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888casino wins Casino Operator of the Year at the 2021 EGR Awards

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888casino, one of the world’s leading online casino brands, confirms that it has once again secured the top award at the EGR Operator Awards, commonly considered the Oscars of the online gaming industry, winning the Casino Operator of the Year Award for the third time.

The annual B2C award ceremony covers a range of sought-after categories, including Customer Service Excellence, Affiliate of the Year, Best Diversity and Inclusion Model, Game of the Year, Best Marketing Campaign, and Operator of the Year.

Despite tough competition against brands, 888 won the Casino Operator of the Year Award for the third time. In addition, it took home the In-house Product of the Year Award for its prized in-house sportsbook platform.

The awards ceremony was presided over by 34 esteemed judges, who shared the following remarks on 888’s world-leading casino product: “… content wise, they are nailing everything and constantly evolving” and; “the number of live tables is mind blowing, the personalisation aspect, (and) their performance in general is very, very strong”.

In recent years, 888casino has expanded to four new markets, enjoyed record yields and bolstered its position as a market leader in content selection through multiple new third-party vendor partnerships. Today, it offers players well over 2,000 popular titles, including the largest selection of live games in one place, and has been appropriately dubbed, “the Capital of Live Gaming”.

Talya Benyamini, VP B2C Casino business unit, commented:

“These awards are a fantastic recognition of the standout year 888 has had. Alongside posting record financial results, this year has seen our product-leadership strategy deliver significant product and content enhancements that put player experience at the heart and provide a personalised and differentiated experience. This is all supported by our innovative and industry-leading marketing capabilities, and our deep commitment to safer gambling which remains at the core of everything we do.”

George Miller began his career in content marketing before joining the HIPTHER team in 2016 as an Editor and Content Manager. His ability to distill complex regulatory data into newsworthy B2B content led to his appointment as Head of Content in 2017.…

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