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EMIRAT AG: Supporting Trust in lotteries for 15 years
Reading Time: 3 minutes
The world has changed a lot since 2004, when Netflix still posted DVDs, the iPhone wasn’t invented and EuroMillions had just made its lotto debut. As EMIRAT AG, the world’s leading risk management specialist in covering lottery jackpots, marks its 15th anniversary, the company reflects on how lotteries have evolved, the need to differentiate across diverse regions, and why Trust will always be the name of the jackpot insurance game…
Founded in 2004 in Munich, Germany, EMIRAT AG’s core business focused on covering a large number of prize and redemption risks from hole in ones, right up to big consumer marketing campaigns. Frank Herold, EMIRAT AG’s Business Development Manager explains how the company’s journey and corporate DNA has evolved since its inception. “We always see ourselves as part of the team with our clients,” he explained. “So you need a lot of experience and passion for the job to set up tailor-made insurances. That’s how you exceed the needs of every individual client in long term relationships.
“We have had so many highlights, many of which were unexpected at the beginning. For me it is an absolute highlight being part of a successful growth story together with our clients. Some of these clients have been with us from our first days offering lottery jackpot insurance. Obviously it’s not always about the highs but you need to have patience at the beginning of a lottery project as legal requirements and payment procedures need a lot of management attention. So setting up a proper business plan is crucial.”
2018 saw EMIRAT AG enter a strategic partnership with RNG Worldwide, the internationally recognised random number generator, a collaboration which has increased EMIRAT AG’s insurance options through a fully certified API solution as well as enhancing transparency for the industry. “Our partnership with RNG Worldwide is a perfect fit,” stated Herold. “In the gaming and lottery business everything is about Trust with a capital T. So, in this case, our clients get a state-of-the-art product with maximum flexibility and transparency for individual live draws. We have a really strong customer focus. So that’s the reason why we continue to be recommended by our existing clients and the lottery and gaming board authorities as well.
“Looking forward, we definitely have new and exciting partnerships on the horizon in the future and we look forward to talking about these as soon as we are allowed to announce them.”
EMIRAT AG continues to provide financial security for lotteries all over the world working with recognized leading specialists and removing the financial risk of jackpot winners, covering in excess of 100 billion Euros in 2015 alone. Commenting on the company’s ongoing ability to innovate in the field of protecting prize and redemption risks, Herold said: “As lottery continues to progress we believe that every one of our clients and operators will have more and more individual needs. So we will not have just one successful lottery project. We will deliver many different ones that cannot simply be copied.”
“If you look into different countries of the world, lottery business isn’t far behind land-based machines as it is now also on the mobile market too,” he continued. “Through our partnership with RNG worldwide we can offer state of the art technology including insurance products. All of this comes together into how we support Trust in this industry.”
The company, which covers some of the world’s most well known global jackpots such as Euro Millions, Powerball and the UK National Lottery, has been recognised over the last 15 years for its ability to tailor covered jackpots and consumer marketing campaigns to a wide variety of customers in many diverse regions. Commenting on their strategic growth within Europe and beyond, Herold said: “As I’ve mentioned before, you need a lot of experience to enter a new market successfully. Our team comes from different parts of the world and know about the very precise needs across all these specific markets. In addition we’re very interested in market requirements that will change in the future, such as with the legal side of the industry.”
He concluded: “With potential changes occurring in European and international lotteries and the implementation of a new regulations, we continue to look into these changes very carefully as that’s one of the most important issues for our clients. On the other side you need to differentiate. The requirements are different from country to country and from region to region and as a company we look forward to continue being different and creating Trust for another 15 years and more!”
Source: Latest News on European Gaming Media Network
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: EMIRAT AG: Supporting Trust in lotteries for 15 years
Latest News
Fruits meet Gods in Tom Horn Gaming’s latest release, 243 Zeus Fruits
Reading Time: < 1 minute
Tom Horn Gaming is expanding its portfolio with the release of 243 Zeus Fruits, a slot that combines two proven player favourites – fruit slots and Greek mythology. The game delivers short feature cycles, multipliers, and higher stakes through the supplier’s QuickX mechanic.
Set against the backdrop of Mount Olympus, 243 Zeus Fruits blends the familiar symbols of a classic fruit slot with the power of Zeus. Players can enjoy 243 ways to win, with medium volatility, an RTP of 95.02, and maximum exposure of x100. The Wild 243 Respin feature frequently triggers wins, adding multipliers of up to x5 to maintain engagement and replayability.
The inclusion of QuickX encourages higher bets and appeals to bonus hunters and high-value players, while the game’s mobile-first design ensures smooth play across all devices. These elements combine to offer a straightforward, fast-paced slot that suits a wide range of players.
“243 Zeus Fruits continues our strategy of refreshing proven themes with features that increase both player enjoyment and operator returns,” said Ondrej Lapides, CEO at Tom Horn Gaming. “The mix of classic fruit game with a mythological layer provides familiarity with added depth, while QuickX is expected to contribute to longer sessions and higher average revenue per user.”
Targeted at markets across Europe and further afield, 243 Zeus Fruits offers strong cross-sell potential, appealing to a broad audience from fans of traditional fruit slots to players drawn to narrative-based titles. Its combination of simplicity, speed, and modern features positions it as a versatile addition to casino lobbies worldwide.
243 Zeus Fruits will be available to operators worldwide from 28 October.
The post Fruits meet Gods in Tom Horn Gaming’s latest release, 243 Zeus Fruits appeared first on European Gaming Industry News.
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Discipline Meets Drive: Kyrylo Korobka from Ready To Fight Joins GR8 Tech’s Bet It Drives
Reading Time: 2 minutes
Lisbon’s streets set the pace for Season 2 of GR8 Tech’s Bet It Drives—the drive-time podcast where iGaming’s sharpest voices speak freely, in motion. Hosted by Yevhen Krazhan, Chief Sales Officer at GR8 Tech, Episode 3 spotlights Kyrylo Korobka, Executive Director at Ready to Fight by Oleksandr Usyk, for a candid ride through the intersection of boxing, technology, and business execution.
Korobka leads operations at RTF, the ecosystem co-founded by the heavyweight champion Oleksandr Usyk on a mission to digitize boxing. Before, he had a career in international corporations and held a CMO role within a major crypto project. He has helped steer large-scale events and partnerships, including the Usyk vs. Dubois blockbuster, while advancing new tech initiatives like a cross-border payments solution and federation partnerships for the next generation of fighters.
During the ride, Kyrylo opens up about:
- His role as Executive Director of Ready to Fight
- Co-organizing a major fight for Oleksandr Usyk and overseeing broadcast, marketing, and operations
- Partnering with boxing federations and the mission to digitize boxing for the next generation
- His path from international corporations and a crypto CMO role into sports business
- Why his day-to-day is more “business” than “sport”
- What it’s like working with a superstar like Usyk and meeting other legendary athletes
- A standout partnership: Queensberry Promotions (founded by Frank Warren)
- How his view of iGaming evolved beyond “just casino”
- Learning from setbacks: treating failures as lessons and not repeating mistakes.
- His #1 “champion rule”: discipline and consistency at every stage.
“Boxing at the elite level is discipline, preparation, and execution—exactly how winning platforms are built,” said Yevhen Krazhan, CSO at GR8 Tech and host of Bet It Drives. “Kyrylo shows how Ready to Fight thinks like a tech company: digitize the sport, empower the community, and move fast with the right partners. That’s the GR8 way: performance first, innovation always.”
It’s been almost a year since GR8 Tech started its partnership with Ready to Fight. As RTF’s exclusive Partner in Tech, GR8 Tech brings a scalable, high-performance sportsbook and iGaming platform, top event coverage, smart margin management, and a geo-specific approach, while RTF channels champion-level vision to digitize boxing for fighters and fans. Together, they’re rolling out exclusive sports fashion drops, new features, and digital activations to bring the boxing world closer through great tech.
Watch or listen to Season 2, Episode 3 with Kyrylo Korobka on:
Season 2 of Bet it Drives launched with Rasmus Sojmark and kept pace with Tiago Pereira. The podcast continues with the upcoming episode featuring Kelly Kehn.
The next chapter of iGaming belongs to champions who play smart and bold. Meet GR8 Tech at booth 5028-2 during SiGMA Central Europe 2025 in Rome, November 3–6, and discover the Heavyweight Rulebook built for operators ready to scale, localize, and win.
The post Discipline Meets Drive: Kyrylo Korobka from Ready To Fight Joins GR8 Tech’s Bet It Drives appeared first on European Gaming Industry News.
Latest News
IAGR announces winners of 2025 Regulatory Awards
Reading Time: 2 minutes
The International Association of Gaming Regulators (IAGR) has announced the winners of the IAGR International Regulatory Awards 2025, with regulators from Australia, Nigeria and Denmark taking home trophies during the IAGR Toronto conference.
IAGR President Ben Haden, who served on the judging panel, said this year’s winners demonstrate measurable progress and sustainable outcomes.
‘Our judges looked for clear problem definitions, robust interventions and evidence of impact. The 2025 winners show how thoughtful reforms, strong governance and targeted education can improve consumer protection and market integrity over the long term,’ said Haden.
- Regulatory Excellence Award: NSW Independent Casino Commission (Australia)
For leading a three-year, milestone-driven remediation of Crown Sydney following the Bergin Inquiry — eliminating junkets, strengthening financial-crime controls, enhancing harm-minimisation and reforming governance.
- ‘The NSW Independent Casino Commission is proud to be recognised for its dedication to restoring the expected standards at Crown Sydney. This has included three years of intense remediation which has completely transformed the casino’s governance, culture, safety and compliance functions.
- ‘The NICC has proven that it is possible to enact long lasting change and in doing so has set a new standard for Australian casino operations.’ – Murray Smith, Acting Chief Commissioner, NSW Independent Casino Commission
- Regulatory Innovation Award: Lagos State Lotteries and Gaming Authority (Nigeria)
For SAFEPLAY, Africa’s first regulator-led, multi-operator self-exclusion platform — centrally managed by the regulator and integrated with operator systems — creating a consistent, replicable model for consumer protection.
- ‘We are honoured to receive the IAGR Regulatory Innovation Award for our SafePlay initiative. This recognition reaffirms our commitment to responsible gambling, player protection, and data-driven regulation that puts the welfare of Lagos residents at the heart of our innovation.’ – Bashir A. Are, Chief Executive Officer, Lagos State Lotteries and Gaming Authority
- Best regulatory campaign: Danish Gambling Authority (Denmark)
For an interactive, school-based education programme that engages young people with practical demonstrations and surveys evidencing shifts away from gambling ‘to make money’ towards safer play and awareness of help services.
- This marks the second consecutive year that the Danish Gambling Authority has received the Best regulatory campaign award. ‘I’m very proud that IAGR has bestowed The Danish Gambling Authority with this award. It’s crucial that young people understand that gambling is designed so the player always loses in the long run. By conveying this message, we hope to promote a balanced attitude toward gambling and I’m extremely honoured that our efforts are recognised internationally.’ – Anders Dorph, Director, Danish Gambling Authority
These awards underscore the importance of collaboration, innovation and dedication in the global regulation of gambling.
The post IAGR announces winners of 2025 Regulatory Awards appeared first on European Gaming Industry News.
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