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Push Gaming JJ2 Success – Exclusive Interview with Darren Stephenson, Marketing Director at Push Gaming

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Jammin’ Jars 2 is continuing to smash records since its summer launch – can you tell us how special this is to Push Gaming and what it means for the team?

JJ2 was such a fun project for us from the very first moment when we realised that the feature we were working on was the perfect fit for the Jammin’ brand. We’d been asked many times about doing a sequel but to know it was actually happening and to see it coming together, made it a really exciting project for the whole business to be involved in. This is especially the case given how the first iteration had been such a resounding hit. Seeing the slots community getting charged up for it was just something else and the hype this game generated is something that we can be very proud of.

 

Talk us through the game – what do you believe has made this such a smash hit and which features are particularly unique?

Producing a sequel provides a unique opportunity in that you get the chance to revisit a game. At its core, the game remains true to Jammin’ Jars and we felt that was important, so the same multiplying wilds are in play, however, with the max win increased from 20,000x to 50,000x.

We also added little surprises along the journey such as with the fruit blast feature being able to trigger more than once in a single spin, so players might expect they know the feature from the original but then they find that extra little addition.

The most noticeable changes from the original are the addition of coins and the GigaJar feature. The coins act in the same way as the fruit symbols but with the coin values going up to 1000x – this really adds a new dimension to the potential fun factor when you count in the multiplying wilds. GigaJar brings a completely new feature into the mix – it takes some progression to reach it as we didn’t want to water down the ‘classic’ features that players loved in the original, however it does deliver that all-important unique dimension that made the game truly special.

 

On to global markets – where has JJ2 performed best? Do you think it’s suited to any particular playing habits?

Much like the original, JJ2 is popular across all markets it is available in. I imagine the game is a popular choice for players that like to enjoy games over multiple sessions and enjoy a familiarity and ‘feel good factor’ whilst always offering excitement and discovery. Of course, Scandinavia and the UK are two of our most popular markets, and with some of the world’s most passionate players there, it’s wonderful to see the slot prove to be one of the most popular launches this year.

 

JJ2 has also been hugely well received by the streaming community, did team Push design the game with the community in mind?

In my opinion, a good slot streamer is first and foremost a slot player – and players will always be our focus when we’re working on a game. Streamers want to be entertained themselves, so I think when they’re playing our games it’s a good sign that we’ve done something right.

 

Looking to the months ahead, what other exciting launches can we look forward to?

We’ve just released Fire Hopper which includes some elements that might get people thinking of the Jammin’ games, although with its own unique and exciting twists. Then we have Bison Battle following soon after, which has a land-based slots feel to it and including some really fun bonus rounds. This is definitely a slot with some really unique elements, and I’m sure it will prove to be hugely popular. Both these games include Bonus Buy, which is something new that we’ve introduced to some of our games and players really seem to be enjoying it. Following the hugely positive feedback we’ve received, we’ll continue to include this in some of our upcoming games as we’ve done with a selection of our existing games, such as Jammin’ Jars, Dinopolis and Mystery Museum.

 

 

George Miller (Gyorgy Molnar) started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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Kindred Group plc – Interim report: January – March 2024 (unaudited)

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First quarter 2024

  • Total revenue was GBP 307.7 (306.4) million, in line with the first quarter of 2023.
  • Gross winnings revenue (B2C) was GBP 297.6 (297.3) million.
  • Underlying EBITDA increased by 20 per cent to GBP 59.3 (49.4) million.
  • Profit before tax was GBP 39.8 (30.4) million.
  • Profit after tax was GBP 31.4 (25.6) million.
  • Earnings per share were GBP 0.15 (0.12).
  • Free cash flow amounted to GBP 23.7 (29.0) million.
  • Number of active customers increased by 3 per cent to 1,667,564 (1,623,568).

CEO Nils Andén comments on the first quarter of 2024

“We have had a solid start to 2024 with the underlying business operations performing well and operational initiatives moving forward according to plan. The headcount reduction plans announced at the end of last year are progressing as intended and the North America exit is set to conclude towards the end of the second quarter this year. Our growth plan that we launched during the fourth quarter last year, focusing on Europe and Australia, continues at pace with dedicated strategic growth projects across locally regulated markets.”

“Together with the encouraging performance of the B2B business, Relax Gaming, total revenue for the first quarter came in at GBP 307.7 million, in line with the same period last year. Underlying EBITDA for the first quarter came in at GBP 59.3 million, which is a very encouraging increase of 20 per cent compared to the first quarter 2023 and shows the continued positive impact of our cost control focus.”

“During the quarter, we launched the Kindred Sportsbook Platform (KSP) in a test market, and we are very pleased with the progress to date. KSP remains one of our most important strategic projects and will give us the flexibility and differentiation needed to improve growth in locally regulated markets.”

“Our share of Gross winnings revenue from locally regulated markets came in at a new all-time high of 84 per cent, indicating our continued focus to sustainable revenue and our commitment to a positive contribution to societies.”

“Following a solid start to the year we now have our eyes firmly set on a much sought after summer of sports with the UEFA Euros, the Copa America, and the Paris Olympics.”

Trading update up to and including 21 April 2024

The average daily Gross winnings revenue for the Group, up to and including 21 April 2024, was GBP 3.48 million, 6 per cent higher (8 per cent in constant currency) compared to the daily average for the full second quarter of 2023. Excluding North America, Gross winnings revenue is increasing 8 per cent (9 per cent in constant currency).

The sports betting margin after free bets for the above period was 11.3 per cent, which is ahead of the Group long-term average of 9.8 per cent and in line with the 11.3 per cent across the full second quarter of 2023.

The post Kindred Group plc – Interim report: January – March 2024 (unaudited) appeared first on European Gaming Industry News.

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SKS365 keeps investing in people: GROW People Management Program took the next level

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11 experienced people managers from the SKS365 group’s 4 locations gathered last week in Belgrade for the new GROW People Management Program. From 15 th to 19 th of April, through trainings, discussions, and social connections, people had the opportunity to further grow individually and as a team, while enjoying Belgrade’s city center and rivers.

Created in 2023 with the purpose of building foundation people management skills across the organization, GROW initiative evolved this year by including a new, advanced program for experienced people managers to further consolidate their skills and prepare for future opportunities.

Building and fostering connections, sharing experiences, and enjoying team building experiences – all these activities have been part of the GROWpmp agenda for the 11 people managers coming from Commercial, Product and Development, Finance, and Sportsbook departments of the group’s 4 locations – Malta, Italy, Austria, Serbia.

GROWpmp included a variety of topics that people managers in SKS365 recognized as the key areas for management development. Topics such as influence through communication, team effectiveness, DEI, through to presentation skills and business topics like understanding finance and management reporting, were delivered with the support of external professionals and internal experts, while designed and organized by the SKS365 People & Culture team.

 

The post SKS365 keeps investing in people: GROW People Management Program took the next level appeared first on European Gaming Industry News.

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North Star Network acquires Um Dois Esportes

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North Star Network are delighted to announce the acquisition of umdoisesportes.com.br, which becomes the latest addition to NSN’s global sports media portfolio.

Born from the GRPCOM merger of the editorial teams of Gazeta Do Povo and Tribuna do Paraná in 2020, Um Dois Esportes provides in-depth sports coverage and analysis for the Brazilian state of Paraná and beyond.

North Star Network co-founder Julien Josset said: “Thank you to the team at GRPCOM for their faith in us to take the brand forward. Um Dois Esportes is an established and renowned site in Paraná State, and we’re excited about the challenge of developing this asset.”

“We’re happy to maintain the collaboration with the existing editorial team, and look forward to working with them, bringing our unique NSN approach, to take UDE forward.” NSN’s signing of Um Dois Esportes is the media house’s fourth acquisition of 2024, following the recent deals to purchase UK-based SportsMole and MrFixitsTips, as well as Chilean site AlAireLibre, which was announced in March.

The latest addition to the North Star media portfolio joins existing assets including Top Mercato, Afrik-Foot, and Vringe. The Paris-based company already oversees a significant Brazilian operation, delivering over 6 million sessions per month, from the likes of Trivela, Premier League Brasil and Lakers Brasil.

NSN will retain Curitiba-based journalists from the Um Dois Esportes legacy team to maintain the asset’s unique tone and popular coverage of the Paraná sports scene across site and social.

“We were surprised by the interest, and initially had no intention of selling Um Dois, but as the conversations evolved, we realised this was a serious group with good intentions,” said GRPCOM Director Rafael Mello. “We were very happy to see our project being valued by a large international group and going global, demonstrating the quality of the content we produced.”

“We’re also proud that North Star inherited our journalists, who are truly responsible for the success of the product we offer readers every day.”

 

The post North Star Network acquires Um Dois Esportes appeared first on European Gaming Industry News.

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