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Setka Cup has extended its partnership agreement with the Prague Table Tennis Association

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The Setka Cup series of international 24/7 sports tournaments has extended its partnership agreement with the Czech Republic’s Prague Table Tennis Association. Today the Setka Cup is an integral part of BETER Sports — the BETER company’s fast-paced and next-gen product vertical. BETER has been powering the tournaments of the Setka Cup since 2018.

The collaboration with the Prague Table Tennis Association began last year and has produced some fantastic results, which have persuaded both parties to lock in for the long-term, in order to continue driving the development of table tennis tournaments, both on- and offline. The key directions of this partnership involve promoting integrity, improving the level of skill among players, and popularising the sport in the Czech Republic throughout the 2022-2023 season.

The popularity of the Setka Cup’s daily tournaments has been on an impressive upward trajectory in the EU and especially in the Czech Republic, since the opening in May 2021 of the Setka Cup Arena in Prague, where fans can enjoy four table tennis tournaments every day, involving 100 active local players.

Also worthy of note is the recent signing of a partnership agreement between BETER’s Setka Cup and the Moldova Table Tennis Federation to promote integrity in the sport. The areas of activity covered by this partnership will include collecting, analysing, and exchanging information about any unusual or suspicious matches detected by either organisation during sporting competitions.

George Miller began his career in content marketing before joining the HIPTHER team in 2016 as an Editor and Content Manager. His ability to distill complex regulatory data into newsworthy B2B content led to his appointment as Head of Content in 2017.…

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