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Artificial Intelligence and online poker: will technologies change the future of the game?
Today we sat down to talk with Igor Terebinov, Deputy CEO of PokerMatch International, about whether artificial intelligence could kill the future of online poker
AI can launch a new era of poker
The world’s coding geniuses have always considered poker to be the most complex game. Whereas, for example, all pieces are clearly visible on a chessboard, and the strategy itself is calculated for many moves ahead, in poker, the cards of all opponents are closed, so the winning options were selected based on incomplete data. Nevertheless, the machine with a specially launched program managed to master the methodology of using the well-known bluff. Before that, it was believed that machine intelligence was incapable of deliberate provocation and that only a human could bluff in poker.
Speaking about the beginning of a new era of poker, we can say that we are all already in it. Poker is a game that never stands still and is constantly evolving, and we can already see how much it has changed since its creation or over the past few years. However, it’s too early to say that AI will replace human speaking skills. It can be argued that artificial intelligence can make a significant contribution to the development of poker and change its dynamics, but it is a mistake to believe that it will start a new poker era. The game of poker is a challenging task for AI as it requires decision-making based on uncertainty and incomplete information. Thus, AI can help players make more informed decisions and improve their game strategy, but it cannot completely replace a player.
It is expected that the development of artificial intelligence will have an impact on poker as the technology improves over time. Currently, artificial intelligence is not flexible enough in terms of strategies and is very expensive to use. Therefore, it is not yet used in real online games.
How artificial intelligence is used in poker
I have to admit that artificial intelligence can be a useful tool for poker players, helping them to make more informed decisions and improve their game strategy. However, it is important to understand that the use of AI in poker does not guarantee victory at all, as the game of poker depends primarily on random factors and the intellectual and psychological skills of players.
AI in poker can perform the following functions:
- Game strategy development: AI can be used to develop optimal poker strategies that can help players make more informed decisions during the game.
- Data analysis: artificial intelligence can analyze large amounts of data that can help determine optimal strategies and predict game outcomes.
- Probability analysis: AI is able to analyze the probability of a particular combination of cards appearing on the table.
- Predicting opponents’ actions: analyzing the behavior of opponents and predicting their actions during the game.
- Determining the opponent’s level: analyzing the opponent’s gaming style and determining their level. This can help players adapt to the opponent’s playing style.
Ethical and legal implications of using AI in poker
First of all, it should be remembered that the use of artificial intelligence in online poker is illegal in many countries and can lead to serious legal consequences. As I have already mentioned, the game of poker is based largely on human skills, such as reading facial expressions, making strategic decisions, and understanding the game and behavioral characteristics of other players. Using AI to influence the outcome of the game contradicts the ethical principles of the game and may harm the experience of other players. If you personally want to improve your poker skills, artificial intelligence will not help you in this, but will only harm you. After all, over time, you may lose your intuitive abilities and skills of behavioral characteristics of your opponents.
Moreover, the use of AI can lead to a threat to player privacy, as some of them can access poker players’ personal data and use it for their own purposes.
Can AI “kill” the future of online poker?
I would say no, it is almost impossible. Yes, artificial intelligence can harm gaming in its classic sense – users will play for money, not pleasure, using AI algorithms and tactics. Players may stop improving their skills by trusting artificial intelligence. Some argue that AI may kill the original spirit of the poker game, as the winner may no longer be the one who can read opponents and calculate everything in advance, but the one who can memorize the most patterns and apply them in the game.
That is, AI can harm online poker, but it does not mean that it will completely replace human intelligence in this game. After all, poker is a game that requires not only computational abilities but also intuition, experience, and the ability to read other players.
In general, the prospects for the development of artificial intelligence in the field of gambling can be useful if they are used to create fairer and safer conditions for the game.
The future of the poker industry in general
The poker sector has long been one of the most popular and profitable gambling industries. In recent years, the online poker market has expanded significantly thanks to innovative technologies that continue to be constantly introduced into the game. Therefore, all indicators and favorable development conditions point to an increasing demand for online poker among users.
Gamification will become a separate development vector. Gambling will increasingly move towards gamification, become faster and more interesting. We can already see trends when users choose a platform to play not because it has the best conditions, but because it has some unique feature, you can boost your level, character, get achievements, etc. To some extent, our niche competes with games, video hosting, and other entertainment platforms where users come to get their own kind of dopamine.
Let’s not forget about artificial intelligence. In the future, AI will definitely be used to create interesting and dynamic gaming situations that will adapt to the player’s level and style of play. Also, AI can be used to create more realistic virtual opponents using VR technologies that will take into account all possible game development options.
The use of blockchain technologies in poker will also grow rapidly. Blockchain will be used to store and exchange information between players, such as game history and results. This will help to increase the transparency of the game and reduce the possibility of disputes.

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With new momentum into the second esport season: Ski Challenge plans Nations Cup
Ski Challenge, the fast-paced esports game by Greentube, has become one of the most popular sports games just a few months after its official launch. For the second season, the developers of NOVOMATIC Digital Gaming and Entertainment Division, in close cooperation with ski associations and co-shareholders from Austria (ÖSV), Switzerland (Swiss-Ski), and Germany (DSV), are planning an attractive innovation for all ski and game enthusiasts: the Nations Cup, starting in autumn 2023.
Developed as a tribute to Greentube’s first published game, Ski Challenge has had an extremely successful first season with over half a million downloads on iOS and Android since its release in October 2022. The game is not only popular among players but has also established itself as an attractive platform for high-profile global brand partnerships.
Thanks to continuous and extensive updates that enhance the competitive nature of Ski Challenge, Greentube and the three successful ski associations, ÖSV, Swiss-Ski, and DSV, have now joined forces as shareholders to create an exciting new tournament series: the Ski Challenge Nations Cup.
This thrilling competition invites players to represent their countries and compete for honor, glory, and attractive prizes in multiple qualifying rounds and the tournament phase. But that’s not all. Ski Challenge players who qualify for Germany, Austria, and Switzerland will now compete as official national teams for their respective ski associations.
The tournament events will take place parallel to the actual Ski World Cup events. With this expansion, Ski Challenge aims to further strengthen its esports concept and transfer the enthusiasm of skiing into the virtual world.
Michael Bauer, Greentube’s CFO/CGO, said: “We are thrilled to be able to add a number of new teams to the game as part of our Ski Challenge Nations Cup update. These federations are staples of the sport and give the game another level of legitimacy. We firmly believe our highly dedicated and loyal player base will be delighted with these upcoming additions as Ski Challenge continues to grow as a premier esports title.”
Diego Züger, CEO Commercial Swiss-Ski: “This is a great opportunity for skiing. With the establishment of the Nations Cup and the entry into esports, we will inspire new target groups and further develop skiing as a whole. The successful cooperation with Ski Austria and the German Ski Association, as well as Greentube, shows that a lot is possible with good collaboration.”
Stefan Schwarzbach, Board of Communication, German Ski Association: “With the Nations Cup, we as associations want to establish a direct connection to real skiing and our top athletes. Ski Challenge is increasingly becoming an attractive communication platform to inspire children and young people for skiing. In the medium term, our clubs and ski clubs should also benefit from this.”
Christian Scherer, Secretary General, Austrian Ski Association: “We are incredibly excited to launch a virtual tournament series that will revolutionize the world of skiing and bring nations together. This initiative expands the reach and ignites the competitive spirit of skiers worldwide. It is undoubtedly one of the most exciting announcements of 2023 as we embark on this exciting journey to shape the future of skiing and create an unforgettable experience for all involved.”
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Approaching €1 Billion Bets Participated in Jackpots: SOFTSWISS Jackpot Aggregator’s Q1 2023 Achievements
SOFTSWISS, a leading provider of iGaming solutions, presents the Q1 2023 milestones achieved by its Jackpot Aggregator. The first quarter witnessed significant growth and expansion in terms of clients, betting volume, and product functionality.
During Q1 2023, the SOFTSWISS Jackpot Aggregator drew almost 4,000 jackpots to exceed 16,000 since the product launch. The team welcomed 13 new partners, bringing the number of active clients closer to 30 and proving the industry’s confidence in the product’s capabilities and reliability. During the same period, the Jackpot Aggregator successfully launched jackpot campaigns for 22 new brands to bring the total number of brands in the portfolio to 41, and the number of launched jackpot campaigns to 45. This achievement spotlights the company’s dedication to providing outstanding jackpot solutions to an expanding range of online casinos, as well as emphasises the increasing trust in jackpots for boosting player engagement.
In Q1, the amount of bets participated in jackpots exceeded EUR 959 million. The figure indicates the scale of the SOFTSWISS Jackpot Aggregator’s operations and reflects the high level of player engagement and enthusiasm across client casinos.
The functionality development was also a crucial focus in Q1 2023, driving growth and innovation. The SOFTSWISS Jackpot Aggregator introduced several new features, expanding the solution’s toolkit to meet the ever-evolving needs of operators:
- Integration with the SOFTSWISS Sportsbook: operators can now launch jackpot campaigns specifically tailored for sports betting enthusiasts. The integration is meant to render a comprehensive gaming experience for players across different verticals.
- Time-based Jackpots: this feature allows clients to set up engaging activities such as Happy Hours, Daily, Weekly, and Monthly Drops. These periodic jackpot events boost player excitement and overall engagement.
- Baby Jackpots: operators now have the ability to accumulate a dedicated amount in parallel with the current jackpot pool, which serves as a starting point for the next round. Additionally, the team reinforced the solution with the Jackpot Limit feature and the Overflow Pool to ensure a seamless and controlled jackpot experience for operators and players.
- Expanded Crypto Support: in response to the growing popularity of cryptocurrencies, the Jackpot Aggregator expanded its support for jackpot campaigns to include all popular cryptocurrencies.
Aliaksei Douhin, Head of SOFTSWISS Jackpot Aggregator, said: “We are happy that in Q1 we succeeded in expanding our functionality and released updates in response to our clients’ requests. The new features benefit operators, making their projects a dream for any player.”
The unique advantage of the SOFTSWISS Jackpot Aggregator resides in its exceptional service for operators, which includes ongoing support and customisation of jackpot campaigns to meet business goals.
About SOFTSWISS
SOFTSWISS is an international iGaming company supplying certified software solutions for managing gambling operations. The expert team, which counts 1,400 employees, is based in Malta, Poland, Georgia, and Belarus. SOFTSWISS holds a number of gaming licences and provides one-stop-shop iGaming software solutions. The company has a vast product portfolio, including the Online Casino Platform, the Game Aggregator with thousands of casino games, the Affilka affiliate platform, the Sportsbook Platform and the Jackpot Aggregator. In 2013, SOFTSWISS was the first in the world to introduce a bitcoin-optimised online casino solution.
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Checkd Dev Adds New Markets and Functionality to Betting Hub with App Upgrade
Fast-growing iGaming business Checkd Dev has bolstered Betting Hub, the ultimate sports betting companion app, with its latest batch of updates rolled out in time for the conclusion of the football season.
Developed by Checkd Group’s tech division, the new Betting Hub version highlights include a quick search feature for the popular Smart Accas, enabling users to view results with one tap.
Further developments include trending accas, where users are presented with high-ranking Smart Acca selections packaged into multiple bets.
Checkd Dev’s Betting Hub now supports more football markets including match corners, team corners and player fouls. These options are now integrated into Match Centre and Smart Acca.
In addition, the award-winning Betting Hub app will also include each-way betting for racing with bets able to be placed and tracked within the app and notifies users if their bet has won or placed.
Rounding off the latest upgrades is the ability for users to now adjust the display settings to either American, decimal or fractional to all dynamic odds in the app.
“Taking on feedback and spotting key areas of improvements, we are delighted to roll out our new Betting Hub app updates, arriving at a busy time in the sports betting calendar,” the Managing Director for Checkd Dev, Adam Patton, said. “Through our proprietary technology, the latest additions will transform and elevate experiences for the sports betting community with extra markets to choose from and new user interfaces.
“Following a string of key partnerships in recent months, we expect the new version of our app to be a catalyst for continued growth and further extend our commercial success as we head into the third quarter of the year.”
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