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Pragmatic Play Goes Live With Broadway Gaming After Landmark Bingo Deal
Broadway Gaming, operator of one of the largest UK Bingo networks, with sites such as Butlers Bingo, Glossy Bingo and Rosy Bingo, will use Pragmatic Play as the sole Bingo provider for its entire player network
Pragmatic Play, leading content provider to the gaming industry, has taken its Bingo product live with Broadway Gaming, operator of one of the major UK bingo networks.
Broadway Gaming, the leading bingo operator who started its journey back in 2010 and who has built a strong, loyal customer base, will be offering the Pragmatic Play bingo product on all five of its bingo sites, including its primary brand Butlers Bingo.
Melissa Summerfield, CCO at Pragmatic Play, said: “We’re thrilled to see our products live with one of the most prominent Bingo operators in the UK market. Being selected by Broadway, from a range of suppliers, to be their exclusive Bingo provider is yet another impressive landmark for the performance of our product and a recognition of the innovation and hard work we’ve put into the development of this vertical. We are quickly becoming the go-to Bingo provider for the industry with deals recently closed such as SkillOnNet’s PlayOJO, Lottoland, LeoVegas and more.
“Broadway Gaming is known for having a substantial, loyal player base who expect a high-quality gaming experience and this partnership will enhance that further.”
David Butler, CEO at Broadway Gaming, said: “After evaluating many products and many providers, taking Pragmatic Play’s Bingo offering through a direct integration was the best decision, and represents an important step for us. Our players expect high-quality games, and we’re sure that Pragmatic Play’s products will exceed our, and their expectations. We can’t wait to see how the games will perform with our brands and on our network.”
Pragmatic Play’s Bingo offering is an all-encompassing one, including a market-leading number of variants such as 90, 80, 75, 50 and 30-ball.
The supplier recently launched a new, exclusive variant – Bingo Blast. This mobile-first game is a redesign of the classic bingo experience in a fresh, modern manner. A game of Bingo Blast is 3-4 times faster than the average 90-ball bingo game, making it ideal for playing on the go. The launch marks the start of a truly innovative period for its bingo product and roadmap. The entire vertical has recently been recognised at this year’s edition of Which Bingo Awards as the best bingo software currently available on the market.
The deal further establishes Pragmatic Play’s position as a multi-product supplier within the most important regulated markets around the globe. Pragmatic Play currently produces up to five new slot titles a month, as well as delivering Live Casino and Bingo products through its multi-vertical offering. The company’s entire portfolio is available through a single API integration.
Source: Latest News on European Gaming Media Network
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: Pragmatic Play Goes Live With Broadway Gaming After Landmark Bingo Deal
Latest News
Levy announcement: GamCare statement and data
Statement:
Mark Weiss, Deputy CEO and Director of Communications and External Affairs at GamCare, commented: “We welcome today’s announcement from the Government on the statutory levy and look forward to working with the NHS, other providers and future commissioners to ensure the success of the new treatment, prevention and research system.
“At GamCare, our priority is making sure that people who need support for gambling harms receive it as quickly and effectively as possible. With a record 55,000 people calling the National Gambling Helpline last year alone, now is the right time for this important clarity on the future system.
“With 27 years’ experience running the National Gambling Helpline, GamCare plays a vital role ensuring people can access gambling harms support when they need it most.
“Just as we welcome this renewed focus on treatment, we recognise the importance of protecting vulnerable people, particularly children, before harms escalate. That’s why we welcome the Government’s emphasis on prevention. Having witnessed a steep rise in our Helpline callers citing difficulties with online slots, GamCare further welcomes the introduction of new youth-focussed stake limits – an important step in preventing future harm.”
Additional new data from GamCare
- Almost half of calls (45%) to the National Gambling Helpline now cite issues with online slot machine games.
- The proportion of calls to the National Gambling Helpline citing issues with online slot machine games has increased by one-third since the pandemic, according to the gambling support charity GamCare.
- The charity found that, of the 6697 callers who disclosed a form of gambling to Advisers on the Helpline in 2023-2024*, 45 per cent cited challenges with gambling on online slot games, a figure which stood at 34 per cent in 2020-2021.
Activity | 2020-2021 | 2021-2022 | 2022-2023 | 2023-2024 |
Online Slots | 33.6% | 45.8% | 43.9% | 44.6% |
The post Levy announcement: GamCare statement and data appeared first on European Gaming Industry News.
Latest News
Play’n GO announces exclusive game launch with Hard Rock Bet
Play’n GO, the world’s leading casino entertainment provider, has today announced the release of a new game title available exclusively to Hard Rock Bet online casino players in New Jersey.
Play’n GO recently announced the beginning of its partnership with Hard Rock Digital to provide premium content for its highly-rated Hard Rock Bet online casino in New Jersey.
The Swedish-founded gaming giant partnered up with the renowned global entertainment brand to create Hard Rock Pork N Roll, a spin-off of another wildly popular Play’n GO title, Piggy Blitz. The resulting game is the outcome of many months of collaboration and is predicted to entertain Hard Rock Bet players in the same style as its predecessor.
Magnus Olsson, Chief Commercial Officer at Play’n GO, commented “Our formal partnership with Hard Rock Digital is still in its relative infancy, but many months of work have gone into both the partnership itself and the design of this game, with input from both businesses. We’re excited by this new exclusive title, and it is a testament to the innovation and creativity of our game designers to create a fun spin-off of one of our classic titles. Hard Rock Pork N Roll is sure to be a huge success- the name of the game alone makes it stand out as an instant classic! This game is evidence of our ability to create top-quality, bespoke content for all of our customers, something we’re looking forward to doing more of in future.”
Grant Williams, SVP-Casino, Hard Rock Digital added “Our ‘Only at Hard Rock’ section continues to grow with another exclusive, bespoke experience and the addition of Hard Rock Pork N Roll—an immersive title that seamlessly weaves signature Hard Rock elements into the gameplay. Working with Play’n Go on this custom creation has set the standard for future collaboration, and we’re confident that Hard Rock Pork N Roll will quickly become a headliner among the 2,300+ games on our top-rated app.”
To find out more about Play’n GO and its Hard Rock Digital partnership, as well as its US activity, please visit playngo.com.
The post Play’n GO announces exclusive game launch with Hard Rock Bet appeared first on European Gaming Industry News.
Latest News
Stretch Network announces Black Friday Weekend Tournament
Black Friday Weekend is here! Stretch Network introduces another player-focused initiative – the Black Friday Weekend promotion. Running from November 29th to December 1st, this event offers up to 90% discounts on buy-ins for the World Poker League tournament series.
Here’s how it works:
- Players register for special phase tournaments at a reduced cost.
- These 2-minute events don’t require player actions and provide the same starting stack as the target tournament.
- After the phase tournament ends, players are automatically registered for the main event.
- Players already in the target tournament will have their stacks combined for added excitement.
Raise with us to go all-in on player satisfaction.
The post Stretch Network announces Black Friday Weekend Tournament appeared first on European Gaming Industry News.
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