Industry media professional Evans joins as Head of B2B to accelerate London agency’s expansion including opening of new Manchester office
Press Box PR has bolstered its betting and gaming industry B2B division with the appointment of Jake Evans (pictured), who joins as the agency’s new Head of B2B.
An experienced betting and gaming industry journalist, Evans arrives at Press Box PR from NEXT.io, where he oversaw the successful creation of the company’s leading online news product in his role as Managing Editor.
He previously served as News Editor for EGR and also worked as a data editor for Stats Perform.
Evans’ move will see the London-based agency open its first office outside of the capital as the PR firm launches in Manchester.
In his new role, Evans will work with clients, publications and events to create expert industry-specific content, in turn driving commercial growth for all parties.
Press Box PR has expanded rapidly in recent times, increasing headcount from 20 to more than 40 in the last year, having been launched by Alex Donohue in early 2020.
The business counts affiliate QiH Group, law firm Poppleston Allen and technology companies Pythia Sports and 20SHOTS amongst its impressive roster of B2B clients.
Evans joins the current B2B team including Account Director Charlotte Kerr and Account Manager Sarah Williams and will work alongside Director and Head of Sport Jack Mansell, Head of Consumer Katie Storey and Head of Talent Lynn Caratt.
“Press Box PR’s growth has been driven by the best journalistic minds thriving in a PR role, which is underpinned by unrivaled sector and editorial insight,” the founder and Managing Director for Press Box PR, Alex Donohue, said. “Appointing talent of Jake’s calibre underlines the scale of the opportunity within B2B PR and marketing communications. I look forward to working with him to usher in the next phase of growth as a byproduct of creating even better content for our media and client partners.
“The United Kingdom remains a thriving hub of talent, with publishers and firms now operating on a global basis. Expanding our footprint beyond our London base to Manchester signifies our commitment to invest in a growing sector.”
“I’m looking forward to bringing my experience in editorial, video and content creation to Press Box PR’s growing list of media and commercial partners,” Evans said. “Its USP of taking an editorial approach to marketing and PR – combined with journalistic expertise and industry insight – really appealed to me. I am looking forward to working with the current team and partners to grow the B2B division.”
The post Press Box PR Bolsters B2B Arm with Hire of Jake Evans appeared first on European Gaming Industry News.
