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Super Expo creates buzz in Manila
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SiGMA, ICE and AIBC – Three big shows in Manila, June 2020
Excitement for next year’s super expo for iGaming, land-based gambling, and blockchain reached new highs on Thursday in Manila, as SiGMA Group and Clarion held a press conference and networking event to officially launch the Manila 2020 show.
Almost 200 media and members of Manila’s business community attended the event to confirm the event, discuss the sector and network with others across these three business verticals. SiGMA Manila, ICE Asia and Manila AI & Blockchain Summit will take place June 8th-9th 2020 at the SMX Convention Centre, as well as the adjacent Conrad Hotel, Manila.
The conference will address all the latest developments in land-based gaming, igaming, esports, digital games as well as Artificial Intelligence, Blockchain, Internet of Things, Big Data, Quantum Technology and FinTech.
For the very first time in history, the two verticals – new tech and gaming will meet in one city on the same dates, bringing the brightest minds and most successful entrepreneurs under one roof.
About iGaming Show in Manila
As a joint venture between SiGMA Group and Clarion Gaming, the gaming part of the event will cater for both the land-based gambling sector as well as the iGaming sector, with online suppliers, operators, affiliates, regulators and blockchain businesses all being housed under one roof at the SMX Convention Centre (situated in the heart of Manila as well as the adjacent Conrad conference venue).
Clarion Gaming are the organisers between the world’s largest gaming show, out of London, ICE Totally Gaming. SiGMA Group is responsible for the world’s second largest gaming show, based out of Malta – SiGMA. With these two forces uniting and heading to Manila together, the organisers are expecting around 10,000 delegates from Europe and USA.
About Blockchain and AI Show in Manila
The organisers behind the world’s largest Blockchain and AI expo in Europe, AIBC Summit, will also be bringing their wealth of experience and contacts to Manila. Past editions have seen world-class speakers Akon (grammy-award winning artist and social impact leader), Winklevoss brothers, John McAfee, Sophia the World’s first robot citizen, Malta’s Prime Minister Joseph Muscat, Tim Draper, Anthony Pompliano and many more.
The AIBC Summit in Manila is supported by CEZA and Vibe.ph.
Why Show in Manila? Why Asia?
As Asia tempts leading brands from the global gambling sector to expand business opportunities in the region, it’s fast becoming clear that Asia is the new frontier for both land-based and iGaming industries.
Recent figures from Global Gaming Statistics 2019 reveal that jurisdictions all over Asia are looking to capitalise on the global opportunities flourishing in the gaming sector. Given this trend, it’s crucial to foster dialogue between East and West, addressing considerations such as regulatory environments in different territories, payments processing methods, the integration of blockchain emerging technologies, and even bandwidth for mobile gaming.
It’s precisely these issues that next year’s show in Manila will address by bringing the biggest brands and jurisdictions in the sector together in one venue.
Eman Pulis, founder and CEO of SiGMA, commented, “We are impressed by the vibrant entrepreneurial spirit in South-East Asia, specifically in Manila and the Philippines. Which is why we believe that ICE, SiGMA and AIBC – Asia – should be held in Manila. I look forward to the first edition this coming June 2020 with excitement. The feedback from our previous attendees in Europe has been overwhelming.”
Kate Chambers, Managing Director for Clarion Gaming, commented, “The opportunities for growth in Asia are increasing exponentially year on year, and the time is right to cement new and existing relationships between the gambling industries in both East and West. To combine the expertise of Clarion courtesy of the world famous ICE brand and SiGMA ensures both the land-based and iGaming sectors will find synergy in Manila in 2020. This is an exciting time as we extend the reach of the ICE brand following the launch of ICE Africa in 2018 and ICE North America in May 2019.”
On June 8-9th, 2020, all eyes will be on South-East Asia, in Manila for this gathering of top level delegates from all over the world.
The floor plan for Asia is already filling up fast. Detailed information about our Sponsorship and Exhibitor packages can be found on our site. If you have any questions, or wish to speak to someone about opportunities, please contact Eman [email protected] or Jean at [email protected].
Source: Latest News on European Gaming Media Network
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: Super Expo creates buzz in Manila

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PSG want to be the club of the new generation — and gaming has to be a part of it!
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esport-news.co.uk recently sat down with PSG’s brand and business development Nadia Benmokhtar. She spoke about how PSG’s investment into eSports has already seen massive engagement in Asia, how they plan to be a part of the new generation through eSports and how they can diversify their audience.
If you are to use any of the content below, please link to https://esports-news.co.uk/ or the following article, where you can find the full interview: https://esports-news.co.uk/2025/10/20/psg-esports-interview-why-football-clubs-invest
Highlights from the inteview:
- “At PSG, we want to be the club of the new generation — and when you say new generation, gaming has to be part of it.”(Nadia on why esports is central to PSG’s brand identity.)
- “When we entered esports, we didn’t just want to do FIFA. We wanted to be present in major games with big audiences.”(On PSG’s bold approach to expanding beyond traditional football titles.)
- “We partner with people who understand the scene — Vitality and Talon are not just teams, they’re real brands.”(On building authentic, long-term collaborations in esports.)
- “Esports allows us to diversify our audience, expand globally, and connect with communities that might not start as football fans but can still become PSG fans.”(On the club’s goal of global fan engagement through gaming.)
- “We started with esports for credibility, but now we’re exploring the entire gaming universe — from mobile titles to digital experiences like Roblox.”(On PSG’s next phase of gaming innovation.)
___________________________________________________________
PSG are using gaming to be a part of the new generation
“The goal with eSports is to grow the audience across different touchpoints, increase the brand exposure, and also diversify that audience because we want to target people that are not especially football fans at the beginning. But with esports, you can create a different kind of connection. We know that it’s a very engaged market. It’s also a way to target different territories. If you look at PSG, as an example, the French League is not very visible in Asia. So you can say that through esports, you will find a different way to connect with this type of audience. So it’s really part of the club strategy. So first, we are a multi-club sport. We have football, of course, men’s football, but we also have women’s football, handball, judo, and esports is really considered as a sports section in the club. But for sure, we aim to be at PSG, the club of the new generation. That’s our brand positioning. And when you say new generation, of course, gaming should be part of it.”
Brand recognition in Asia was key
“Asia has been one of the key territories for us since launch. We had an important partnership on the game Dota 2 with a Chinese company, LGD. So we had a very successful team with LGD, but at the end, Dota became a game very costly and to us it didn’t make sense to just spend millions in player salaries with no return on investment. With LGD, it was a new partner with a team that is already very big, and you just enter and do a big, big push. With Talon, the story was a bit different because we really grew together.”
PSG have already seen a great return on their eSports investments
“It depends on what kind of return you want. The initial objective was not pure revenue; it was more exposure. So if you look at brand exposure, fan engagement, brand coolness, yes, for sure, the return is there. If you look at the finance, not yet, but I think it will come. And it’s also a way to link it with the future strategy. So we really feel that we are now only at the beginning of the story when it comes to PSG and gaming. We entered through esports and I think that was great because that gives us also credibility now to speak about all the other verticals.”
PSG want fans of the club, not just their football teams
“If you can convert an esports fan into a football fan, a PSG fan, it’s cool. But I think what we want is to have a PSG fan. And if you are a fan of the club because you are a fan of our League of Legends team, that’s enough for me. I’m happy to have you in my base. And our whole job is to offer them what they want as an esports fan. That’s why we have a lot of work internally at the moment about the database, where the fans are, who they are, and what they are expecting from us. If you are a young League of Legends fan based in Hong Kong and you love PSG thanks to esports, and you are just expecting us to be able to sell you an esports jersey in Hong Kong, which is not the case now, we will try to develop this to be able to make you happy.”
The post PSG want to be the club of the new generation — and gaming has to be a part of it! appeared first on European Gaming Industry News.
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TrueLayer to Acquire Zimpler, Creating a European Pay by Bank Powerhouse
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TrueLayer, Europe’s leading Pay by Bank network, today announced that it has signed an agreement to acquire Zimpler, the fastest growing Pay by Bank network in the Nordics. The acquisition will bring together two of Europe’s most innovative Pay by Bank providers, further strengthening TrueLayer as a formidable force in the European payments industry.
This acquisition marks a pivotal moment in the evolution of Pay by Bank across Europe. By expanding TrueLayer’s pan-European network and deep expertise in payment technology with Zimpler’s strong position in the Nordic market, TrueLayer will be uniquely positioned to further accelerate the shift from legacy card payments to smarter, faster, and more secure payments via Pay by Bank.
The acquisition is another clear step forward for TrueLayer in its mission to build a powerful alternative to legacy payments in Europe, fostering greater competition, innovation and value for businesses and their consumers.
With some of the highest adoption rates of account-to-account (A2A) payments anywhere in the world, the Nordic region has been a proving ground for Pay by Bank. By acquiring Zimpler, TrueLayer will have more than 20 million users and will add coverage across key markets such as Sweden, Finland, and will add additional A2A capabilities through the Swish payment rail integration. This significantly strengthens TrueLayer’s pan-European network, accelerating the shift to smarter, safer, and more cost-effective payments.
Founded in 2012 by Johan Friis and Kristofer Ekman Sinclair, Zimpler has grown rapidly to become a Pay by Bank leader in the Nordics. TrueLayer is proud to welcome Zimpler’s founders and shareholders on this journey – joining the likes of Stripe, Northzone, and Tiger Global in backing its mission to transform the way the world pays.
“I am excited to welcome the Zimpler team to TrueLayer,” said Francesco Simoneschi, Co-founder and CEO of TrueLayer. “We’ve long admired their progress, and we’re excited to add such an incredible group of builders and payment experts to the TrueLayer team We’re not just expanding our footprint in the Nordics – we’re combining talent, technology, and scale to accelerate Pay by Bank adoption across the continent, and further strengthening Pay by Bank as a force of disruption that is changing how the world pays.”
“Joining forces with TrueLayer is a fantastic opportunity to build the leading Pay by Bank provider in Europe” said Johan Strand, CEO of Zimpler. “TrueLayer has a proven track record of innovation and a powerful network. Our combined strengths will allow us to offer an even more compelling proposition to the market. Joining TrueLayer will enable us to reach new heights and drive the next wave of growth in the industry. At the same time, we remain firmly anchored in Sweden, with our local licence and expertise ensuring continuity for our customers.”
The post TrueLayer to Acquire Zimpler, Creating a European Pay by Bank Powerhouse appeared first on European Gaming Industry News.
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SPORTRADAR AWARDED UNITED ARAB EMIRATES LICENSE
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Sportradar Group AG (NASDAQ: SRAD) has been granted a gaming-related vendor license from the United Arab Emirates’s General Commercial Gaming Regulatory Authority (GCGRA), an independent entity of the UAE Federal Government with exclusive jurisdiction to regulate, license, and supervise all commercial gaming activities.
The license, operational with immediate effect, affords Sportradar the opportunity to provide its products and services to licensed operators.
Sportradar looks forward to bringing its 20+ year expertise and proprietary sports technology to operators and clients in the region.
The post SPORTRADAR AWARDED UNITED ARAB EMIRATES LICENSE appeared first on European Gaming Industry News.
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