Connect with us

Press Releases

European Gaming (EG) engages in a strategic partnership with SBC (Sport Business Chain)



Transylvania – 14 August 2018 – We excited to announce a strategic media partnership with SBC (Sport Business Chain).

Our latest strategic media partnership will see a collaboration between our media segment and the inaugural SBC2018 conference, which is going to bring together key sport stakeholders across the region, and across the private, public and volunteering sectors.

Sport Business Chain aims to contribute to the development of the Eastern European sport business market. Moreover, the organisation works around the clock to provide development opportunities to a wide range of sport stakeholders, whose expertise and desire to make a difference can push the entire sector further, if they are open to collaboration, cooperation and networking.

The inaugural Sport Business Chain conference is a unique opportunity for regional sport businesses to come together with athletes and interested parties for 3 days of learning and networking. It is an interesting concept and we excited to take part in this partnership. Regulated sports gambling practices and the sport business sector are deeply connected and it is a great opportunity for the gambling industry in the region to take part. Teodora and Cosmin are two go-getters, who are passionate about sport and all its behind-the-scenes works. They have the same passion and enthusiasm for creating something unique and of high quality as Betty and I had when we first started organizing events in the region. We look forward to this collaboration and hope to see you all in Bucharest at the end of September.” ~ Zoltán Tűndik, Head of Business at European Gaming Media and Events.

“Partnering up with European Gaming comes naturally for Sport Business Chain, as both of us are aiming to contribute to the development of the emerging segment market of sport. Moreover, we share a common focus: collaboration, bringing together the key pieces of the gaming community, from industry leaders to policy makers, regulators, operator and service providers.” ~ Cosmin Albu – Co-Founder of Sport Business Chain.

“We are honoured to partner up with European Gaming, a forward-thinking organisation whose ‘umbrella approach’ towards gaming and esports provides an invaluable source of know-how and a launching pad for these sectors’ stakeholders involved across the entire European region” ~ Teodora Busurca – Co-Founder of Sport Business Chain.

The collaboration commences immediately and if you are looking to benefit of a 15% extra discount on your ticket, make sure you contact us on to obtain the promotional codes.

About SBC (Sport Business Chain)EN-01 European Gaming (EG) engages in a strategic partnership with SBC (Sport Business Chain)

Sport Business Chain aims to contribute to the development of the Eastern European sport business market. Moreover, the organisation works around the clock to provide development opportunities to a wide range of sport stakeholders, whose expertise and desire to make a difference can push the entire sector further, if they are open to collaboration, cooperation and networking.

In this context, SBC2018 conference has taken shape to bring together key sport stakeholders across the region, and across the private, public and volunteering sectors. Sport organisations and businesses involved in sport as either partners or sponsors would benefit from accessing invaluable networking opportunities, as well as exclusive insights from global sport industry leaders.

The speaker line-up consists of 35+ sport leaders and entrepreneurs, whose expertise and background vary from sport business owners, sponsorship experts and sports marketing gurus, to sport policy makers and sport academia representatives. Therefore, Sport Business Chain offer the context for sport enthusiasts and practitioners to remain at the forefront of sport business, grasping exclusive industry insights, trends and case studies that are relevant to the ‘here and now’ of the sport ecosystem.

The international event promises three days full of know-how, case studies, networking and entertainment. Moreover, the attendees should leave the conference with an action plan developed around how to build sustainable sport organisations and expand their earned income streams.

For instance, Wim Mathues, founder of MCMC and Senior Manager E-commerce & Digital Partnerships at Coca-Cola Partners, will have a keynote on ‘European Sponsorship Strategy: Transformation from Traditional to Digital Sponsorship’ applied on Bwin. Moreover, Maik Matischak, Vice-President on Communications of NBA EMEA, will have a 1-on-1 interview on stage discussing ‘How the NBA Is Approaching the European Market from a Communications Perspective’. Nick Speakman, Founder & Head of SPORF will touch upon ‘Engaging the Millennial Fan’, whilst Diego Valdes, Director of Sports Business Institute, will present ‘Current Business Trends in the Football Industry’. Furthermore, George Ogararu will present ‘Key Learning Points from Ajax Amsterdam Academy.’

The full event’s agenda can be accessed here:

Source: Press Releases Published on European Gaming Media Network

George Miller (Gyorgy Molnar) started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

Affiliate Succes

PartnerMatrix powers TotoGaming Affiliate Program



partnermatrix-totogaming PartnerMatrix powers TotoGaming Affiliate Program

EveryMatrix is delighted to support the launch of TotoGaming Affiliate Program through its PartnerMatrix Affiliate Management solution directly integrated with TotoGaming’s current platform as a 3rd party.
Through PartnerMatrix, TotoGaming Affiliates provides flexible commissions structure, an easy-to-use and friendly interface, plenty of marketing tools, support for attractive bonuses and promotions and constant expert guidance.

Furthermore, PartnerMatrix simplifies affiliate managers’ operational efforts through in-depth reporting with real-time statistics, accurate tracking of the impact of promotions, allowing them to easily manage data, payment plans, marketing tools, and affiliate settings from a single location. The back-office in PartnerMatrix is highly focused on both administrator and affiliate comfort and it gives the opportunity to reach each angle of the promoted brand.

Victoria Poghosyan, the Deputy COO on Commerce at TotoGaming said: “As we already have a leading position in the Armenian market both as an online and land-based gaming operator, it was inevitable to extend our services further, therefore we designed a program that will cater the interest of our affiliates at best. Our partnership with PartnerMatrix came naturally since we pursue the same goal – to make affiliates successful through excellent campaigns.”

Levon Nikoghosyan, PartnerMatrix CEO, added: “We’re thrilled to be TotoGaming’s choice for their affiliate platform and looking forward to strengthening this partnership in 2019 as the companies continue to grow together. PartnerMatrix has now considerable expertise in optimising the affiliate channel and leverages its market-leading platform to help operators launch and manage successful affiliate programmes.”

PartnerMatrix is continuously innovating to benefit both operators and affiliates. The platform recently made available features such as Reactivation Rewards for affiliates, Server to Server (S2S) tracking that improves the accuracy of the conversion, and Player Segmentation for better optimization of the affiliate rewards. PartnerMatrix also delivers feeds and APIs for affiliates to obtain reports and data automatically.

About TotoGaming :
TotoGaming is a reputable iGaming operator, partnered with Digitain, providing betting opportunities to players across multiple sports betting and online casino products during last 15 years. TotoGaming’s in-house 400 traders cover 65 sports, 7500 leagues, 3000 betting markets, 40 000 pre-match monthly events, 30 000 real live monthly events. The Live Casino and online casino cater for various slots and games. The variety of excellent gaming experiences are supported by a superior customer support service and care for players. TotoGaming is headquartered in Yerevan, Armenia.

About EveryMatrix:
EveryMatrix delivers a modular and API driven product suite including a market leading one-stop shop casino content aggregator and integration platform, a cross-product bonusing engine, a fully managed sportsbook and sport data services, a stand-alone payment processing product, and a multi-brand affiliate/agent management system.
To offer the services required by operators, the EveryMatrix products work together as an entire platform or independently and can be easily integrated with existing platforms to accommodate different types of clients from bookmakers to lotteries and, from existing large operations to newcomers.

Continue Reading


The Login Casino Awards 2018 Winners Are Chosen



Login-Casino-Awards-2018 The Login Casino Awards 2018 Winners Are Chosen

For the past eight weeks readers of the magazine and industry experts were taking part in the voting Login Casino Awards to choose the leaders of the gambling industry. Now we are happy to announce the names of the winners in six nominations.

The results of the voting showed that the winner in the category Best Marketing Campaign is betting company Betcity. Their campaign Cashback for Unsuccessful Bets included guaranteed returns of bettors’ funds in the form of free bets.

Moreover, our readership identified BETCITY as Best Betting Company 2018. Throughout the year, it was not only introducing promotional offerings for its clients, but also working hard on improving the quality of service and partnering with the leading sports leagues of Russia.

“We were anxiously watching the voting numbers updating every day, and today we are happy to announce the winners! Throughout the whole year, we were watching and monitoring what surprises betting companies created for their customers, and slot game developers – for their partners and slot machine lovers. We had selected the best nominees for the voting, and the winners became the best of the best! We warmly congratulate our prizewinners and look forward to the next year to hold the new edition of Login Casino Awards! Impress the market with your developments, create new products, stay tuned!” said Daria Temnenko, Brand Manager at Login Casino.

Slot game Kamchatka, developed by Endorphina, was recognized as the most interesting, colorful and high-quality slot. Its distinguishing features included bright but natural graphics as well as high RTP rate, a bonus game, free spins, and a jackpot. The combination of everything abovementioned, which is an uncommon case with developers, could not leave the industry experts and slot machine lovers indifferent.

Besides, the list of winners also includes:

  • Nikolay Oganezov, chairman of the bookmaking subcommittee of Russia’s Chamber of Commerce and Industry, in the nomination “Person of the Year”.
  • Tom Horn Gaming – best slot developer. Game multifunctionality, thematic diversity and unique approach to slot creation, including graphics hand painting, brought the company to the first place.
  • Slotegrator received the well-deserved title Innovator of the Year. Apart from enhancing its already existing products, in 2018 the developer implemented a solution that allowed its customers and partners to simplify the process of integrating a number of payment systems.

The Award Ceremony can be viewed here:

Continue Reading


The voting results of Login Casino Awards become inaccessible for viewing



Login-Casino-Awards-become-inaccessible The voting results of Login Casino Awards become inaccessible for viewing


December 3, the voting results become inaccessible for public view. Nevertheless, readers are still able to vote for those contestants whom they consider the best.

Over the past seven weeks, since October 22, our readers have been supporting their favorite betting companies as well as the representatives of betting and gambling industry.

Starting from today and up to December 10 inclusive the process of voting will be held in a closed format. Hurry up and vote for the industry leaders!

This year Login Casino Awards includes one more category – Login Casino Gambling Awards. Therefore, the traditional list of nominees from the betting sector expended by the online casino software developers and suppliers.

The current leaders in the category Login Casino Betting Awards are:

  • Best Betting Company 2018 – BC Olimp;
  • Person of the Year – Nikolay Oganezov;
  • Best Marketing Campaign – BC Betcity.

The list of those nominated for Login Casino Gambling Awards is headed by:

  • Best Slot Developer – Platipus Limited;
  • Best Thematic Slot – Tom Horn;
  • Innovator of the Year – Slotegrator.

The participants include the leading betting companies, such as bwin and BingoBoom, as well as software developers – Endorphina, Habanero, etc.

The live webcast of the ceremony of awarding the winners will take place on December 19 at 15:00 MSK here.

Continue Reading


We are constantly showing banners about important news regarding events and product launches. Please turn AdBlock off in order to see these areas.