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nanocosmos: market changes and opportunities: the advancements in live streaming technology

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1. Looking at the iGaming / online gaming market what trends do you see and what requirements evolve for live streaming providers like nanocosmos?

There is growth and a continuous demand for mobile live gaming via browsers. To ensure a great experience for players, operators depend on a solid solution that provides live video streaming with ultra-low latency. Only this will offer smooth interaction with a live dealer in real-time. At the same time this is one of the biggest challenges platform operators face, especially when it comes to live casinos and sports betting to ensure a seamless user experience when players are on the move. No matter which network or location you are in, any changes to network bandwidth – 3G to 5G to 4G to bad WiFi – that can interrupt or even cut gameplay. This challenge has been met with the rise of new, innovative technologies like adaptive bitrate streaming on any device.

Knowing this is a major challenge for the igaming businesses, we at nanocosmos are  introducing a new generation of live streaming, including the brand new nanoStream Player at ICE this year. It is a key component of our platform nanoStream Cloud and now enables live streaming with sub-second latency enabling and maintaining full interaction between live dealers and players, yet stability for even bad networks on all devices, anywhere in the world, based on our unique Adaptive Bitrate technology.

On top of the live stream, additional tools and features are getting more and more important: data insights with an analytics platform, and security and protection against any possible misuse of your online live content.

2. nanocosmos has more than 20 years of experience in the audio/video industry and also expertise when it comes to B2B interactive live streaming – Why is it all about the latency and what are the strings attached?

Interactive live streaming can only be successful if latency is under control. Otherwise the players’ experience is subpar. That is why latency is cited as a particular challenge for certain use cases like betting and online gaming. The other factor that comes into play is that successful interactive live streaming is a concerted effort. Each component has to work well together such as camera, ingest, player, delivery around the world, latency etc. plus data insight to understand how the stream that is provided offers the right quality to the right targets. However, the most important aspect of latency is to approach it end-to-end for an immersive real-time experience.

3. How does nanocosmos offer something unique to other regular streaming solutions?

Generally speaking our solution is different in terms of the fact that it is with ultra-low latency to enable live interaction for gaming and betting with large audiences anywhere in the world. Hence we are not competing with regular streaming that traditionally does not require low latency. Looking at other interactive live streaming solutions in particular, we see our head start in terms of the most comprehensive approach to integrate businesses’ requirements with a comprehensive API in a future oriented way into their operations. You can look at it as an equation. Our solution nanoStream Cloud covers the following parts of it to result in success for our clients: It is easy to use, with end-to-end control, supports live metadata, offers a global network (CDN), player, analytics and stream protection besides the fact that it is white label and can be branded to your own solution.

We have been constantly innovating. Now we will be introducing the new generation of nanoStream Cloud with new features that will ensure lowest latency and highest stability of your live content, with sub-second latency glass-to-glass, this means from the camera to the player. Updates across all key components of our platform were made to ensure the best quality of service and quality of experience for our customers and therefore to their customers as well.

4. Can you provide an outlook in terms of live streaming interactive games and how technology adapts to changes?

We have always been focussing on innovation with the belief that innovation is a continuous process. Based on our long-year experience in the professional video business with a strong engineering team, we launched new innovations like Adaptive Bitrate Playback, Live Transcoding, extended Analytics and an amazing dashboard for stream management in 2020. Now it is time to focus on extended Analytics and stream protection/ security and the player for sub-second latency. This is based on close cooperation with our clients, good client relations and a continuous drive to move forward: each step counts to get better as long as it serves our clients.

We will continue to improve the quality of service, ensuring a seamless experience for our customers and their customers. Next step from our point of view is data-driven streaming.

George Miller (Gyorgy Molnar) started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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WorldMatch Partners with MrBit

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WorldMatch has entered into the dynamic online gambling market of Romania through a strategic partnership with top-tier operator MrBit.

Under this partnership, WorldMatch’s titles will be available exclusively on the MrBit platform, offering Romanian players a unique first opportunity to experience the provider’s games. The operator plans to launch initially with WM’s top performing games, featuring some of their most popular titles like Book of Pharaon Deluxe, Devil Girl, Fortunella.

Xhuljana Demerxhiu, Head of Sales at WorldMatch, said: “We are thrilled to debut in the Romanian market with such an innovative partner as MrBit. The exclusive agreement accentuates the value MrBit places on the quality and uniqueness of our content. We look forward to offering their players an engaging gaming experience, and once we are live in Romania, we will immediately begin preparations for the launch in Bulgaria.”

The post WorldMatch Partners with MrBit appeared first on European Gaming Industry News.

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Nederlandse Loterij Acquires Lotify

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The Dutch Lottery (Nederlandse Loterij) has completed the full acquisition of Lotify. Lotify supports sports associations, sports clubs, charities, events and businesses in organising fundraising lotteries and competitions. With this acquisition, the Dutch Lottery strengthens its position as an innovative and responsible gambling provider.

Since 2021, the Dutch Lottery has held a majority stake in Lotify. The platform offers a comprehensive solution for organising lotteries and competitions that comply with all legal requirements: from permits and technology to participant communication, draws and payouts.

Arjan Blok, CEO of the Dutch Lottery, said: “The Dutch Lottery has almost 300 years of experience organizing fun and responsible games of chance. As a fully integrated part of the Dutch Lottery, Lotify can leverage our knowledge, network, and impact even more effectively. This allows us to support even more sports federations, clubs, and charities. Especially in these times, they are looking for new ways to raise funds.”

Guy van Iperen, founder of Lotify, said: “After four years of intensive collaboration, the time has come to transfer Lotify to the Dutch Lottery. This is in line with the agreements we made in 2021, when the Dutch Lottery acquired a majority stake. I look back with pride on what we have built together and am confident that the platform will continue to grow under this new owner. This way, Lotify can help even more organizations generate additional funding.”

The post Nederlandse Loterij Acquires Lotify appeared first on European Gaming Industry News.

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Oddin.gg Wins the Deloitte Technology Fast 50 Central Europe for the Second Year in a Row

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For the second consecutive year, Czech-based esports technology company Oddin.gg has taken the top spot in the Deloitte Technology Fast 50 Central Europe, underscoring the company’s sustained momentum and highlighting the global demand for an innovative and high-performing esports betting infrastructure.

The Deloitte Technology Fast 50 Central Europe program recognizes the region’s fastest-growing technology companies across sectors including fintech, software, communications, environmental tech, hardware, healthcare, media and entertainment. Rankings are based on percentage revenue growth.

Commenting on the win, CEO and Co-Founder Vlastimil Venclík shared: “Being recognized by the Deloitte Technology Fast 50 for the second year in a row is an honor. It reflects not only our growth, but the trust our partners place in us and the hard work of our team. Esports is evolving quickly, and we’re committed to delivering reliable, high-performing infrastructure that helps operators succeed, now and in the years ahead.”

Founded in 2018, Oddin.gg is dedicated to elevating the excitement of digital esports competitions and equipping sportsbook operators with reliable solutions that maximize engagement, betting activity and profitability.

Vlastimil Venclik credits the company’s growth to its industry expertise, its focus on the betting vertical, and its forward-thinking, customer-first product strategy.

“Our team blends former professional players with data scientists and engineers. That mix gives us the deep esports knowledge and technical capability needed to solve real challenges for operators and deliver measurable results, while also reducing their exposure to risk.”

Oddin.gg stands apart by offering a unified, end-to-end ecosystem for esports betting, allowing operators to work with a single vendor for odds feeds, risk management, widgets, BetBuilder, iFrame and 24/7 eSimulators while also producing and managing everything in-house. This integrated approach is a core pillar of Realms Group, where Oddin.gg leads the effort to shape how audiences experience live digital entertainment.

“We’re expanding in two major directions. First, by building faster, smarter, more interactive products that deepen engagement for fans and bettors. Second, by growing geographically, supported by recent certifications in Brazil as well as earlier approvals in the United States and Canada. This makes us one of the most secure and trusted providers in the market,” Venclik said.

The post Oddin.gg Wins the Deloitte Technology Fast 50 Central Europe for the Second Year in a Row appeared first on European Gaming Industry News.

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