IMG ARENA, a leading sports data and technology business for the betting, media and performance sectors, has selected Amazon Web Services (AWS) as its strategic cloud provider to help the company reimagine the sports fan experience.
IMG Arena will leverage AWS’s industry-leading cloud computing and management tools to develop new products, which will enhance IMG ARENA’s live streaming, data collection and fan engagement offerings for partners, as well as drive innovation across the broader sport and technology industries.
The selection builds on IMG ARENA’s recent business growth, following its acquisition of virtual sports and casino games provider Leap Gaming and the strategic investment in Swedish computer vision specialist Signality.
Max Wright, Chief Commercial Officer at IMG ARENA, said: “IMG ARENA has been a pioneer in the official sports data and technology space since we launched in 2012. Selecting AWS as our strategic cloud provider cements our commitment to delivering the most innovative data driven products in the market.”
