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Square in the Air Launches Disc Jockeys Podcast with Proceeds to go to Injured Jockeys Fund

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New podcast series launched where jockeys are interviewed about their favourite music

Episode one features former National Hunt jockey Tom Scudamore’s stories of celebrating nuns, dream rides that never were and more

Future episodes to feature Barry Geraghty, Harry Cobden, Peter Scudamore and others

Creative marketing agency Square in the Air has today launched a brand new horse racing and music-themed podcast entitled Disc Jockeys in aid of the Injured Jockeys Fund.

The weekly show sees host Chris Barnett chat to some of the biggest names in racing with the likes of Tom Scudamore, Barry Geraghty and Harry Cobden looking back on the key moments in their careers through five carefully selected musical tracks.

Square in the Air will donate £250 per episode to the Injured Jockeys Fund on behalf of each guest and are encouraging listeners to also pledge support. Each show will also be available on Spotify.

  • Listen via Spotify: https:// Open.Spotify .com/show/07x8I2CXRZSZJ7jPSyZS4T?si=654e7ca7f642459c
  • Donate via JustGiving: https:// www. JustGiving .com/page/sitadiscjockeys

Episode One: Tom Scudamore stars in Episode One, discusses celebrating nuns and his dream ride that never was, Vautour

Former National Hunt jockey Tom Scudamore reflects on his glittering career in the saddle and among his tales he recalls his first racing memory, the moment when his Catholic school teacher cheered home his dad’s 1988 Champion Hurdle win on Celtic Shot.

“I remember being picked up from school and we were sat in the car listening to the radio,” Scudamore said. “I was at a Catholic school at the time and as Celtic Shot crossed the line, my teacher, who was a nun, came flying across the road waving her arms. She wouldn’t have had a bet on it for a number of reasons, however she must have followed the racing and found some divine inspiration from my father’s success that day.”

The 41-year-old rode against some of racing’s greats such as Kauto Star and Denman but it was the Willie Mullins-trained Vautour who Scudamore really wanted to have sat on.

“There were so many different horses which I loved throughout the different generations,” Scudamore said. “I had huge affection for both Kauto Star and Denman but the one I would have most liked to have sat on would be Vautour, a horse unfortunately who never got to fully prove his potential.

“When he won the Supreme Novices’ Hurdle in 2014, it was the best performance I ever got beaten by. The gallop he was able to maintain would’ve won the Champion Hurdle that year. He was just so exuberant and looked like he would’ve been a lot of fun to ride.”

Self-confessed music fanatic Scudamore also picked The Rolling Stones as the song that best describes the Cheltenham Festival for him.

“If the Cheltenham Festival was a song, it would be ‘Start Me Up’ by The Rolling Stones,” Scudamore said. “When I went to see the Stones, they opened with this and when Keith [Richards] played that first chord with the fireworks, it reminds me of the roar when the tape goes back for the Supreme Novices’ Hurdle; an amazing moment.”

“We are very lucky at Square in the Air to work with some of the biggest names in horse racing and we thought we could use our relationship with them to help the Injured Jockeys Fund; a charity that does such great work for the racing industry,” the Managing Director for Square in the Air, Bill Esdaile, said. “We’ve got some fantastic guests including Tom and Peter Scudamore, Barry Geraghty and Harry Cobden and the stories they tell through music are brilliant. It’s a great way to learn more about several racing idols, ahead of a celebration in racing this spring.

“We plan to carry the feature over to the flat season and as a business we will donate at least £5,000 to a wonderful cause.”

“We are grateful to Square in the Air for supporting the Injured Jockeys Fund with its new podcast, Disc Jockeys,” the Chief Executive for the Injured Jockeys Fund, Lisa Hancock, said. “They’ve got some great guests involved and we’ve no doubt each show will be fun and informative to listen to. We are hugely grateful for the donation each episode will provide.”

“This is a unique series that combines the best memories of some of the biggest names in racing with some of their favourite music tracks,” Barnett said. “It’s the perfect combination of music and conversation podcast for every racing fan around the world.

“I feel very honoured to have the opportunity to chat to such leading names in the horse racing industry, allowing the audience a chance to discover so much more about our guests, both on and off the racecourse, while knowing they’re helping to donate to a wonderful charity in the Injured Jockeys Fund.”

George Miller (Gyorgy Molnar) started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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TEAM VITALITY UNVEILS A SPECIAL EDITION JERSEY AND NEW CAMPAIGN FOR PERFECT WORLD SHANGHAI MAJOR 2024

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  • Leading global esports organization Team Vitality heads to China for the Perfect World Shanghai Major 2024, fueled by the ambition to reclaim their place at the top as the world’s best CS2 team.
  • The team will proudly debut the club’s Shanghai Major Limited Edition White Fan Jersey from the Qualification Stage (RMR) onward. Designed in collaboration with Paris-based contemporary artist Nairone, this special edition jersey pays tribute to Counter-Strike and Team Vitality’s dedicated Chinese fanbase.
  • For the occasion, Team Vitality is proud to present a new campaign titled “The Year of Vitality”.

Global esports leader Team Vitality proudly announces its participation in the Perfect World Shanghai Major 2024. As one of the most competitive teams in the international esports circuit, Team Vitality is set to make a powerful impact in Shanghai in what promises to be a thrilling tournament.

With anticipation building for this pivotal event in a country full of dedicated Counter-Strike fans, the club will be unveiling a new campaign on its Chinese social media accounts named “The Year of Vitality” This tribute to Chinese culture also underscores the team’s determination to secure a back-to-back victory, solidifying its global dominance.

ALL EYES ON THE TROPHY

Team Vitality’s CS2 roster has consistently delivered strong performances over the past two years, capped by their recent win at Intel Extreme Masters (IEM) Cologne 2024. Having claimed the World Champion title at the BLAST Premier World Finals in 2023 and secured an iconic victory at the BLAST.TV Paris Major, the team has firmly established itself as one of the most dominant forces in competitive CS2. After a conclusive 3-0 qualification at the RMR in Shanghai, Team Vitality is set to reinforce its status on the world stage.

Team Vitality’s dedication to competitive excellence since entering the scene in 2018 has been instrumental in shaping the modern Counter-Strike era. With legends like ZywOo, crowned HLTV’s best player in 2019, 2020, and 2023, and apEx, a seasoned pro with over a decade in the game, the team has set new industry standards in skill, dedication, and leadership. Building on this momentum, Team Vitality is poised to leave a lasting legacy in esports and proudly represent France in Shanghai.

We are thrilled to compete at the Shanghai Major and showcase the team’s hard work against the best teams globally,” says Fabien ‘Neo’ Devide, Chairman and Co-founder of Team Vitality. Growing our global presence and supporting both players and our worldwide community remains a top priority. We’re especially excited for zywOo to deliver a stellar performance in front of our Chinese fans. I am incredibly proud of the team and can’t wait to see them on the big stage with our fans in China!

GEARED UP FOR VICTORY WITH SHANGHAI EDITION OF THE ALTERNATE JERSEY

Team Vitality players will debut a special edition of their newly released Alternate Jersey on the stage, created exclusively for the Shanghai Major. This limited edition features a prominent “V” on the back, with design elements that pay homage to Counter-Strike, Shanghai, and the wider Chinese fanbase. The club released the exclusive jersey in a dedicated video that includes Chinese references, graphics and design.

Crafted in collaboration with Paris-based contemporary artist Nairone, known for his striking black-and-white contrast style, the jersey blends modern streetwear aesthetics with esports flair, making it a standout choice for both fans and players. Team Vitality’s PERFECT video showcases how the 2024 Alternate Jersey can be styled, featuring star players and brand ambassadors, underscoring its unique place in both the fashion and esports worlds.

Available for purchase only online, this special version of the alternate jersey is limited to 150 pieces and costs 89,99€.

TEAM VITALITY UNVEILS ITS NEW CAMPAIGN “THE YEAR OF VITALITY”

Team Vitality is excited to launch “The Year of Vitality,” a campaign celebrating Chinese culture and dedicated to Counter-Strike fans across China. This initiative reflects the team’s relentless pursuit of back-to-back victories on the world stage.

As China hosts this year’s Major, Team Vitality has chosen the dragon—a powerful symbol of ambition and determination—as the emblem of its campaign, representing the team’s commitment to overcoming challenges and dominating the competition. Each campaign visual draws inspiration from Chinese iconography, bringing the Counter-Strike team into this vibrant, culturally rich world.

In a tribute to Chinese tradition, the campaign combines gold and red to signify not only the country’s national colors but also the passion, energy, and unyielding drive to win. The design aims to honor Chinese fans’ enthusiasm and capture their hearts as Team Vitality battles to bring home another title.

Join us online to get behind-the-scenes content, exclusive updates, and the chance to celebrate each milestone with the team as they strive to secure their place at the top!

 

The post TEAM VITALITY UNVEILS A SPECIAL EDITION JERSEY AND NEW CAMPAIGN FOR PERFECT WORLD SHANGHAI MAJOR 2024 appeared first on European Gaming Industry News.

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Saroca Unveils the Transformational Leadership Program for 2025

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Saroca Reimagines Leadership Development for the Gaming Industry

Saroca, a leader in professional development for the gaming industry, is proud to announce its Transformational Leadership Program, launching February 2025. Building on the success of the 2024 LeadHERship Program—a pioneering initiative for women in gaming—the new program expands its reach with two distinct cohorts: one exclusively for women and another open to all genders.

The Legacy of LeadHERship

The 2024 LeadHERship Program achieved an exceptional Net Promoter Score (NPS) of 90, with participants citing transformative growth. With participants like Clemence Dujardin citing it as a “game-changer”. Confidence in leadership abilities rose by 46%, resilience increased by 27%, and imposter syndrome diminished by 39%.

Participants praised the program’s focus on emotional resilience, feedback mastery, executive presence and communication all in a supportive community.

Leadership Development: A Game-Changer for Gaming

In a rapidly evolving and diversifying industry, strong leadership is essential. Saroca’s programs go beyond skill-building to foster resilience, trust, and inclusivity—key traits for thriving in the global gaming market.

“We believe leadership is not about hierarchy—it’s about transformation,” said Emily Leeb, CEO of Saroca. “The Transformational Leadership Program reflects our commitment to cultivating leaders who will shape the future of gaming.”

Transformational Leadership Program Highlights

The program builds on the proven curriculum of its predecessor, featuring:

  • Two Cohorts: A women-only cohort and a new all-gender cohort to enrich perspectives.
  • Eight Modules: Covering topics such as emotional intelligence, self-advocacy, and radical candor.
  • Community and Growth Tracking: Strengthening connections and measuring individual progress.

Registration Now Open

The Transformational Leadership Program begins in February 2025, with limited spots available. Scholarships are also offered to ensure accessibility. For more information, visit Saroca’s website or contact [email protected].

About Saroca

Saroca is a leader in leadership development for the gaming industry, committed to empowering professionals through inclusive, high-impact programs that drive personal and professional growth.

The post Saroca Unveils the Transformational Leadership Program for 2025 appeared first on European Gaming Industry News.

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Play’n GO announces partnership with Austrian state lottery operator Win2Day

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Play’n GO, the world’s leading casino entertainment provider, has today announced a partnership with Austrian state lottery operator Win2Day.  

This partnership sees legendary titles from the Swedish-founded gaming giant, such as Reactoonz, Rise of Olympus, and Rich Wilde and the Tome of Madness live on Win2Day’s platform for players to enjoy.  

As of November 2024, Play’n GO offers a portfolio of over 350 premium titles in over 30 jurisdictions worldwide.  

Tove Aldefors, Head of Regional Sales Central and Western Europe at Play’n GO, said “It’s exciting to launch our games with the Austrian state lottery, and Win2Day are the perfect partner for our brand. They share our beliefs about a regulated, sustainable, player entertainment-led industry. We’re looking forward to many years of success working together.” 

Georg Wawer, Managing Director win2day, added “We are the only licensed operator in Austria. Therefore our objective is to provide all major igaming operators on our platform. Play’n GO is one of the international powerhouses and therefore we are delighted to be able to offer their content on our platform. We view Play’n GO as a competent and responsible partner for win2day and we’re confident this partnership will prove fruitful.” 

The post Play’n GO announces partnership with Austrian state lottery operator Win2Day appeared first on European Gaming Industry News.

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