FairPlay Sports Media (FPSM), a leading sports media and BetTech network, has unveiled FairPlay Customer Insights, a continuously updated commercial decision-making engine built exclusively for UK betting operators. Powered by a verified panel of over 1,000 active UK bettors, the self-serve dashboard gives operators instant, objective visibility into brand perception, product feature popularity, and competitive […]
Emerging-markets leader expands its offerings with an international sportsbook plan as the 2026 World Cup approaches. QTech Games, the top game aggregator for emerging markets, has revealed the launch of a multi-sportsbook strategy coinciding with the significant 2026 sporting calendar, led by the FIFA World Cup soccer, which will serve as a major acquisition and […]
AxiumAI, a leader in AI-driven sportsbook engagement, has introduced AxChat, a context-aware conversational interface that redefines how players interact with sports betting platforms. Designed to handle the scale and intensity of major global tournaments, AxChat goes beyond traditional menu-driven navigation by enabling natural-language conversations. Players can ask questions in real time, receive tailored guidance, explore […]
Spotlight Sports Group has launched Smart View for Hong Kong racing, extending the Smart View Engine’s global footprint into one of the sport’s most high-value and internationally recognised betting markets. The product gives operators a proven, scalable tool for engaging Hong Kong racing audiences with data-driven insight. Smart View evaluates hundreds of variables for every […]
GR8 Tech is implementing a series of platform-wide enhancements designed to help operators maximize performance during the year’s biggest sporting event. With the World Cup expected to drive massive traffic, repeated betting surges, and intense competition for player acquisition, these updates focus on the areas that most directly impact operator results. The improvements aim to […]
AS Roma has announced a multi-year agreement with Eurobet.live, which becomes the Club’s new Main Sponsor. Starting this season and until the 28/29 season, the Eurobet.live brand will appear on the First Team jerseys, marking the beginning of a strategic collaboration between two entities that share the same DNA, forged on passion, resilience and a […]
Genius Sports has unveiled a new multi-year partnership focused on integrity, technology, and AI with the Pac-12 Conference (“Pac-12”) to enhance the future of legitimate and responsible sports wagering, integrity, fan interaction and revenue generation, as well as performance evaluation in collegiate athletics. The collaboration strengthens Genius Sports’ position as the backbone of contemporary sports. […]
Entain, the worldwide sports betting and gaming organization, has prolonged its enduring collaboration with Inspired Entertainment, ensuring ongoing access to Inspired’s top-tier Virtual Sports collection through its international brands. An important aspect of the refreshed multi-year contract is the launch of Inspired’s enhanced Virtual Soccer with BetBuilder – debuting prior to this year’s football World […]
Fanatics Betting and Gaming has announced a new partnership with Jomboy Media, the creator-led sports media company behind some of the most influential baseball content on the internet. The multi-platform collaboration spans Fanatics Sportsbook and Fanatics Prediction Markets, bringing integrated fan experiences across Jomboy Media’s flagship shows and social channels throughout the 2026 baseball […]
The Professional Fighters League (PFL) has announced a strategic partnership with Sportradar covering global betting data and betting streaming rights, marking a major step forward in how fans engage with the league’s action worldwide. Under the exclusive agreement, Sportradar becomes a key pillar of the PFL’s global betting and gaming strategy. The partnership spans the […]
The expanded collaboration offers official, low-latency video for the highest levels of Swedish football to enhance Genius Sports’ BetVision. Genius Sports has created the market for premium, official data to support licensed sportsbooks worldwide. Genius Sports Limited has broadened its official data collaboration with Svensk Elitfotboll (“SEF”), the regulatory authority for Sweden’s premier soccer leagues, […]
Mindway AI, a leader in AI-driven responsible gambling solutions, has announced a strategic partnership with Amelco, a renowned B2B platform provider known for building bespoke trading and sportsbook solutions for the gambling industry’s leading operators, including Fanatics, Hard Rock Bet, Entain, and Flutter Entertainment. The collaboration aims to extend Amelco’s compliance and licensing services […]
MIRACL, the world’s only single-step multi-factor authentication (MFA) provider, today announces a strategic partnership with PureWager Group, an emerging leader in next-generation sports betting technology. This collaboration will enable effortless player access via MIRACL’s passwordless, single-step login, boosting security and improving user experience across PureWager’s network. PureWager Group is at the forefront of delivering innovative […]
EveryMatrix has signed a landmark omnichannel agreement to provide turnkey technology for one of Western Europe’s leading betting and gaming brands. Under the deal, EveryMatrix will power over 1,000 sports betting terminals across 230+ shops nationwide, while also delivering a fully integrated online sportsbook platform and launching Merkur’s first online casino in the second half […]
Kaizen Gaming, a top GameTech firm globally, today reveals the acquisition of GameplAI (“GP”), the provider of AI-powered sports trading and analytics. Under the terms of the agreement, Kaizen Gaming will incorporate GameplAI’s functionalities to improve its unique capabilities in sports trading, player markets, and performance analytics for its top-tier igaming platform Betano. The acquisition […]
Bet St George’s brand mascots will greet fans in key locations around Cheltenham, offering racegoers the chance to win a VIP day out at the jump season finale at Sandown on St George’s Day weekend. As part of its launch campaign, the operator is inviting supporters to “Take on the Knight” – the enigmatic figure […]
Swedish horse racing betting operator, AB Trav och Galopp (ATG), has named Jörgen Forsberg as its new interim Chief Executive Officer. The leadership shuffles at the top of ATG were caused by the resignation of former CEO Hasse Lord Skarplöth, who held the role for 13 years. His notice was handed in at the same […]
BetWright has revealed a new sponsorship agreement with Sky Sports Racing, enhancing the brand’s visibility in horse racing and broadening its exposure through one of the sport’s most popular broadcasting platforms. As a result of the partnership, BetWright sponsor idents will be included in Sky Sports Racing’s live coverage of UK racing, connecting the brand […]
Tequity, the emerging iGaming software innovator, has effectively collaborated with Spartans to enhance its branded Originals experience. The partnership has led to Spartans integrating Tequity’s complete range of Originals titles to enhance a tailored house games selection in its casino lobby. The integration finished in only one week, offering Spartans a rapid pathway to market. […]
The Dutch gambling regulator, Kansspelautoriteit (KSA), has published its Match-fixing Trend Analysis for 2025. The number of reports of possible match-fixing in 2025 remained roughly the same as in 2024. However, there was a change within the reports: gambling providers reported more athletes betting on their own competition, which wasn’t the case in 2024. […]