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Parimatch Tech: from restructuring to becoming one of Reuters’ 50 Leaders of Change

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Parimatch Tech was just named one of Reuters’ 50 Leaders of Change. In a project that highlights global companies leading the way towards a new tomorrow in a series of video documentaries, the company became an editor’s pick to showcase the innovativeness, technical focus, and sustainability of the modern online entertainment industry.

An achievement in itself, it becomes even more significant in the context in which Parimatch Tech has found itself over the past year. After the start of the Russian invasion of Ukraine, the company, as well as other businesses operating or originating from Ukraine, faced many challenges on an unprecedented scale. However, while maintaining its inherent flexibility and adaptability, Parimatch Tech took several steps that allowed it to gain momentum despite the war and its challenges.

Exiting from the markets of Russia and Belarus

As soon as Russia’s full-scale military invasion of Ukraine began, the Supervisory board of Parimatch Tech decided to withdraw the franchise from the aggressor country. The process of brand withdrawal from the market concluded on March 26 with the complete disconnection of the Parimatch platform from Russia. A few months later, in the summer, Parimatch Tech’s exit from the Belarus market also ended with the sale of the local business unit and the termination of all relations.

Refocusing strategic objectives

The disposal of several geos, as well as the general situation in the global market, raised questions about what awaits the company next. Parimatch Tech accelerated the implementation of long-standing plans to move into the B2B industry and during the year rolled out a set of products that it was ready to offer to operator customers:

  • iGaming platform, which is now one of the fastest-growing in Eastern Europe and successfully handles millions of active players; 
  • Parimatch brand franchise that grants access to the brand’s top-notch platform, reputable name, and a formidable list of global partnerships;
  • BaaS, or Business as a Service, combines all the advantages of the Parimatch Tech platform, industry expertise, and management excellence. 

Compliance of the product with the highest industry standards was confirmed by GLI19 and GLI33 certificates from Gaming Laboratories International (GLI). And the platform was shortlisted twice for prestigious industry awards: SBC Awards (Platform of the year) and EGR Operator Awards (In-house product category).

Supporting Ukrainian resilience

All of 2022’s achievements would be impossible without people who, despite the war, demonstrated fantastic performance in various areas. Support for Ukraine and Ukrainians, including the company’s employees, became the cornerstone of Parimatch Tech’s efforts in the past year. 

In May, the company opened a new office in Prague, the Czech Republic, which not only contributed to business expansion in Europe but also provided much-needed support for all displaced because of the war employees throughout Europe. In 2022, the Prague office grew from only ten people to over 65 employees. 

Parimatch Tech brought Ukraine-focused discussions on the international stage of Web Summit 2022 in Lisbon, Portugal. The resilience of Ukrainian businesses and their stories of despite-the-war success became, once again, an inspiration and a source of insights for over 70,000 Web Summit attendees. 

Since the first days of the invasion, Parimatch Tech and its people have helped Ukraine in its struggle for freedom: through donations, volunteering, coordination of corporate charity projects, and the work of the Parimatch Foundation. Previously focused on educational and sports projects for children, the Foundation has added projects aimed at helping Ukrainian women and children survive the war, get to safety, and take care of their physical and mental health. In 2022, over 600 civilians were evacuated from the war-affected areas, more than 60 tons of humanitarian aid was provided, and over  € 1 million was directed to help victims of the war.

This sustainable approach, as well as a strong tech core and focus on performance success became key factors in Parimatch Tech’s becoming one of Reuters’ 50 Leaders of Change. Whatever comes next for the company, it will continue using its cutting-edge technology and social causes to drive the industry into its sustainable technological future. 

We are on the verge of a very important change that will officially kickstart our B2B journey. The plans ahead of us are ambitious, yet we are up to the task because our core stays the same: the challenge is a part of our DNA. And with such drive, anything is possible! We will continue to grow and prevail, contributing to many victories of 2023,” said Evgen Belousov, Deputy CEO of Parimatch Tech. 

George Miller (Gyorgy Molnar) started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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Esports Charts becomes the official viewership analytics partner of the StarLadder StarSeries Season 19

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Esports Charts, the leading esports viewership analytics provider, is pleased to announce a new partnership with StarLadder, a veteran tournament organizer.

The companies will partner for the new season of StarLadder StarSeries Season 19 — the legendary tournament series returns to the professional Counter-Strike scene after a six-year break.

As the official analytics partner of the StarLadder StarSeries Season 19, Esports Charts will provide comprehensive, real-time audience data and insights throughout the event for a deeper understanding of the tournament’s global reach.

“We’re proud to provide real-time viewership analytics for StarLadder StarSeries Season 19,” said Artyom Odintsov, co-founder and CEO of Esports Charts. “We welcome the return of StarLadder to the Tier‑1 Counter-Strike stage, adding healthy competition among tournament organizers. This season marks an exciting new chapter for a historic series, and our data will help capture audience engagement throughout the event, giving organizers, teams, and sponsors valuable insights into global viewership trends.”

StarLadder has been a driving force in global esports for almost 25 years, since hosting its first tournaments in 2001. The company has organized some of the industry’s most iconic events, including the StarLadder Berlin Major and The DOTA 2 Chongqing Major in 2019. Later this year, StarLadder will also host the Budapest Major 2025 — where it was earlier announced that Esports Charts will serve as the official viewership analytics partner.

The StarSeries tournament series, a key part of StarLadder’s brand, has helped launch the careers of numerous Counter-Strike stars. The last StarSeries event, StarSeries & i-League CS:GO Season 8, took place in October 2019 in Turkey. After a six-year hiatus, the series is finally set to make its return this fall with a brand-new season in Europe.

“StarLadder’s decision to partner with Esports Charts once again reflects our confidence in their leadership in esports viewership analytics. Their methodology sets the benchmark for accuracy and transparency — from tracking impressions with a true 30-second viewing window to providing insights that go far beyond raw numbers. Together, we are committed to giving brands and fans a deeper statistics of competitive Counter-Strike, powered by metrics that truly matter,” shared Viacheslav Shcherbakov, Head of Sales & Partnerships at StarLadder.

The StarLadder StarSeries Season 19 will run from September 18 to 21 in Budapest, Hungary, featuring a $500,000 prize pool. Eight teams will battle for the title: Natus Vincere, B8 Esports, Passion UA, 9INE, PARIVISION, OG, and Gentle Mates.

 

The post Esports Charts becomes the official viewership analytics partner of the StarLadder StarSeries Season 19 appeared first on European Gaming Industry News.

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Study confirms €191 million economic impact of ICE and iGB Affiliate 2025

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The 2025 editions of ICE and iGB Affiliate generated €191 million in economic impact for Barcelona and Catalonia as well as supporting an estimated 3,100 part time jobs, according to a study conducted by Equimore.

The two world leading business to business events which attracted attendees from 186 countries generating 121,000 overnight stays benefitted a wide range of local businesses including hotels, restaurants, transport services, venues and event production with the average daily spend of non-local attendees calculated at €449.

An input-output model was employed to estimate the total direct, indirect, and induced economic impacts resulting from Barcelona hosting ICE and iGB Affiliate 2025.

The analysis also evaluated the employment effects capturing the jobs created and supported as a result of hosting the exhibitions. Direct Impacts consists of expenditures associated with organising, exhibiting, and attending within the Barcelona – Catalonia economy. The indirect or secondary impacts corresponds to the knock-on effect of the event on the Barcelona -Catalonia economy including activity generated by the suppliers and service providers that benefited from the direct impact of the event. Induced impacts which corresponds to the activity generated by the consumption in the Barcelona-Catalonia economy of the wages received by people who worked directly or indirectly on the 2025 events.

Clarion Gaming Managing Director Stuart Hunter said: “After many successful years in London, we made the decision to relocate to Barcelona with a clear ambition: to evolve, to grow, and to offer our global community an even greater platform for connection and innovation.

“The industry’s experience in Barcelona was shaped by several key factors that made ICE and iGB Affiliate 2025 truly exceptional. World-class exhibitors showcased an outstanding cross-section of global gaming innovation. The Clarion Gaming team, collaborating seamlessly with partners at Fira GranVia, demonstrated why they’re regarded as the best in the business.

“The results speak for themselves — a record attendance, exceptional exhibitor engagement, and an impressive €191 million in economic impact for the Barcelona and Catalonia economy boosted by a large international business audience. We can’t wait to see everyone again in January 2026.”

 

The post Study confirms €191 million economic impact of ICE and iGB Affiliate 2025 appeared first on European Gaming Industry News.

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GGPoker to Broadcast WSOP Online 2025 Final Tables Live, Featuring GGPoker.tv Broadcast Debut of Poker Legend Phil Hellmuth

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Join Jeff Gross and his legendary co-hosts on September 23 and September 30

GGPoker, the World’s Biggest Poker Room, today announced it will live stream the final table action of two of the most prestigious events from the ongoing WSOP Online 2025 tournament series. The broadcasts will be available on GGPoker.tv, the brand’s official YouTube channel, and will feature the debut of poker legend Phil Hellmuth as a live GGPoker.tv broadcast host.

The first broadcast, on September 23, will showcase the high-stakes drama from the final table of the $5,000 WSOP Online Main Event, arguably online poker’s most important annual tournament. This landmark event will be co-hosted by frequent GGPoker anchor Jeff Gross and the 17-time WSOP bracelet winner, Phil Hellmuth. Known for his “poker brat” persona and unparalleled tournament record, Hellmuth’s inclusion will provide viewers with an unprecedented look into the mind of one of poker’s greatest champions.

The action continues on September 30, with the final table of the $10,300 GGMillion$ High Rollers event. Joining Jeff Gross for this broadcast will be GGPoker Global Ambassador and fellow poker icon, Daniel Negreanu. Negreanu, with his engaging style and deep understanding of the game, will provide expert commentary and analysis, making this broadcast another must-watch for poker fans everywhere.

“We are incredibly excited to bring the WSOP Online 2025 action directly to our fans with these two live broadcasts,” said Paul Burke, Head of Public Relations at GGPoker. “Having Phil Hellmuth and Daniel Negreanu on air alongside Jeff Gross to break down the action will be a true treat. This will be more than just watching a final table; it’ll be a masterclass in poker strategy from two of the best to ever play the game.”

The post GGPoker to Broadcast WSOP Online 2025 Final Tables Live, Featuring GGPoker.tv Broadcast Debut of Poker Legend Phil Hellmuth appeared first on European Gaming Industry News.

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