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Announcing our major plans for 2017 and setting our brand architecture strategy
After months of debates and planning, we are announcing the plans which will allow the company to make a step forward and consolidate its leading media presence and B2B services across Central and Eastern Europe.
The plans include setting the brand architecture by launching a parent brand which will include all “sub-brands” and developing news channels of news and service distribution.
Along these lines, Zoltan Tundik(Founder and Head of Business) stated, “The services we have launched during our almost two years of activity have become well-known brands in the online and land based gaming industry and are already acting individually by setting their different partnership baseis. I believe the move we are making in creating the parent brand for EEGaming, EEGReport Magazine, EEGEvents or GamblingAffiliateVoice will consolidate the company’s presence in the market as a leader of services and will give much more motivation to the Team Leaders which will govern the brands. I’ve always thought that when the time comes and we shall create the brand architecture, the governing parent brand will be the engine that made all this possible, EEGaming.org. However, I am certaing that by creating EEGMedia, all the indepent brands will grow stronger.”
EEGMedia will become the parent brand which beside running its own set of services will incorporate the following sub-brands, owned and run by the company:
- EEGaming.org
- GamblingLegislation(EEGL)
- EEGReport Magazine
- EEGRecruit
- Gambling Affiliate Voice
- EEGEvents
- iGaming Radio (soon to be announced)
- iGaming Tweets (soon to be announced)
We will also be implemening multi languages EEGaming.org. The changes will implemented by the end of January 2017 and will include the complete re-design of the leading portal of the Central and Eastern European market and the adding of Polish, Czech, Romanian and Hungarian languages.
Along with the “tuning” of EEGaming.org, EEGMedia will also launch two new brands, iGaming Radio and iGaming Tweets.
iGamingRadio.com is the first online radio which will be streaming gaming related news exclusively thorough daily shows, interviews and press releases. During the shows, the radio will be playing music for the delight of office workers or individuals that are involved in the gaming industry and spend hours in from of their computers, laptops or travel and listen via mobile devices.
The station is set to broadcast its first show on the 24th of April 2017.
iGaming Tweets is the second large project which will implemented in 2017 and targets the SEO and brand awareness services the company is developing. The project’s motto is simple “All iGaming industry tweets in one place!” The launch date for the project is set for May 2017.
For more details about the newly created parent brand, visit www.eegmedia.eu or send us an e-mail to [email protected]
Zitro recently held its first-ever Zitro Experience Paraguay, an exclusive event that brought together top operators, clients, and industry leaders at the prestigious Hotel Casino Acaray.
Held during SAGSE, the event quickly became a must-attend gathering to showcase the company’s latest innovations and strengthen strategic partnerships in the region.
Attendees got an up-close look at Zitro’s new CONCEPT cabinet line and games, which are already transforming the gaming experience across Latin America with their striking design and high performance. The presentation featured a spectacular production that highlighted Zitro’s commitment to innovation and product excellence.
The atmosphere was relaxed and welcoming, designed to foster business relationships while offering a full experience with curated cuisine and unique entertainment, making the evening truly memorable. Clients, operators, and industry professionals alike agreed on the importance of this event for driving growth in the Paraguayan market and reinforcing Zitro’s position as a key strategic partner.
Alejandra Burato, Regional Director for Latin America, shared: “It was a privilege to connect with so many operators and friends at this event. I especially want to recognize Viviana Colman, our Country Manager in Paraguay, whose dedication and deep market knowledge have been instrumental in strengthening our presence and partnerships here. Paraguay is a strategic market for us, and this event reaffirms our commitment to delivering a broad and diverse offering that adds real value to operators.”
Sebastián Salat, Zitro’s International President, added: “We’re incredibly proud to bring Zitro Experience to Paraguay for the first time. As the first slot machine manufacturer to organize an event like this in the country, we want to demonstrate our commitment to this market and continue innovating with high-performance products that drive our clients’ success. As I always say, Zitro isn’t just entering Paraguay — we’re already here, with a dedicated and talented local team and office. This Zitro Experience marks the beginning of a new era where we’re more determined than ever to support the dynamic and growing gaming industry in this fantastic country.”
The post ZITRO EXPERIENCE LAUNCHES A NEW ERA IN PARAGUAY appeared first on European Gaming Industry News.
Totogaming’s ongoing initiative “Power Has No Gender,” now in its fourth consecutive year, has been named the winner and awarded the Gold Award at the Mommy 2025 Awards.
Each year, the Mommy Awards highlight standout contributions in marketing celebrating campaigns that are bold, creative, unexpected, and, most importantly, meaningful.
In 2025, Totogaming was honored with two Mommy trophies: one for the “Power Has No Gender” initiative, and another for Totogaming’s Romania-based launch campaign featuring football legend and Totogaming Sport Ambassador Luís Figo.
The “Power Has No Gender” movement began in 2022, with its first awards ceremony recognizing female athletes who had contributed to Armenian sport through their success. Totogaming’s team launched the initiative to challenge long-standing stereotypes that associate sports primarily with men and reserve true success in the field for them.
Since then, the movement has grown significantly. Today, it recognizes not only athletes but also women across various industries who are breaking barriers and reshaping norms.
“Power Has No Gender is not just a campaign — it’s a reflection of our unwavering commitment to breaking stereotypes and honoring stories of strength, perseverance, and achievement. Being recognized with the Mommy 2025 Gold Award is a meaningful acknowledgment that our message is making an impact across borders. It inspires us to continue driving positive change wherever we can,” said Tereza Tokmajyan, Chief Marketing Officer at Totogaming.
In 2025 the initiative carried the slogan “The Mark of Your Power,” underscoring that success is not defined by gender, but by the influence we leave behind. It sent a clear message: everyone has the strength to shape their own path, whether it’s making groundbreaking discoveries, excelling in sports, or pushing the limits in any field.
The Mommy BEST GLOBAL CAMPAIGN 2025 Gold Award is one of the strongest proofs that these messages are being understood and truly valued.
The post Totogaming Wins Gold Award at MAD OVER MARKETING 2025 appeared first on European Gaming Industry News.
Latest News
Lucky Club Sycuan Member Wins Over $500,000 Playing A Poker Table Game at Sycuan Casino Resort
Sycuan Casino Resort celebrated a big win last month when one lucky Club Sycuan member walked away with a $595,375.26 jackpot after playing at the Face Up Pai Gow Poker table on Thursday, July 31.
Face Up Pai Gow Poker is a popular casino card game that is known for being fun, social and easy to play. Each player receives seven cards and splits them into two hands – one with five cards and one with two. Unlike traditional versions, the dealer’s cards are revealed face up before players set their hands, increasing the players chances of winning.
From nonstop table action and thrilling jackpots, Sycuan Casino Resort continues to be one of San Diego’s premier destinations for gaming excitement. The casino offers endless ways to play with its massive 510,000-square-foot gaming floor, featuring 2,400 slot machines and 52 table games.
If you or someone you know is affected by gambling addiction, please call the Problem Gambling Helpline at 1.800.GAMBLER or 1.800.426.2537.
To learn more about Sycuan Casino Resort, please visit sycuan.com.
The post Lucky Club Sycuan Member Wins Over $500,000 Playing A Poker Table Game at Sycuan Casino Resort appeared first on European Gaming Industry News.
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