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British Columbia posts record gambling revenue
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The Canadian state British Columbia’s government-owned gambling monopoly has posted record revenue in the previous fiscal year. Most impressive is the record-breaking online performance.
This week, the British Columbia Lottery Corporation (BCLC) has reported record revenue of C$3.27b (US$2.53b) for fiscal 2017–18 ending March 31, 2018, which is an increase of C$123m over 2016–17’s result. The net income has increased by C$61.5m to a record C$1.4b (US$1.08b).
BCLC’s casino and community gaming division – 15 casinos, 18 community centers, two racecourse casinos and five bingo halls – reported record revenue of C$1.95b. The revenue gain was largely due to slots rising nearly 7 per cent to C$1.37b, while table games were up less than 1 per cent to C$492.7m.
That meek table game performance is almost certainly to increased regulatory scrutiny following the ongoing scandal involving rampant money laundering at BC casinos, most prominently Richmond’s River Rock Casino, which is managed by Great Canadian Gaming Corp.
Lottery revenue was also essentially flat at C$1.13b, despite another record performance by the Scratch & Win category. The flat result was blamed on a dearth of mega-jackpots in national lottery games.
As for BCLC’s online gambling site PlayNow.com, revenue jumped 14.5 per cent to C$180.6m, thanks in part to the launch of live dealer casino games in late January courtesy of Evolution Gaming. A focus on mobile player experiences, including a wider variety of slots titles and parlay sports betting options, also helped goose the numbers.
BCLC does not break out net income figures for its eGaming division, but capital spending on PlayNow hit C$4.1m in the most recent year, up from just C$1.6m in 2016–17.
By way of comparison, Quebec’s online gambling monopoly reported revenue of C$118m in its most recent fiscal year, while Ontario’s gambling site – which launched much later than the other two provinces – generated just C$58.4m in 2016-17, the last year for which figures are available.
Despite PlayNow’s revenue surge, the site may have already peaked in terms of its available audience. The 2016–17 report celebrated PlayNow’s registered customer base topping 370k, and the 2017–18 report contains the identical customer figure. Access to PlayNow is restricted to British Columbia residents, of which there are less than 5m.
To jumpstart these stagnant numbers, BCLC introduced a pilot programme last November called Web Cash, which consists of C$25 vouchers for deposits on PlayNow that are distributed to customers at 33 of BCLC’s retail gaming locations. BCLC is considering expanding the programme in the hopes of encouraging land-based gamblers to check out the digital option once they leave the venue.
Source: calvinayre.com
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SKS365 keeps investing in people: GROW People Management Program took the next level
11 experienced people managers from the SKS365 group’s 4 locations gathered last week in Belgrade for the new GROW People Management Program. From 15 th to 19 th of April, through trainings, discussions, and social connections, people had the opportunity to further grow individually and as a team, while enjoying Belgrade’s city center and rivers.
Created in 2023 with the purpose of building foundation people management skills across the organization, GROW initiative evolved this year by including a new, advanced program for experienced people managers to further consolidate their skills and prepare for future opportunities.
Building and fostering connections, sharing experiences, and enjoying team building experiences – all these activities have been part of the GROWpmp agenda for the 11 people managers coming from Commercial, Product and Development, Finance, and Sportsbook departments of the group’s 4 locations – Malta, Italy, Austria, Serbia.
GROWpmp included a variety of topics that people managers in SKS365 recognized as the key areas for management development. Topics such as influence through communication, team effectiveness, DEI, through to presentation skills and business topics like understanding finance and management reporting, were delivered with the support of external professionals and internal experts, while designed and organized by the SKS365 People & Culture team.
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North Star Network acquires Um Dois Esportes
North Star Network are delighted to announce the acquisition of umdoisesportes.com.br, which becomes the latest addition to NSN’s global sports media portfolio.
Born from the GRPCOM merger of the editorial teams of Gazeta Do Povo and Tribuna do Paraná in 2020, Um Dois Esportes provides in-depth sports coverage and analysis for the Brazilian state of Paraná and beyond.
North Star Network co-founder Julien Josset said: “Thank you to the team at GRPCOM for their faith in us to take the brand forward. Um Dois Esportes is an established and renowned site in Paraná State, and we’re excited about the challenge of developing this asset.”
“We’re happy to maintain the collaboration with the existing editorial team, and look forward to working with them, bringing our unique NSN approach, to take UDE forward.” NSN’s signing of Um Dois Esportes is the media house’s fourth acquisition of 2024, following the recent deals to purchase UK-based SportsMole and MrFixitsTips, as well as Chilean site AlAireLibre, which was announced in March.
The latest addition to the North Star media portfolio joins existing assets including Top Mercato, Afrik-Foot, and Vringe. The Paris-based company already oversees a significant Brazilian operation, delivering over 6 million sessions per month, from the likes of Trivela, Premier League Brasil and Lakers Brasil.
NSN will retain Curitiba-based journalists from the Um Dois Esportes legacy team to maintain the asset’s unique tone and popular coverage of the Paraná sports scene across site and social.
“We were surprised by the interest, and initially had no intention of selling Um Dois, but as the conversations evolved, we realised this was a serious group with good intentions,” said GRPCOM Director Rafael Mello. “We were very happy to see our project being valued by a large international group and going global, demonstrating the quality of the content we produced.”
“We’re also proud that North Star inherited our journalists, who are truly responsible for the success of the product we offer readers every day.”
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BNXT League and PepperMill Casino join forces
BNXT League , the professional men’s basketball league played across the Netherlands and Belgium, and PepperMill Casino, the online casino licensed in Belgium, are pleased to announce their partnership centered around the BNXT League’s Belgian Play Offs.
PepperMill Casino will be a naming partner of the Belgian play offs. For the 24-25 season, PepperMill remains a partner of the BNXT League until the restrictions on gambling advertising take legal effect on January 1, 2025.
The partnership between BNXT League and PepperMill Casino aims to create engaging and customized content that engages and captivates fans on multiple fronts while increasing brand awareness.
“The basketball community is growing and buzzing with excitement and energy,” stated Anthony Rus, General Director of PepperMill Casino. “This partnership allows us to create memorable moments that build brand awareness and capture the hearts of fans.”
“Wim Van de Keere, general manager of the BNXT League, adds, “The playoffs are undoubtedly the sporting highlight of the season. We are delighted to still be able to tie a dynamic partner like PepperMill Casino to us despite the restrictions coming up from 2025.”
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