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L33T Gaming named Official Gaming Chair Partner for BLAST Premier

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L33T Gaming named Official Gaming Chair Partner for BLAST Premier
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Esports tournament organiser BLAST Premier has agreed a long-term partnership with L33T Gaming to become Official Chair Partner of the Counter-Strike tournament series.

As part of the deal, L33T will provide players and talent with high-end gaming chairs across the season. The partnership will include product giveaways, collaborative content opportunities and branding across the global CS:GO tournament’s digital and physical assets.

L33T, based in Denmark, are best known for their series of innovative gaming chairs within their portfolio of gaming equipment for both the novice and more experienced or professional gamers. L33T’s quality gaming chairs will be used by talent, players and BLAST production staff throughout the partnership.

Oliver Clarke, Head of Brand Partnerships for BLAST, said: “L33T has a clear focus on creating the perfect setup for gamers of all levels. We look forward to supporting them in showcasing their gaming chair products to the global BLAST Premier community. The length of this deal highlights the growth BLAST Premier has enjoyed over the last few years and our current standing in the industry.”

Adrian Langer, Owner of L33T Gaming and Head of Marketing for Aurora & Deltaco, said: “We’re really excited to partner with BLAST Premier. Their brand is one of the strongest in the world of entertainment, creating incredible broadcasts and live shows that L33T will now be a part of. We can’t wait to see the best CS:GO players compete in our chairs when LAN events eventually return. Our vision for L33T is global expansion and this partnership is an important part of that journey.”

The L33T gaming chair (L33T E-Sport Pro Superior XL) will make their first appearance at next week’s BLAST Premier Spring Showdown (13-18 April), which will take place from BLAST’s studio in Copenhagen. Further, BLAST and L33T plan to collaborate on a co-branded gaming chair that fans will be able to purchase in the future.

BLAST Premier is a global Counter-Strike tournament series that unites all major events, offers opportunities to all regions across the globe and crowns the world champions of CS:GO. Up to 32 teams will take part in the seven BLAST Premier events this year with a combined prize pool of $2,475,000 on the line.

 

George Miller (Gyorgy Molnar) started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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Sisal Enters Race for Fourth UK National Lottery Licence

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Sisal Enters Race for Fourth UK National Lottery Licence
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Italian gambling operator Sisal, which runs the country’s most popular lottery, has joined the race for the next UK National Lottery licence. Sisal’s bid is being backed by the investment firm CVC Capital Partners.

Sisal is one of Italy’s largest gambling operators. It runs both land-based gaming and betting establishments and online facilities. The company’s products include poker, slots games, wagering and bingo, among others. As mentioned above, it also runs one of its home country’s largest and most popular lotteries, SuperEnalotto.

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UK Ministers to Launch Investigation into Collapse of Football Index

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UK Ministers to Launch Investigation into Collapse of Football Index
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The UK Ministers are planning to launch an investigation into the collapse of the football player trading exchange company Football Index. Legislators are deeply concerned by the collapse of the operator, after users lost over £100 million following its crash into insolvency.

“This case further reinforces the need for our comprehensive review of gambling laws,” a government source told.

“This independent investigation into Football Index will feed into that work and if we need to make changes to regulation to protect people, we will.”

After making the decision to cut dividends on players from 14p to 3p, the Jersey-based company suffered a player and investor exodus, with some customers losing tens of thousands, and many scrambling to sell their shares and leave the site, prompting a crash.

The firm’s operating licence was subsequently suspended by the UK Gambling Commission (UKGC), whilst standards body the Betting and Gaming Council (BGC) also suspended its membership.

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Betting Shops are Now Open in England and Wales

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Betting shops in England and Wales reopened yesterday for the first time in 2021 amid the latest easing of Covid-19 restrictions in each country.

Various measures will remain in place in betting shops, with the number of customers allowed inside at any one time dependent on the size of the shop, with that number capped at eight. There will also be a limit on the time that customers can stay in the shop, while there will be no chairs, no live sports pictures and a maximum of two gaming machines in operation. Furthermore, customers will be limited to a maximum of two visits per day, with shops forced to close at 8 pm.

UK Prime Minister Boris Johnson said: “I’m sure it will be a huge relief for those business owners who have been closed for so long, and for everyone else it’s a chance to get back to doing some of the things we love and have missed.

“I urge everyone to continue to behave responsibly and remember ‘hands, face, space and fresh air’ to suppress Covid as we push on with our vaccination programme.”

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