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EvenBet Gaming Shares First-of-its-Kind iGaming Insights Through the Eyes of Industry Professionals

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Deep analysis driven by in-depth research and interviews sheds light on sector’s future

Leading online gaming software developer EvenBet Gaming has released its latest E-book that provides unique insight into existing iGaming trends and challenges, which reveals recruitment as one of the main barriers to growth amongst leading CEOs in the industry.

The research conducted by EvenBet Gaming consisted of over 170 in-depth interviews with European and Asian iGaming professionals including a substantial share of industry CEOs and business development executives across a broad range of verticals and markets.

And while regulation and increased competition inevitably ranked as the most pressing issues for CEOs and founders, recruitment challenges followed next to illustrate the ever-demanding landscape to attract and hire new talent.

Emerging approaches including leveraging HR marketing strategies to showcase workplace culture, career opportunities and unique perks are being embraced by firms when opening new offices and hiring local staff in new markets.

Results from the E-book, entitled Core iGaming Trends and Challenges in 2023, delivers a greater understanding of the most important issues and concerns from the industry, including:

  • Over half of respondents emphasised the importance of social media marketing (SMM) as a crucial tool in building brand awareness
  • The integration of artificial intelligence (AI) in iGaming operations is enhancing efficiency, personalisation and the overall user experience
  • Huge growth of ‘crash games’ mirrors a global shift in offering faster experiences for shorter attention spans
  • Continued demand for technological advances including new features, mechanics, improved UX and solutions to challenges such as poor Internet connectivity
  • Regulation remains the most significant challenge from those surveyed including changes in existing territories and ambiguity within emerging markets leading to uncertainties

The development of the E-book was driven by EvenBet Gaming’s commitment to providing thought-provoking insights on the global iGaming industry. The company aims to share deep analysis to provide operators and beyond with useful information to support their future decisions and investments.

“Conducting in-depth interviews with industry specialists was a strategic decision for EvenBet Gaming,” the Chief Executive Officer for EvenBet Gaming, Dmitry Starostenkov, said. “Recognising the lack of such research in the iGaming sphere, we aimed to get into unexplored territories, seeking raw, authentic insights.

“Our mission was clear; to collect unfiltered data that mirrors the market’s pulse. Through nearly a few hundred interviews, we achieved a level of depth rarely reached before. Core iGaming Trends and Challenges in 2023 underscores our commitment to the comprehensive understanding of the industry.”

To download the E-Book, please visit https:// EvenBetGaming .com/iGaming-Trends-and-Challenges-2023/.

George Miller (Gyorgy Molnar) started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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Danish Gambling Authority Updates Requirements for Reporting Game Data

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The Danish Gambling Authority (DGA) has updated the requirements for reporting game data.

Interested parties can comment on the update before the final version is issued. Comments must be sent to the DGA no later than Monday the 10th of June 2024. Comments must be submitted by using the contact form.

The DGA expects the updated requirements for reporting game data to come into force in 2025. The final date has not been determined. A possible transition period will be described in connection with the issuing of the updated requirements for reporting game data.

Changes

Several linguistic adjustments have been made and some guidance texts have been added/adjusted. In addition to this, the following significant changes and additions should be mentioned:

  • Addition of a requirement that bets on fixed odds must be reported as independent transactions
  • Addition of requirements for reporting on odds for betting
  • Added requirement for reporting event information incl. list with country codes and sports
  • Added requirements for reporting odds on bets as well as specific requirements for reporting partially closed bets and Spreadbetting
  • Clarifying the handling of reporting for the betting exchange/BetExchange
  • Exception where SpillerInformationIdentifikation does not have to be reported for land-based betting has been removed after the introduction of the requirement for Player ID
  • Adding requirements for reporting RNG used for Virtual Fixed Odds
  • Adding a requirement that a casino session cannot be interrupted in the middle of a move, as well as a description of how “a move” is defined
  • Clarification of different poker types and how they are reported
  • Adding requirements to win lists in poker tournaments and manager games
  • Clarification of downscaling of pool games
  • Adding new requirements for providing test data for Jackpots
  • Clarifying the handling of changes to reported data. Including specific clarification of the distinction between changes to the game result and correction of error reporting.

The post Danish Gambling Authority Updates Requirements for Reporting Game Data appeared first on European Gaming Industry News.

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ComeOn Group strengthens its leading personalisation strategy by extending their partnership with Optimove

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Tier 1 iGaming operator ComeOn Group, is further strengthening its leading data-driven personalisation strategy by extending its partnership with Optimove. Leveraging its proprietary platform technology and advanced data warehouse, ComeOn introduces an innovative personalisation strategy that tailors content to individual preferences, delivering a market leading player experience to its entertainment audiences.

ComeOn is broadening the use of Opti-X, Optimove’s Digital Experience Platform (DXP), beyond casino to now include sports on its proprietary platform, allowing for a better and even more customised player experience for ComeOn’s customers. By extending the partnership to cover ComeOn’s proprietary sports betting platform, Optimove will support ComeOn Group in their ambitious growth plans within sports betting.

Sherwin Jarvand, Chief Data Officer at ComeOn Group, said, “Personalisation has always been key to our strategy and powered by our proprietary platform. As we gear up to grow our sportsbook business, it is essential we apply the same ethos across our platform and full product offering. Extending our partnership with Optimove will further enhance the betting and casino experience for all of our customers through personalised onsite experiences as well as automated, dynamic, and relevant CRM content. We are excited to continue our journey with Optimove and deliver best in class, personalised sports betting and casino player engagement.”

Matthew Gilbery, Director of Personalization Offering at Optimove, “ComeOn Group is a perfect example of how to tackle personalisation at scale. They embrace full multi-channel personalisation, optimising the customer experience without boundaries. It is organisations like theirs that present challenges and opportunities that drive Optimove to continually improve CRM Marketing for iGaming.”

The post ComeOn Group strengthens its leading personalisation strategy by extending their partnership with Optimove appeared first on European Gaming Industry News.

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CT Gaming Obtains New Certification for Diamond King 3 in Romania

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CT Gaming has announced that its exceptional multigame, Diamond King 3, has been certified under the new regulations in the Romanian market.

“With the introduction of new technical regulations in Romania, we had to adapt our practices and obtain new product certifications. This certification represents a significant milestone, further solidifying CT Gaming’s presence in the Romanian market. Thanks to the work of our outstanding team, we were able to secure the necessary measures to ensure our clients and distributors can operate without any issues,” said Robert Stancu, Sales Manager at CT Gaming, Romania.

Diamond King 3 is the company’s premier multigame, showcasing CT Gaming’s commitment to delivering an exceptional gaming experience by combining classic titles with new releases. The multigame features 50 captivating games, including the legendary Mega Jack trio—Aztec Gold, Slot-O-Pol Deluxe and Champagne 20— which is now better than ever. Additionally, 20 games are linked to the exciting 3-level Diamond Tree jackpot. This combination offers players a diverse and thrilling gaming experience, with the potential for both small and large winnings.

Robert Stancu added: “The unique blend of iconic titles, innovative themes, and jackpot features are all designed to create memorable experiences for players and contribute to our customers’ success. The inclusion of ‘Give Me 5 Clovers’ adds a fresh and exciting dimension to the multigame, and we are confident that players will embrace the diverse gaming experience that Diamond King 3 offers.”

The post CT Gaming Obtains New Certification for Diamond King 3 in Romania appeared first on European Gaming Industry News.

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