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EXCEL ESPORTS and JD Sports launch podcast to help bridge the gap between the traditional UK football culture and the competitive FIFA scene

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  • EXCEL ESPORTS and JD SPORTS new podcast, XL BootRoom, will help bring together UK football culture and the competitive FIFA scene 
  • XL BootRoom will feature EXCEL’s professional FIFA players, Tom ‘Tom’ Leese and Spencer ‘Gorilla’ Ealing as well as other special guest appearances including YouTuber Danny Aarons
  • The podcast will delve into current topics including FIFA23, FIFA esports, UK’s football scene and football fashion
  • Episode one of XL BootRoom is now available to listen to on YouTube and Spotify and will be launched on other major streaming platforms soon

Today, British competitive gaming culture brand EXCEL ESPORTS and JD Sports, the UK-based leading retailer of sports, fashion and outdoor brands, are excited to announce the launch of their new podcast, XL BootRoom. The podcast will aim to help bridge together the traditional football culture and the competitive FIFA scene in the UK.

The first season of the podcast will include six episodes and will delve into current news topics including FIFA23, FIFA esports and the UK’s football scene such as the 2022 World Cup as well as the world of football fashion. XL BootRoom will be recorded from EXCEL’s newly built content production studio at XLHQ in Shoreditch. The new studio will be fully wrapped with a FIFA 23 inspired design to create an immersive, high quality set design for the best listening and viewing experience for fans.

Hosting the podcast will be EXCEL’s professional FIFA players, Tom ‘Tom’ Leese and Spencer ‘Gorilla’ Ealing. ‘Tom’ has been ranked number one in Europe in the past two years while ‘Gorilla’ is a five-time Gfinity FIFA Champion and one of the most famous players and content creators in FIFA. Both high-level professional players who are also very passionate football fans, they make the perfect duo to drive the conversations towards bridging the gap between casual football fans and hardcore FIFA players. The first episode will feature a special guest appearance from FIFA YouTuber, Danny Aarons, with many more FIFA personalities and football creators set to guest host episodes throughout the season.

EXCEL ESPORTS and JD Sports announced their partnership earlier this year, and have since created a range of immersive campaigns together for gamers and JD customers across the country, including gaming set-ups featuring EXCELs professional players and JD influencers at ParkLife, Longitude and Wireless throughout the summer. The JD Click Refresh Back-to-School Tour ensured kids across the country headed back to school in head-to-toe style and the Fortnite tournament held at EXCEL and JD’s stand at Insomnia 68 Gaming Festival saw the team sign their newest Fortnite content creator, Jackson ‘Rezhexx’ Bradbury.

XL BootRoom will also act to further strengthen the partnership between EXCEL and JD Sports,  to further establish both brands presence as active and prominent contributors to the FIFA gaming landscape. The podcast will integrate key JD Sports promotions and initiatives into the series to create organic links between the biggest moments in both the FIFA and retail calendar.

Sha Rasti, Head of Partnerships, EXCEL ESPORTS comments: “We are thrilled to announce the launch of our new podcast, XL BootRoom, alongside our partner JD. FIFA represents a diverse community, spanning from hardcore gamers to casual football fans that play with friends and we believe through XL BootRoom we have the opportunity to help to further connect these two very similar communities together. Touching on current news topics across football and competitive FIFA, listeners can expect competition, insight and comedy throughout the season!”

George Miller (Gyorgy Molnar) started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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DIVE INTO A FRUIT-FILLED ADVENTURE WITH SWEET SPLASH FROM BOLDPLAY

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Embark on a journey of fruity delight with Sweet Splash, the latest addition to Boldplay’s slot game line-up. Designed to quench players’ thirst for excitement, the game invites them to immerse themselves in a vibrant world bursting with juicy rewards.

Featuring a 5×3 reel layout and 243 ways to win, Sweet Splash promises an adventure like no other, where every spin holds the promise of fortune and excitement. With its captivating cartoon fruit characters and delightful graphics, players will be transported to a refreshing world of fruity fun from the moment they hit play.

Sweet Splash also boasts an array of bonus features to enhance the gameplay experience. The Scatter Splash feature awards players a multiplier of the total bet when 3 or more scatter symbols grace the reels, adding an extra layer of excitement to every spin. Additionally, the studio’s trademark Boldplay Spins™ takes gameplay to new heights, offering players a unique choice of special free spins triggered by consecutive wins.

Marcus Taylor, Head of Design at Boldplay, commented, “Sweet Splash is a fantastic example of our team’s creativity and dedication to delivering exceptional gaming experiences. With its vibrant visuals and exciting bonus features, we’re confident that players will be hooked from the very first spin.”

The post DIVE INTO A FRUIT-FILLED ADVENTURE WITH SWEET SPLASH FROM BOLDPLAY appeared first on European Gaming Industry News.

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Stake.com enjoys major growth surge during IPL after adding Indian rupees

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Stake has witnessed unprecedented levels of sports betting activity during the 2024 Indian Premier League (IPL).

The operator customised its global sportsbook for cricket-crazy customers this season by enabling deposits in Indian rupees (INR) for the very first time.

The Indian rupee is the latest of six fiat currencies available on the flagship Stake.com sportsbook, as well as 20 cryptocurrencies.

The currency integration was launched in tandem with a generous promo, which saw punters paid out as winners, even if their team went on to lose the match, as long as they managed to hit a six during the first four overs.

The only stipulation was that bets must have been placed in INR with a maximum payout of up to US$25.

This occurred during 30 of 48 selected IPL matches, or 63%, leading to handsome rewards for punters who took advantage of the offer.

The bets would have been settled as losses on any other platform, but instead resulted in an extra US$30m of winnings for Stake customers.

The promotion also served as a savvy customer acquisition strategy. More than 80% of users to have redeemed the offer were new to Stake as first time depositors.

“We are constantly striving to improve our product and want to make Stake easily accessible to as many players as possible,” said Stake’s director of commercial Jarrod Febbraio.

“With more than US$100m wagered this season alone, the IPL is soaring in popularity, and so is Stake.

“We wanted to spice things up for the 2024 season, and this promotion was perfect for our customers who don’t like cricket, they love it,” he added.

The IPL is the most popular cricket league in the world. The current season ends on Sunday 26 May.

The post Stake.com enjoys major growth surge during IPL after adding Indian rupees appeared first on European Gaming Industry News.

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AGS Enters Into Definitive Agreement To Be Acquired By Brightstar Capital Partners for Approximately $1.1 Billion

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PlayAGS, Incorporated (NYSE: AGS) (“AGS” or the “Company”), a global gaming supplier of high-performing slot, table, and interactive products, today announced that it has signed a definitive agreement to be acquired by affiliates of Brightstar Capital Partners (“Brightstar”), a middle market private equity firm focused on investing in industrial, manufacturing, and services businesses.

The Company’s Board of Directors has unanimously approved, and recommended that the Company’s stockholders approve, the agreement. AGS shareholders will receive $12.50 per share in cash. The per share purchase price represents a 41% premium to the Company’s volume-weighted average share price over the last 90 days and a 40% premium to AGS’ closing price on May 8, 2024.

AGS is a global company focused on creating a diverse mix of entertaining gaming experiences for every kind of player. Powered by high-performing slot products, an expansive table products portfolio, and highly rated online casino content, the Company believes it offers an unmatched value proposition for its casino partners.

“We are very pleased to reach this agreement, which we believe provides our stockholders with compelling, certain cash value. Joining forces with Brightstar represents an exciting new chapter for AGS and our mission to provide exceptional gaming solutions for our operator partners,” said David Lopez, CEO & President of AGS. “With Brightstar’s resources and strategic guidance, we believe AGS will be well-positioned to make targeted investments in R&D, top talent, operations, and industry-leading innovation, which should accelerate our global footprint.”

“We look forward to working with David and the AGS team to capitalize on opportunities by taking a long-term approach to creating value,” said Andrew Weinberg, Founder & CEO of Brightstar. “AGS has a strong pipeline of new products, and we believe the Company’s innovative approach to game development provides significant potential for continued growth.”

“We have been impressed by AGS’ award-winning products, differentiated culture, and outstanding reputation in this expanding industry,” said Roger Bulloch, Partner at Brightstar. “We trust that partnering with AGS and executing on our shared vision can accelerate the Company’s ability to create even greater value for its customers and players around the world.”

Macquarie Capital is serving as financial advisor and Cooley LLP is serving as legal counsel to AGS. Jefferies LLC is serving as lead financial advisor to Brightstar. Barclays and Citizens JMP Securities are also serving as financial advisors to Brightstar. Kirkland & Ellis LLP is serving as legal counsel to Brightstar.

First Quarter 2024 Financial Results

In light of the proposed transaction, AGS has canceled its previously announced conference call to discuss its first quarter 2024 financial results, which had been scheduled for Thursday, May 9, 2024, at 5:00 p.m. EDT. Additionally, AGS will not be issuing a quarterly earnings release. The Company expects to file its 10-Q for the quarter ended March 31, 2024 with the SEC later today.

Timing and Approvals

The proposed transaction, which is expected to close in the second half of 2025 is subject to customary closing conditions, including the receipt of regulatory approvals and approval by a majority of AGS stockholders. Upon completion of the transaction, AGS will become a privately held company and shares of AGS common stock will no longer be listed on any public market.

 

The post AGS Enters Into Definitive Agreement To Be Acquired By Brightstar Capital Partners for Approximately $1.1 Billion appeared first on European Gaming Industry News.

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