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Latest Online Betting Trends: Insights from SOFTSWISS

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In its first report, the SOFTSWISS Sportsbook has compiled unique insights based on a detailed study of user behaviour in the first half of 2021. The information in the report reflects aggregated anonymous results across all brands powered by the Sportsbook Platform.

The SOFTSWISS Sportsbook, launched in December 2020, has gathered quite a few useful and interesting insights, which it is now ready to share. To find more detailed stats visit a special section on the SOFTSWISS website.

 

TOP DEVICES BY BET SUM AND BET COUNT

Although the use of mobile phones in online gambling has been increasing in recent years, by a huge margin among all devices used for fixed-odds betting, desktops dominate. Their share is three times that of mobile devices. However, the statistics change dramatically when it comes to the number of bets placed. In this case, users favour mobile devices, which lead with 77.16% compared to desktops (22.64%). It is typical for desktop users to place larger bets, but less often. In turn, betting from mobile devices is more frequent, but smaller.

Alexander Kamenetskyi, Product Owner at SOFTSWISS Sportsbook, comments: “Our clients’ big players trust desktops more. One reason is the convenience of getting information, as well as the greater trust in this format of interaction when large sums are involved. On the other hand, the greater bet count made via mobile devices is due to the accelerating pace of life. The mobile phone allows us to stay up to date regardless of time or place. This is reflected in the statistics. We see this trend and understand that mobile devices are the future. So one of our main objectives for the years to come is to make sure that the share of bets placed across mobile exceeds 80% and that we aim for 100% overall.”

 

TOP 3 CURRENCIES BY GGR SHARE

One of the main KPIs in the gambling business is GGR. This indicator reflects the amount remaining in the casino as a result of visitor play, before operational costs are deducted. It is calculated as total bets less total wins.

The US Dollar is the principal currency used by punters and is responsible for 61.15% of all sports betting GGR. The Euro comes in second place with approximately half that share (30.37%).

You’ll be surprised to learn that Bitcoin is not the top crypto by GGR share. Which cryptocurrency came in third place at 8%? See in the Sportsbook Insights Report.

 

 

TOP SPORTS BY GGR SHARE

The three most popular sports based on GGR share:

 

Alexander Kamenetskyi, Product Owner at SOFTSWISS Sportsbook, notes: “This prize trio is not at all surprising for those with a long-standing interest in betting. Football, as the most popular sport, takes the top place.It is suitable for all types of betting, including live betting in the form of a pre-match.

If football is the most popular kind of sport, tennis is one of the most elite ones with an off-season period of less than a month. Its popularity is also influenced by the fact that it is an individual sport and not a collective one. Dozens of tournaments can take place in a week with very detailed statistics, allowing the player to always have enough information to analyse events. Additionally, quick points are available in tennis, where a player bets on the winner of a game, for example, and can win within a minute.

Second place is always claimed by basketball along with tennis. There, too, you can bet on a fast game and get a win here and now. What else might be of interest to professional players is the possibility to catch the bookie at a mistake more easily. However, basketball is very much tied to the market where it is popular, such as in Lithuania.“

 

GENDER BY BET SUM AND BET COUNT

This data takes into account the distribution of the bet sum and bet count in the following groups: women, men and gender-neutral people who, for whatever reason, chose not to indicate their gender.

In this case, the statistics are fairly expected. Men are still betting more frequently than women or gender-neutral players: 73.06%, 12.60% and 14.34% of the total respectively.

At the same time, over 70% of all money spent on bets is accounted for by players who did not indicate their gender or chose to remain gender-neutral. Of the remaining two groups, women accounted for only 3.45% of the total betting and 24.05% for men.

Alexander Kamenetskyi, Product Owner at SOFTSWISS Sportsbook, explains: “There is probably no particular reason why players do not specify their gender. Perhaps it is because the player who wants to play is keen to start the playing session as soon as possible. But when they get their winnings, they are willing to take some time and fill in the necessary details. And even then, the gender column is not mandatory, so it is simply skipped.”

 

If you would like to see the full report from the SOFTSWISS Sportsbook, follow this link.

 

About SOFTSWISS

SOFTSWISS is an international tech brand supplying widely acclaimed, certified software solutions for managing iGaming operations. SOFTSWISS holds a number of gaming licenses, providing a “one-stop-shop” white label solution by taking care of all technical, legal, and financial processes on behalf of its customers. The company has a vast product portfolio, which includes an Online Casino Platform, Game Aggregator with thousands of casino games, the Affilka affiliate platform, and a sportsbook software platform. In 2013 SOFTSWISS was the first in the world to introduce a bitcoin-optimized online casino solution. The company has thus been regarded as the leading technical expert when it comes to the use of cryptocurrencies in online gaming.

George Miller (Gyorgy Molnar) started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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OMEN VALORANT Challengers South Asia 2024: Split 1 – Cup 2 Grand Finals To Be Hosted In Vegas Mall Dwarka In Delhi

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Leading gaming and esports media company NODWIN Gaming and renowned video game publisher Riot Games has announced that the upcoming OMEN VALORANT Challengers South Asia 2024: Split 1 – Cup 2 LAN Finals will be hosted in Delhi. This announcement follows the successful conclusion of Cup 1 in Pune.

The decision to host the finals in Delhi is part of a strategic effort to expose a broad audience to high-stakes esports competition, capitalizing on the region’s rising enthusiasm for esports. The inaugural Cup of the  OMEN VALORANT Challengers South Asia 2024: Split 1 successfully captured significant attention, drawing an impressive crowd of over 25,000 attendees who watched the champions being crowned at the venue. The event also enjoyed robust online engagement, accumulating more than 700,000 views and more than 100,000 hours of gameplay streamed across various digital platforms. OMEN by HP served as the tournament’s title partner and Philips as the styling partner.

OMEN VALORANT Challengers South Asia 2024: Split 1 – Cup 2 Finals will be held on 18th and 19th May, featuring the top 4 teams, True Rippers, Revenant Esports, MLT Esports and GrayFox Esports battling it on LAN in Vegas Mall, Dwarka in Delhi. The event will be live streamed on NODWIN Gaming’s YouTube channel. Like Cup 1, the grand finals will be a LAN event aimed at providing a thrilling esports experience to the attendees.

Akshat Rathee, Co-Founder and Managing Director of NODWIN Gaming, commented on the choice of Delhi, “The successful completion of the Split 1 is a testament to the growing popularity of esports in the region. We are excited to host Cup 2 Grand Finals in Delhi and aim to provide fans in the region a top notch esports competition where the best teams from across regions compete for the championship title. I would like to sincerely thank our partners for their continued support and for sharing our vision to elevate esports in the region.”

Sukamal Pegu, Esports Lead, India & South Asia, Riot Games, said “The OMEN VCSA is an important platform for us to identify top VALORANT Esports talent from India and showcase them. This year we have seen the competition get more intense with international athletes such as SK Rossi playing in the circuit, giving the fans non-stop entertainment and excitement. The Delhi event will be a cracker!”

Arun Rajappa, Country Manager, India & South Asia, Riot Games, said “We are absolutely elated by the support and enthusiasm that the fans, players and teams of the region have shown to VALORANT. After an exciting Cup 1, we are thrilled to bring Cup 2 to Delhi. We are committed to the growth of esports in the region by fostering the ecosystem and providing more opportunities to fans and players alike.”

This announcement coincides with the conclusion of the VCT Game Changers South Asia Split 1, also hosted by NODWIN Gaming, where MLT Esports was victorious. This tournament is part of a broader initiative to promote inclusivity and provide competitive opportunities for women and other marginalized genders within the VALORANT community.

The Delhi grand finals promise to be a highlight for the VALORANT esports community, offering another chapter of high-level competition in the region.

For further updates and information about the VALORANT Challengers South Asia, follow NODWIN Gaming on social media:YouTube/Instagram/Twitter/Facebook

The post OMEN VALORANT Challengers South Asia 2024: Split 1 – Cup 2 Grand Finals To Be Hosted In Vegas Mall Dwarka In Delhi appeared first on European Gaming Industry News.

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Golden Matrix Group Joins Rio Grande do Sul Flood Relief Program

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Golden Matrix Group (NASDAQ: GMGI), a leading B2B and B2C gaming technology company utilizing proprietary technology and operating globally across 17 regulated markets, today announced its participation in the global coalition initiative for flood relief efforts in Rio Grande do Sul, Brazil.

This partnership aims to provide substantial support to the communities in this Brazilian state that have been most devastated by the recent severe flooding.

This initiative is part of the gaming industry’s larger collaboration with local NGOs and humanitarian organizations, marking a significant expansion of our intensive CSR efforts, which saw over 225 community impact campaigns last year alone, primarily through the actions of its subsidiary Meridianbet.

The past week has witnessed unprecedented rainfall in Rio Grande do Sul, turning streets into rivers and isolating entire towns. The current situation remains dire, with hundreds of individuals still unaccounted for, while rescue operations have successfully evacuated over 200,000 residents using boats and helicopters.

The floods have wreaked havoc on infrastructure, with numerous bridges destroyed, severely disrupting access to Porto Alegre. The aftermath of the disaster has also led to looting in supermarkets during the night, adding to the urgency of the relief efforts.

Golden Matrix Group invites its stakeholders and the global community to contribute to this cause.

About Golden Matrix Group

Golden Matrix Group, based in Las Vegas, Nevada, is a leading B2B and B2C gaming technology company utilizing proprietary technology and operating globally across 17 regulated markets. The B2B division of Golden Matrix develops and licenses branded gaming platforms for its extensive list of clients, and RKings, its B2C division, operates a high-volume eCommerce site enabling end users to enter paid-for competitions on its proprietary platform in authorized markets. The Company also owns and operates MEXPLAY, a regulated online casino in Mexico. In 2024, Golden Matrix completed the acquisition of MeridianBet, a well-established and B2B and B2C sports betting and gaming platform operating and regulated in multiple markets in Europe, Africa and LatAm, providing the combined entity with additional international operations.

The post Golden Matrix Group Joins Rio Grande do Sul Flood Relief Program appeared first on European Gaming Industry News.

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Sky Vegas to sponsor new ITV reality show

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Sky Vegas has been announced as the headline sponsor of The Fortune Hotel, a brand new ITV1 reality entertainment show hosted by comic actor, Stephen Mangan, and produced by Tuesday’s Child.

The new series, set in a five-star resort in the Caribbean, is a gripping new format which sees contestants work in pairs to compete against other hotel guests and get their hands on a briefcase containing a life changing amount of money.

10 pairs of contestants will arrive at The Fortune Hotel, where they will be given an all-important briefcase. Inside one case is the ultimate jackpot of £250,000 in cash, while eight are empty, and one contains the dreaded Early Checkout Card – whichever pair is left holding that case at the end of each show will see their stay brought to a dramatic, premature end.

​​G​uests will attempt to figure out who is in possession of the cash case, whilst trying to keep the contents of their own a secret, and viewers will be treated to a blend of suspense, subterfuge and glamour as the duos compete over eight episodes.

Airing on Monday 13 May on ITV1 and ITVX (and STV in Scotland), Sky Vegas’ sponsorship includes 80” of accreditations per episode, spanning Monday-Thursday over a two-week period.

The ​​​​sponsorship deal also includes 10” bumpers around free programme streaming ​ ​content on the ITVX and STV Player, including website and mobile ​​apps*.

​​​Sky Vegas also has rights to include The Fortune Hotel logo and reference to the sponsorship across​ their own​ platforms​,​ including website and social media.

Commenting on the sponsorship, a Sky Vegas ​​spokesperson said: “​The F​ortune ​​Hotel has the potential to be the next big TV hit, and we are incredibly excited that we are going to be a part of this new show with ITV.

“Our customers enjoy fun and entertaining games, so this sponsorship opportunity just made sense. We’re looking forward to watching the show and enjoying all of its twists and turns with the rest of the ​​​​nation.”

Bhav Chandrani, Director of BE Studios, added: “It’s brilliant to be bringing a brand new format to screens and The Fortune Hotel is real shout-at-the-telly fun. It’s going to be full of twists and turns as we get to watch the gameplay unfold.”

The post Sky Vegas to sponsor new ITV reality show appeared first on European Gaming Industry News.

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