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Sports Betting News Around the Globe

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Sports Betting Growing Worldwide

Let’s face it, with nowhere to go and few places open during the global pandemic, it’s been tough to find something to do in your spare time, of which most of us have had plenty. Even professional and recreational sports bettors had few options after the North American leagues shut down in mid-March. No NBA, NHL, MLB, NASCAR, and to make matters worse, football wasn’t even on the horizon.

It was a desolate wasteland and those who wanted to scratch their itch couldn’t even find a casino open to roll some dice, spin a roulette wheel, pull a slot, or play a little blackjack. But as they say, necessity is the mother of invention and soon sportsbooks began offering eSports, simulations, and video game battles, like League of Legends, to sate the appetites of its starving clientele.

And suddenly, there was rabid interest in Taiwanese paddle ball, Belarusian soccer, Japanese baseball, cockroach racing in Istanbul…okay, the last one was a bit of hyperbole but you get the drift. If there was an event that was being listed by the books then there were plenty of people willing to wager on the outcome.

If we scour the betting industry news and listen to those who are considered experts in the field, we soon realize that the advent of legalized sports betting both in the United States and around the world has been a boon to the market.

The sports betting stigma of decades ago has increasingly dissipated, to the point where it has virtually vanished, now that millennials have embraced fantasy sports which broke down the door for sports betting in particular. What’s the difference if you bet on a player versus the team he plays on? Nothing.

And that reality became so painfully apparent that even the most hypocritical of all, Roger Goodell and the National Football League, could no longer take a hard line after they partnered with DraftKings to get a piece of the lucrative DFS market. The NFL has been sports betting’s harshest critic, stating its very existence could impeach the integrity of the game, yet has been its biggest beneficiary due to the soaring ratings that having a vested financial interest by the bettors who watch it, renders.

The sports betting market was estimated at north of $85 billion last year and despite the dearth of betting options for the five months that the North American leagues were dark, not to mention a lack of preseason NFL games, coupled with a staggered U.S. economy, the global numbers will again be enormous. But whether it even approaches last year’s number, it’s quite possible that 2021 – assuming things return to pre-pandemic normal – will be the biggest sports betting year of all.

Sportsbooks Rely on Affiliates

Whether the sportsbook is located offshore or based in the good, ol’ USA, they need customers, like any other business, to keep the wheels spinning. And a major part of attracting customers is through either direct or affiliate advertising. Affiliates are simply websites that promote these sportsbooks and often provide the reader with incentives to click and join.

Below is a DraftKings affiliate program and what to expect if you are interested in becoming an affiliate in a booming market segment which includes both daily fantasy sports and sports betting.

  • The DraftKings Affiliates Program is free and there is a DraftKings Sportsbook & DraftKings Daily Fantasy program.
  • DraftKings is already a leader in the daily fantasy sports industry.
  • They are a visible name in the sports world, with direct partnerships with professional sports leagues.
  • DraftKing’s websites continue to explore innovative technological improvements.
  • They too provide a secure website with pages that are easily navigated on a desktop or mobile device.
  • The commission structure pays 40% of the net gaming revenue inside the first 30 days and 25% from 31 days on.
  • You can choose to be paid your earnings by check or through PayPal.
  • Links and materials are provided in your DraftKings Affiliates account.
  • You cannot, however, use outside promotional codes or referrals that are not approved by DraftKings.
  • The DraftKings Affiliates Program is both managed and paid internally by DraftKings. There are no third-party fees or associations.

George Miller (Gyorgy Molnar) started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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Gamblers Connect Launches Dedicated ‘Game Providers’ and ‘B2B Providers’ Sections to Strengthen Industry Partnerships and Visibility

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Gamblers Connect, the award-winning iGaming affiliate and media platform, officially announced the launch of two new partner-focused destinations on its website: the Game Providers section and the B2B Providers section.

These hubs are designed to give verified partners richer exposure, clearer positioning, and a single home for comprehensive company profiles, reviews, and work highlights.

Gamblers Connect has specially curated profiles for official Game Provider partners, featuring company history, entertainment categories, flagship titles, and direct links to online casinos where their games are available. Profiles also showcase notable projects and media mentions, with direct navigation to games, categories, and live operator placements. To extend reach, partners enjoy ongoing amplification through Gamblers Connect’s media network and communications channels.

The B2B Providers Section provides in-depth profiles and reviews for official B2B partners—covering background, core services, market presence, and notable projects—built to help operators, studios, and peers evaluate capabilities at a glance. Unlike standard directories, these hubs serve as an exclusive showcase, designed to provide clarity, context, and visibility for partners while helping decision-makers connect with the right collaborators.

Gjorgje Ristikj, Founder of Gamblers Connect, said: “These hubs for Game Providers and B2B Companies are not just pages, they are powerful tools that help partners tell their story and reach decision-makers. Our goal is simple: to make it easier for the industry to discover, compare, and connect.”

Companies interested in being officially featured and reviewed on Gamblers Connect can request inclusion. [email protected] [email protected] | Telegram: @lukadimitrijevic

 

The post Gamblers Connect Launches Dedicated ‘Game Providers’ and ‘B2B Providers’ Sections to Strengthen Industry Partnerships and Visibility appeared first on European Gaming Industry News.

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Gamblers Connect Shortlisted for Prestigious Affiliate Awards at SiGMA EURO-MED and SBC Summit 2025

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Gamblers Connect, the award-winning iGaming media and affiliate platform, is proud to announce that it has been shortlisted for two major industry accolades: Best Affiliate 2025 at SiGMA EURO-MED and Affiliate Traffic Source of the Year at the SBC Summit Affiliate Leaders Awards.

These nominations highlight Gamblers Connect’s continued commitment to transparency, innovation, and delivering meaningful value to both players and partners across the global iGaming landscape.

Gjorgje Ristikj, Founder of Gamblers Connect, said: “Being shortlisted for two such prestigious awards is a true recognition of the hard work and dedication our entire team has invested over the past year. It reinforces our mission to stand out not only as a trusted affiliate partner but also as a key driver of visibility and sustainable growth within the industry.”

In 2025, Gamblers Connect expanded its ecosystem with dedicated Game Provider and B2B Provider sections, introduced exclusive PR collaborations and interviews, and strengthened its role as a reliable traffic source for operators and providers worldwide.

With a focus on SEO excellence, responsible gambling practices, and long-term partnerships, Gamblers Connect has cemented its reputation as one of the most influential affiliates in the sector.

These nominations showcase the strength of Gamblers Connect’s dual identity — both as a trusted content hub for players and as a strategic growth partner for B2B companies, operators, and providers.

 

The post Gamblers Connect Shortlisted for Prestigious Affiliate Awards at SiGMA EURO-MED and SBC Summit 2025 appeared first on European Gaming Industry News.

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Favbet × Spinner: An Exclusive Live Studio That Has Already Gained Recognition in Ukraine

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Ukraine now has its first full-fledged Ukrainian-language live product, created by local specialists for local players.
The format combines modern technology with national identity, turning gameplay into a space where native language is heard from the very first moment.

Favbet opened a new opportunity for the market in the live segment. Without waiting for audience demand, the company shaped it itself, introducing its own branded live studio powered by Spinner. This proactive step secured Favbet’s reputation as an innovator that sets standards and creates trends.

The project was entrusted to Spinner — a modern and ambitious B2B provider with Ukrainian DNA and technological expertise, capable of delivering a fully branded studio in the state language. The partnership united shared values, high standards, and a clear understanding that players choose content closest and most relatable to them.

The studio’s atmosphere reflects Ukrainian character and hospitality. Hosts communicate in a relaxed manner, respond in real time, keep conversations flowing, and add light humor. It is a place players come not only for the game but also for live interaction and a sense of community.

Deep customization, Ukrainian-speaking hosts, and instant support create the comfort level every Favbet user deserves. Demand has grown so rapidly that in just one year the number of tables doubled from six to twelve.

Most importantly, these games are available exclusively on Favbet’s website and mobile applications.

Favbet × Spinner made Ukrainian the foundation and raised the quality bar to the level of global best practices.

PARTICIPATION IN GAMBLING CAN LEAD TO ADDICTION. PLEASE FOLLOW RESPONSIBLE GAMING PRINCIPLES.

License for online casino operations dated 20.04.2021 issued to LLC “BC Favbet” under CRGL Decision No. 137 of 05.04.2021 (as amended), and license for bookmaking operations dated 28.12.2022 issued to LLC “BC Favbet” under CRGL Decision No. 433 of 13.12.2022.

The post Favbet × Spinner: An Exclusive Live Studio That Has Already Gained Recognition in Ukraine appeared first on European Gaming Industry News.

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