Bucharest

EveryMatrix and Norsk Tipping officially ink the deal for the Gaming Integration Platform

Published

7 years ago

February 3, 2017

Following the December 2016 announcement that the procurement for Norsk Tipping’s Gaming Integration Platform has been awarded to EveryMatrix, the contract between EveryMatrix and the Norwegian State Lottery has officially been signed in Hamar, Norway.

Norsk Tipping is the exclusive legal provider of lottery, sports, and instant games in the Norwegian market. Ever since Norsk Tipping started 60 years ago, the profit from company’s operations was channeled back to the Norwegian sport and cultural sector.

In order to boost their casino offering, Norsk Tipping issued a public tender which saw 10 other suppliers taking part. Following a competitive process, EveryMatrix has been selected to supply the service, platform and integration for several casino brands, including IGT, NetEnt, Quickspin, Novomatic, Magnet Gaming and Scientific Games via the CasinoEngine platform.

“EveryMatrix has done an excellent job by offering a rich and flexible solution that meets our present requirements. In conjunction with their competitive price model, EveryMatrix provides a solution catering for efficient integration to our different game vendors, scalability and redundancy, all operated in our own hosting environment.” said Hans Erland Ringsvold, Head of VLT and iGaming in Norsk Tipping

Per the present agreement, EveryMatrix assumes responsibility for operational services and content provider support for the contract period, which can be extended for up to 12 years.

“We have deployed important people and financial resources in the last two years to rebuild our gaming platform and improve our integration methods, always seeking the right balance between technology, product features, flexibility and a competitive price model. Norsk Tipping win is a confirmation of such. The team is proud of this win and we are delighted to be partnering with Norwegian State Lottery. We look forward to working with the team to deliver CasinoEngine platform and the most competitive casino product to their customers.” said Ebbe Groes, EveryMatrix CEO.

CasinoEngine – one of the most successful EveryMatrix products at the moment – is the largest content aggregator on the market today integrating more than 50 gaming vendors and delivering 4,000 games from top casino brands.

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About EveryMatrix

EveryMatrix is a multi-award winning iGaming software provider, delivering a comprehensive product suite including a fully managed sportsbook, the largest casino content aggregator on the market, a complete gaming and payment processing platform, and a stand-alone affiliate/agent management system.

Website: everymatrix.com

George Miller

George Miller (Gyorgy Molnar) started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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Bucharest

HELMUT KAFKA, keynote speaker at the Marketing in Gambling Forum

Published

7 years ago

October 19, 2017

George Miller

The second edition of Marketing in Gambling Forum, the only marketing conference from Central and Eastern Europe, brings you another top level keynote speaker in the person of Helmut Kafka, President of Automatenverband, Austria.

Helmut Kafka has been more than 35 years internationally busy in the amusement and gambling trade. Since 1988 expert for the Austrian Chamber of Commerce for gambling and amusement with prices machines (AWP), re-elected March 2015. Since 1999 member of the British Society of Study of Gambling.
Since 2006 President of Automatenverband.at.

From 2007 until 2015 first vice president EUROMAT, Brussels and chairman of the legal affairs committee.
Presenter and attendant of various international conferences, seminars, congresses
Member of the scientific advisory board of the Institut f. Glücksspiel u. Wetten at the University Bonn-Sieg, Germany.

In 2013 has been granted with the Certificate ‘Excellence in Responsible Gaming’ of the Sigmund Freud University, Vienna.

Helmut Kafka will address the audience in the panel dedicated to marketing on the new gaming markets – Marketing Solutions for a New Gaming Market.

Marketing in Gambling Forum will take place in Bucharest on November 7, 2017.

The one interested in attending the Forum should fill in the Participation Form here.

Bucharest

DR. JOERG HOFMANN AT MARKETING IN GAMBLING FORUM

Published

7 years ago

October 6, 2017

George Miller

The second edition of Marketing in Gambling Forum, the only marketing conference from Central and Eastern Europe, will have some very high ranked speakers.

Among the high rank speakers we find Dr. Joerg Hofmann a distinguished lawyer, expert in international gaming laws.

Dr. Joerg Hofmann is head of the Betting and Gaming Group of Melchers Law Firm in Germany. He is the Immediate Past President of the International Masters of Gaming Law (IMGL), the pre-eminent global gambling law networking and educational organisation. He has been consistently ranked as a “Leading Individual” in Gaming & Gambling by Chambers Global since 2011 and is listed among “Germany’s Best Lawyers” in the category “Gaming Law” by Handelsblatt and BestLawyers since 2014. Joerg is based in Heidelberg/Germany. He frequently publishes articles in international expert’s magazines and periodicals and speaks regularly on international gaming law conferences around the world.

Dr. Joerg Hofmann will address the audience in the panel dedicated to marketing on the new gaming markets – Marketing Solutions for a New Gaming Market.

Marketing in Gambling Forum will take place in Bucharest on November 7, 2017.

Bucharest

Marketing in Gambling Forum at its second edition

Published

7 years ago

October 4, 2017

George Miller

Casino Life & Business Magazine organizes the second edition of the only marketing and communication event dedicated to the gambling market, an event entitled Marketing in Gambling Forum – MkGF2 – on Nov. 7 at the Floreasca Club in Bucharest.

During this second edition of Marketing in Gambling Forum – MkGF2, those present will be listening to the latest marketing and communication techniques dedicated to gaming, techniques designed to bring players to the venues, but also to enhance the image of each company.

Well-known names in the world of contemporary marketing will take the floor at this edition, but also marketing representatives in the Romanian industry of gambling: Dan Iliovici, President of the National Gambling Office, Zoltan Szigeti, President of The Group, Andreea Ion, Marketing Director of Palace Casino – Casa Vernescu, as well as many experts from abroad, are invited to speak. They will join host speaker Andrei Frimescu, Game World Marketing and Communication Director.

The targeted topics will reach all sides of gambling starting with the general picture and reaching live casinos, slot machines or the latest online gambling.

Those present will be able to ask questions about the subject in order to have a clear picture of the steps to follow in their own marketing and communication activity and everything in order to develop their own business in the gaming industry.

During the first edition, November 8th was established as the “the Responsible Gambling Day”, this year’s edition will take place on November 7th, a date inserted in the “Responsible Gambling Week”, a new project signed by Casino Life & Business Magazine.