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Parimatch Tech: from restructuring to becoming one of Reuters’ 50 Leaders of Change

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Parimatch Tech was just named one of Reuters’ 50 Leaders of Change. In a project that highlights global companies leading the way towards a new tomorrow in a series of video documentaries, the company became an editor’s pick to showcase the innovativeness, technical focus, and sustainability of the modern online entertainment industry.

An achievement in itself, it becomes even more significant in the context in which Parimatch Tech has found itself over the past year. After the start of the Russian invasion of Ukraine, the company, as well as other businesses operating or originating from Ukraine, faced many challenges on an unprecedented scale. However, while maintaining its inherent flexibility and adaptability, Parimatch Tech took several steps that allowed it to gain momentum despite the war and its challenges.

Exiting from the markets of Russia and Belarus

As soon as Russia’s full-scale military invasion of Ukraine began, the Supervisory board of Parimatch Tech decided to withdraw the franchise from the aggressor country. The process of brand withdrawal from the market concluded on March 26 with the complete disconnection of the Parimatch platform from Russia. A few months later, in the summer, Parimatch Tech’s exit from the Belarus market also ended with the sale of the local business unit and the termination of all relations.

Refocusing strategic objectives

The disposal of several geos, as well as the general situation in the global market, raised questions about what awaits the company next. Parimatch Tech accelerated the implementation of long-standing plans to move into the B2B industry and during the year rolled out a set of products that it was ready to offer to operator customers:

  • iGaming platform, which is now one of the fastest-growing in Eastern Europe and successfully handles millions of active players; 
  • Parimatch brand franchise that grants access to the brand’s top-notch platform, reputable name, and a formidable list of global partnerships;
  • BaaS, or Business as a Service, combines all the advantages of the Parimatch Tech platform, industry expertise, and management excellence. 

Compliance of the product with the highest industry standards was confirmed by GLI19 and GLI33 certificates from Gaming Laboratories International (GLI). And the platform was shortlisted twice for prestigious industry awards: SBC Awards (Platform of the year) and EGR Operator Awards (In-house product category).

Supporting Ukrainian resilience

All of 2022’s achievements would be impossible without people who, despite the war, demonstrated fantastic performance in various areas. Support for Ukraine and Ukrainians, including the company’s employees, became the cornerstone of Parimatch Tech’s efforts in the past year. 

In May, the company opened a new office in Prague, the Czech Republic, which not only contributed to business expansion in Europe but also provided much-needed support for all displaced because of the war employees throughout Europe. In 2022, the Prague office grew from only ten people to over 65 employees. 

Parimatch Tech brought Ukraine-focused discussions on the international stage of Web Summit 2022 in Lisbon, Portugal. The resilience of Ukrainian businesses and their stories of despite-the-war success became, once again, an inspiration and a source of insights for over 70,000 Web Summit attendees. 

Since the first days of the invasion, Parimatch Tech and its people have helped Ukraine in its struggle for freedom: through donations, volunteering, coordination of corporate charity projects, and the work of the Parimatch Foundation. Previously focused on educational and sports projects for children, the Foundation has added projects aimed at helping Ukrainian women and children survive the war, get to safety, and take care of their physical and mental health. In 2022, over 600 civilians were evacuated from the war-affected areas, more than 60 tons of humanitarian aid was provided, and over  € 1 million was directed to help victims of the war.

This sustainable approach, as well as a strong tech core and focus on performance success became key factors in Parimatch Tech’s becoming one of Reuters’ 50 Leaders of Change. Whatever comes next for the company, it will continue using its cutting-edge technology and social causes to drive the industry into its sustainable technological future. 

We are on the verge of a very important change that will officially kickstart our B2B journey. The plans ahead of us are ambitious, yet we are up to the task because our core stays the same: the challenge is a part of our DNA. And with such drive, anything is possible! We will continue to grow and prevail, contributing to many victories of 2023,” said Evgen Belousov, Deputy CEO of Parimatch Tech. 

George Miller (Gyorgy Molnar) started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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Betandyou shortlisted for three international awards

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Despite the cold winter, the iGaming industry is entering its hottest season — awards season. This is the time when international experts evaluate the most innovative products, technologies, and services, highlighting the companies that set the standards for the year ahead. This season, Betandyou is kicking off with a strong start, making it onto the shortlist of several prestigious international awards.

Betandyou has been named a finalist at the European iGaming Awards in the category Sports Betting Platform of the Year, which recognizes brands delivering exceptional innovation, operational excellence, and user experience. At the same time, the brand has been shortlisted in the same category at the International Gaming Awards, one of the most influential global iGaming awards, where judging focuses on technology, UX, responsible gaming, and platform reliability.

Additionally, Betandyou has made it to the finals of the LCB Awards, earning recognition in three separate categories. This award is particularly meaningful because it combines expert evaluation with feedback from the real user community, reflecting both industry acknowledgment and players’ trust.

The Betandyou team commented on these nominations:

“This is an important milestone for us and a sign that our approach to product and service resonates with both the professional community and our users. We are grateful to the experts, partners, and players for their trust. Being shortlisted is already an achievement, and the wins are just the next step.”.

The team would like to thank partners, industry experts, and users for their support and high evaluation of the project. Awards season is just beginning, but Betandyou is already gaining international recognition as a strong player in the sports betting market.

Betandyou is a next-generation sports betting platform offering a seamless and secure experience for players worldwide. With a focus on innovation, fast payouts, and user-friendly design, Betandyou continues to set new standards for the online betting industry.

The post Betandyou shortlisted for three international awards appeared first on Gaming and Gambling Industry Newsroom.

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Latest News

Betandyou shortlisted for three international awards

Published

on

Despite the cold winter, the iGaming industry is entering its hottest season — awards season. This is the time when international experts evaluate the most innovative products, technologies, and services, highlighting the companies that set the standards for the year ahead. This season, Betandyou is kicking off with a strong start, making it onto the shortlist of several prestigious international awards.

Betandyou has been named a finalist at the European iGaming Awards in the category Sports Betting Platform of the Year, which recognizes brands delivering exceptional innovation, operational excellence, and user experience. At the same time, the brand has been shortlisted in the same category at the International Gaming Awards, one of the most influential global iGaming awards, where judging focuses on technology, UX, responsible gaming, and platform reliability.

Additionally, Betandyou has made it to the finals of the LCB Awards, earning recognition in three separate categories. This award is particularly meaningful because it combines expert evaluation with feedback from the real user community, reflecting both industry acknowledgment and players’ trust.

The Betandyou team commented on these nominations:

“This is an important milestone for us and a sign that our approach to product and service resonates with both the professional community and our users. We are grateful to the experts, partners, and players for their trust. Being shortlisted is already an achievement, and the wins are just the next step.”.

The team would like to thank partners, industry experts, and users for their support and high evaluation of the project. Awards season is just beginning, but Betandyou is already gaining international recognition as a strong player in the sports betting market.

Betandyou is a next-generation sports betting platform offering a seamless and secure experience for players worldwide. With a focus on innovation, fast payouts, and user-friendly design, Betandyou continues to set new standards for the online betting industry.

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MENA Emerges as Global Growth Engine for Blockchain Gaming, BGA 2025 Report Finds

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The Middle East and North Africa (MENA) has emerged as the fastest-rising region in blockchain gaming, now representing nearly one-fifth of all industry professionals surveyed by the Blockchain Game Alliance (BGA), according to the newly released 2025 BGA State of the Industry Report.

The findings were unveiled on stage at the Global Blockchain Show Abu Dhabi 2025 by Sebastien Borget, Co-President of the BGA and Co-Founder of The Sandbox, during a panel discussion titled ‘Web3 Gaming’s Big Bet’ with Yat Siu, Chairman of Animoca Brands, and Cathy Hackl, CEO of Future Dynamics, moderated by Wissam Younane, CEO, Entrepreneur Middle East.

“Sharing this year’s BGA State of the Industry Report in Abu Dhabi shows the promise and huge potential of blockchain gaming’s next phase, and MENA’s rapid growth is a big signal that new regions around the world are stepping into leadership roles,” said Borget. “What we’re seeing in the data is an industry becoming more global, more disciplined, and more focused on building great games for real players.”

MENA’s representation has surged from virtually no presence in the survey sample just five years ago — under 1% in 2021 — to 19.8% of respondents in 2025, marking the most pronounced regional shift since the survey began. When combined with Africa’s steady growth, rising from 0.5% in 2021 to 5.5% in 2025, the two regions now account for more than a quarter of all global responses to the survey.

This momentum reflects a broader realignment in the gaming and technology landscape. MENA has become one of the world’s fastest-growing gaming markets, underpinned by a youthful, digitally-native population and extensive government investment into gaming, esports, and digital infrastructure. As global capital increasingly flows into the region through strategic acquisitions, large-scale development initiatives, and major esports events, blockchain gaming’s rising professional footprint signals that MENA is actively shaping the future of the sector.

The BGA’s growth across MENA and Africa has been strongly attributed to the leadership and regional advocacy of Yasmina Kazitani, who was elected by the BGA membership as the organization’s first female Co-President in March 2025.

An Algerian-born ecosystem builder with deep ties across both regions, Kazitani has focused on community partnerships and grassroots outreach in emerging markets, broadening participation while championing access for previously underrepresented groups. She is also a long-standing advocate for gender diversity and inclusion as Co-Founder of the Women in Web3 Alliance, working to reduce barriers to entry and elevate female leadership within the industry.

“The survey results reflect what we see on the ground: new communities with new talent and stewardship,” said Kazitani. “With more voices entering the conversation, we are reminded that diverse representation is essential because this is what influences the ideas, products, and priorities that will define our industry’s next phase. A broader range of perspectives strengthens decision-making, contributes to a more resilient ecosystem, and ultimately underpins a global industry that better reflects its players and creates games that resonate across cultures.”

This increasing focus on diversity and broader participation was reflected directly in the survey methodology itself. For the first time, the BGA survey was offered in multiple languages beyond English, resulting in nearly a quarter of responses being submitted in other languages including French, Spanish, Portuguese, and Japanese, with the majority received in Arabic. This expansion has provided a more accurate picture of industry participation while lowering barriers to inclusion in non-English-speaking markets.

Beyond its geographic findings, the report provides a comprehensive snapshot of a maturing industry navigating a challenging market environment. Respondents highlight rising confidence in regulatory clarity as a key driver of growth, alongside an increasing focus on high-quality game development and sustainable business models. At the same time, industry professionals identify scams and fraud as the greatest threats to credibility, funding scarcity as the most pressing operational constraint, and AI-enabled exploitation as a growing concern.

 

Key takeaways from the BGA 2025 State of the Industry Report are highlighted below:

Respondent Demographics

  1. 19.8% of respondents come from the Middle East and North Africa (MENA), up from under 1% in 2021.

  2. 22.7% female participation marks the highest level recorded in the survey’s history.

  3. 32.6% of respondents work in studios or publishing, dominating industry representation.

Industry Drivers

  1. 64.4% expect policy and regulation to have a positive impact on industry development.

  2. 29.5% cite high-quality game launches as the primary driver of future industry success.

  3. 27.5% point to sustainable, revenue-driven business models as a key growth factor.

Industry Challenges

  1. 36.0% view scams and fraud as the greatest threat to industry credibility.

  2. 32.6% report lack of funding or investment as their company’s biggest operational challenge.

  3. 38.9% fear AI-enabled cheating, bots, and exploits as the largest risk of AI adoption.

The post MENA Emerges as Global Growth Engine for Blockchain Gaming, BGA 2025 Report Finds appeared first on Gaming and Gambling Industry Newsroom.

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