM is 2,990,362, which is equivalent to 10% of Kambi’s total issued shares at the time of the EGM resolution.

The buyback programme will be carried out in accordance with the Maltese Companies Act (chapter 386 of the laws of Malta), the Nasdaq First North Growth Market Rulebook for Issuers of Shares, the EU Market Abuse Regulation (EU No 596/2014) (MAR), and Commission Delegated Regulation (EU) 2016/1052 (the Safe Harbour Regulation). The share buyback programme is intended to benefit from the share buyback safe harbour provisions set out in MAR. To this end Kambi has entered into an agreement with Carnegie Investment Bank AB (Carnegie) to execute the buyback programmes and conduct the share repurchases on Kambi’s behalf.

The acquisition of shares shall take place on one or several occasions on Nasdaq First North Growth market in Stockholm (Nasdaq First North) and Carnegie will make its trading decisions in relation to Kambi’s shares independently of and without influence by Kambi. Payments for the shares are to be made in cash.

The programme will be effected in compliance with the trading conditions set out in article 3 of the Safe Harbour Regulation. In particular, Kambi shall not, on any single trading day, purchase more than 25% of the average daily share turnover on Nasdaq First North. The average daily share turnover is calculated on the basis of the average daily trading volume during the twenty trading days preceding the respective purchase date. In addition, share repurchases under each programme shall:

  1. not be made at a price higher than the price of the last independent trade or (should this be higher) higher than the current highest independent purchase bid on Nasdaq First North, 
  1. be made at a price per share within the price interval recorded on Nasdaq First North at any given time, i.e. the interval between the highest buying price and the lowest selling price, and 
  1. not exceed or fall below the maximum and minimum ranges set out in the EGM resolution. 

At the time of this announcement, the total number of issued shares in Kambi is 29,903,619. Kambi currently holds 2,193,675 of its own shares from prior buyback programmes which will be cancelled on or shortly after 1 December and 400,000 shares held to satisfy Kambi’s future obligations arising from its employee share option programmes.

Information on completed buybacks will be publicly disclosed in accordance with Safe Harbour Regulation and will also be available on the company’s website, kambi.com.

 

The post Kambi initiates share repurchase programme with a value of SEK 100 million appeared first on European Gaming Industry News.

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