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Press Box PR Bolsters B2B Arm with Hire of Jake Evans
Industry media professional Evans joins as Head of B2B to accelerate London agency’s expansion including opening of new Manchester office
Press Box PR has bolstered its betting and gaming industry B2B division with the appointment of Jake Evans (pictured), who joins as the agency’s new Head of B2B.
An experienced betting and gaming industry journalist, Evans arrives at Press Box PR from NEXT.io, where he oversaw the successful creation of the company’s leading online news product in his role as Managing Editor.
He previously served as News Editor for EGR and also worked as a data editor for Stats Perform.
Evans’ move will see the London-based agency open its first office outside of the capital as the PR firm launches in Manchester.
In his new role, Evans will work with clients, publications and events to create expert industry-specific content, in turn driving commercial growth for all parties.
Press Box PR has expanded rapidly in recent times, increasing headcount from 20 to more than 40 in the last year, having been launched by Alex Donohue in early 2020.
The business counts affiliate QiH Group, law firm Poppleston Allen and technology companies Pythia Sports and 20SHOTS amongst its impressive roster of B2B clients.
Evans joins the current B2B team including Account Director Charlotte Kerr and Account Manager Sarah Williams and will work alongside Director and Head of Sport Jack Mansell, Head of Consumer Katie Storey and Head of Talent Lynn Caratt.
“Press Box PR’s growth has been driven by the best journalistic minds thriving in a PR role, which is underpinned by unrivaled sector and editorial insight,” the founder and Managing Director for Press Box PR, Alex Donohue, said. “Appointing talent of Jake’s calibre underlines the scale of the opportunity within B2B PR and marketing communications. I look forward to working with him to usher in the next phase of growth as a byproduct of creating even better content for our media and client partners.
“The United Kingdom remains a thriving hub of talent, with publishers and firms now operating on a global basis. Expanding our footprint beyond our London base to Manchester signifies our commitment to invest in a growing sector.”
“I’m looking forward to bringing my experience in editorial, video and content creation to Press Box PR’s growing list of media and commercial partners,” Evans said. “Its USP of taking an editorial approach to marketing and PR – combined with journalistic expertise and industry insight – really appealed to me. I am looking forward to working with the current team and partners to grow the B2B division.”
The post Press Box PR Bolsters B2B Arm with Hire of Jake Evans appeared first on European Gaming Industry News.
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DigitalEjis and Exalogic: Pioneering Responsible Gaming in Italy
DigitalEjis, the pioneering software development company in responsible gaming, and Exalogic, Italy’s premier gambling platform provider, have joined forces in an exciting partnership.
This collaboration marks a significant milestone in the Italian gaming landscape when it comes to upgrading responsible gambling practices and addiction prevention.
Predictive Software for Safer Gaming
DigitalEjis has developed an unparalleled software solution that predicts the onset of gambling addiction before a player places their first bet. Unlike existing tools that identify addiction once compulsive behavior is already underway, DigitalEjis’ predictive software enables operators to customize the betting experience for each customer from day one. By doing so, operators can offer their players the safest and most entertaining environment possible.
Exalogic’s Role in the Partnership
Exalogic, renowned for its robust and reliable gambling platform, has chosen DigitalEjis as their only partner for predictive and antiaddiction product. This strategic alliance ensures that responsible gaming practices become an integral part of the Italian gambling landscape.
Embracing the Italian Market
Dr. Ian McLoughlin, Founder and CEO of DigitalEjis, expressed his enthusiasm: “It’s great to see how wholeheartedly the Italian market has embraced DigitalEjis through this agreement with Italy’s number one platform provider and value-added services partner to the gambling industry.” This collaboration positions DigitalEjis as a first mover in the Italian territory.
Responsible Gambling at the Core
Italy’s new decree on gambling, particularly Article 14, underscores the importance of responsible gaming. The Decree focuses on protecting players from the onset of gambling addiction also adopting software empowered by Artificial Intelligence. DigitalEjis’ product aligns perfectly with this initiative, providing accurate predictions and personalized protection for players.
The post DigitalEjis and Exalogic: Pioneering Responsible Gaming in Italy appeared first on European Gaming Industry News.
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Welder racks up over $69,000 from three back-to-back online casino wins
A 60-year-old welder has netted $69,850, following three consecutive victories at WinSpirit Casino.
“I’ve had some fantastic wins. The best ones were $26,550 and $25,300 during the bonus game,” the man shared.
The lucky winner, who decided to remain anonymous, caught luck by the tail in the Diamonds Power: Hold & Win slot.
“When I play, I follow a strategy. I start with bets of $5-10 and increase them after a few wins,” he said.
Following a string of consecutive wins, the man reached a $50 bet, which ultimately led to his coveted winnings.
“$50 spins go through my finds quickly, but if you get the bonus, the payoff is unbelievable,” the man added.
Diamonds Power: Hold & Win is a 3×3 slot by Playson featuring four fixed jackpots and a unique Hold & Win feature. The game offers a maximum win of 5,150 times the initial bet per round.
To celebrate his success, the man decided to dine at a local casino restaurant with his wife, with whom he had shared 27 years of marriage
“During dinner, we came up with the idea to test my winning strategy again, so we opened the familiar WinSpirit page on my phone,” he laughed.
The fortunate player stumbled upon WinSpirit Casino accidentally while searching for an online platform to enjoy slot games.
“During my search, I tried a few online casinos. But WinSpirit stood out for its ease of use and quick verification process,” he said.
The casino offers its new players a 100% bonus up to 200 USD+ 100 Free Spins and a 200% bonus up to 200 USD on their first and second deposits respectively.
The man also noted that the main reason he plays at the casino is to have fun.
“I play for fun. And big wins… They are like a pleasant bonus that you get while enjoying your pastime.”
The self-employed welder is living a peaceful life, enjoying outdoor activities like fishing, hunting, camping, and motocross biking.
The post Welder racks up over $69,000 from three back-to-back online casino wins appeared first on European Gaming Industry News.
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Skyesports Championship 2024: Counter-Strike 2 unveiled with $200,000 Prize Pool, Global Teams, and LAN in India.
Skyesports, a premier global IP builder for gaming and esports, has announced the return of its longest-running esports IP, the Skyesports Championship, for its sixth edition in 2024. The Counter-Strike 2 esports tournament in the Skyesports Championship 2024 will feature an impressive prize pool of $200,000.
Teams from around the world will converge in India for an intense on-ground event to compete for the prestigious title. The Skyesports Championship 2024: Counter-Strike 2 Main Event is set to happen from July 23 to 28 in India with eight teams competing for the title. Five of these will be directly invited while two will secure their slots through the Europe and India Qualifiers, respectively. The final slot is reserved for the champions of the previous Skyesports Counter-Strike 2 tournament, the Skyesports Masters 2024.
The list of teams is as follows:
● Aurora Gaming: Serbia (Skyesports Masters 2024 champions)
● Mongolz: Mongolia
● BetBoom: Russia
● Eternal Fire: Turkey
● Furia Esports: Brazil
● TBD (5th invited team will be announced at a later date)
● EU Qualifier Champion: TBD
● India Qualifier Champion: TBD
Commenting on the Skyesports Championship 2024 Counter-Strike 2, Shiva Nandy, Founder and CEO, Skyesports, said, “The Skyesports Championship has been our premium IP which was founded in 2018 as a regional esports tournament in Chennai. Now, after five continuous editions, the tournament is back for its sixth year and is bigger than ever featuring the top teams from around the world in the Counter-Strike 2 esports tournament. Due to unfortunate circumstances, we couldn’t host the Skyesports Masters as a LAN in India. This time, however,we are thrilled to bring some of the world’s most distinguished Counter-Strike 2 teams to the Skyesports Championship 2024 Main Event.
Details for the India and Europe Qualifiers will be announced soon. The Skyesports Championship 2024 is the third tournament in the Skyesports $1 million Counter-Strike 2 esports roadmap. Earlier this year, Skyesports successfully hosted the Skyesports Grand Slam in Pune, India, and the Skyesports Masters.
Furthermore, the Skyesports Championship 2024 is a multi-game esports IP. Besides the Counter-Strike 2 tournament, the IP will feature several other gaming titles catering to different gaming communities. These will be announced at a later date.
The post Skyesports Championship 2024: Counter-Strike 2 unveiled with $200,000 Prize Pool, Global Teams, and LAN in India. appeared first on European Gaming Industry News.
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