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Enormous potential for serious games: sales revenue expected to grow by 19 per cent annually in Germany
German serious games market likely to grow to 370 million US dollars by 2023
‘Considering the current turmoil in many industries, more companies should move with the times and use serious games as part of their employee training’
The German market for serious games is expected to grow significantly in the coming years: sales revenue in Germany is likely to increase by an average of 19 per cent annually, and market volume is projected to grow accordingly, to 370 million US dollars by 2023. This information was announced today by game – the German Games Industry Association. These figures are based on a projection from auditing and consulting firm PricewaterhouseCoopers. And the global trend looks similar: worldwide sales revenue from serious games is projected to grow by 19 per cent, creating a market worth approximately 9.2 billion US dollars by 2023.
‘This data on the German market for serious games – which has never been presented in this form before – demonstrates that serious games boast enormous potential in many areas, such as education and health care, and they also offer very strong economic prospects,’ says Felix Falk, Managing Director of game. ‘Whether learners are school pupils or career professionals, serious games increase learners’ motivation over the long term and make complex concepts easier to understand. They present a major opportunity for our knowledge-based society, and considering all their positive aspects, they are not being used nearly often enough.’
Human resources managers rate serious games particularly positively
The positive aspects of serious games are also important in a professional context. 98 per cent of the human resources managers surveyed who had already used serious games rated them as good or fairly good. 89 per cent observed an improvement in learning performance, and 86 per cent believed that their employees enjoyed the games. Around three quarters (76 per cent) of the human resources managers surveyed observed an increase in motivation among their employees.
Felix Falk: ‘Many in the business world still have reservations about serious games, as they feel that games are the antithesis of work. However, the survey results show how positively human resources managers rate serious games. Considering the current turmoil in many industries, more companies should move with the times and use serious games as part of their employee training. These games give employees the opportunity to learn key skills for the digital workplace alongside their colleagues in an interactive, digital format. And they can also give companies a strong competitive advantage.’
Further data from the survey on serious games conducted by auditing and consulting firm PricewaterhouseCoopers can be found in the new publication ‘game Fokus Serious Games’, which is available free of charge and in German language on seriousgames.game.de
About the market data
The data comes from a survey conducted by auditing and consulting firm PricewaterhouseCoopers (PwC) GmbH. 407 human resources managers were surveyed, comprising 234 men and 173 women. The average age of survey participants was 43.1. The survey was conducted in the second half of December 2018.
game – the German Games Industry Association
We are the association of the German games industry. Our members include developers, publishers and many other games industry actors such as esports event organisers, educational establishments and service providers. As a joint organiser of gamescom, we are responsible for the world’s biggest event for computer and video games. We are an expert partner for media and for political and social institutions, and answer questions relating to market development, games culture and media literacy. Our mission is to make Germany the best games location.
Source: Latest News on European Gaming Media Network
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: Enormous potential for serious games: sales revenue expected to grow by 19 per cent annually in Germany
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CT Gaming Expands Presence with New Installation in Cyprus
CT Gaming announced a new successful installation at Grand Pasha Nicosia, one of Cyprus’s most prominent gaming venues. The installation features 10 EZ Modulo 32/32 slot cabinets, designed to offer unparalleled comfort and a seamless gaming experience. Each cabinet is equipped with advanced technology and ergonomic features, ensuring player satisfaction while optimising operator performance.
The cabinets are paired with Diamond King 3, CT Gaming’s bestselling multigame, renowned for its diverse and engaging content. Among the 50 captivating titles, players can discover the revived legendary Mega Jack Trio – Aztec Gold, Slot-O-Pol Deluxe and Champagne Party, delivering nostalgia with enhanced gameplay.
“We are deeply thankful to our partners at Grand Pasha Nicosia for their trust and collaboration. This partnership not only strengthens our presence in the Cypriot market but also sets the stage for future growth and innovation,” said Radoslav Le, International Sales Manager.
The post CT Gaming Expands Presence with New Installation in Cyprus appeared first on European Gaming Industry News.
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NOVOVISION CMS Celebrates Successful Go-live at Casino Tróia in Portugal
Casino Tróia is a popular gaming and entertainment venue on the Tróia Peninsula off the coast of Setúbal in Portugal. The elegant casino is part of the 5-star Tróia Design Hotel Resort and welcomes international visitors and local guests alike with a broad variety of gaming entertainment, comprising video slots of leading manufacturers as well as table games including Black Jack, Roulette and Poker.
To upgrade the casino’s player journey and enhance the internal business processes, the management of the Casino Tróia have opted for a visionary solution powered by NOVOMATIC: In early January, the NOVOVISION (NV) casino management system was successfully implemented in an Advanced setup comprising NV core as well as a number of additional modules that comprise nearly the entire gaming floor.
The first point of contact for the casino guests are the NV access registration desks, where they are enrolled with a player account and an NFC card for their NV wallet. Once all regulatory requirements and data protection obligations are fulfilled, guests are granted access to the gaming floor, where their next step will lead them to the NV promo PromoTower to participate in the casino’s promotional programme via the NOVOSPIN Wheel. Any wins will be directly booked into their single wallet and be instantly available for slots play.
All 150 video slots of leading manufacturers across the Casino Tróia have been retrofitted with NOVOVISION player tracking modules (PTM) for smooth and intuitive cashless gaming. They also ensure precise accounting processes and for player revenues to be consistently accounted for in the loyalty programme. Also the majority of the casino’s live tables have been equipped with NV tables accounting functionalities. NV pay guarantees the fast pay-out or purchase of additional credits at three cash desks and a brand new NCM 90 large-capacity cash terminal.
Floor staff benefit from the NOVOVISION Notifier app, which notifies selected users of any defined event according to their user role to ensure they can react to these alerts fast and accurate. At the same time, the Casino Tróia’s management will greatly appreciate the system’s powerful set of Business Intelligence functionalities that enable them to make informed decisions for their business, based on in-depth analysis of game, machine and player performance, promotions and the business trends as a whole.
Werner Kearns, Sales Manager NBS, said: “Casino Tróia is our second NOVOVISION installation in Portugal, which firstly shows how highly the Portuguese market appreciates visionary solutions, and secondly, it is a real testament to the excellent local service provided by our long-standing local distribution partner Marcos Pinto from Diverstock. It is very gratifying for me personally to see how our solution is gaining momentum with customers who recognise its true benefits and technical depth. I also extend my thanks to the management of Casino Tróia for their trust and the excellent cooperation of their local team with our NOVOVISION teams.”
Jorge Calado, General Manager Casino Tróia, said: “We are incredibly proud to implement this state-of-the-art management system, which not only enhances the quality of service we offer our customers but also delivers a more engaging and dynamic experience for them. This milestone is the culmination of months of dedicated effort and collaboration between our team at Casino Tróia, Diverstock, NOVOMATIC and the SRIJ (Serviço de Regulação e Inspeção de Jogos). Thanks to this collective effort, we are now among the first casinos in Portugal to offer such an innovative solution to our guests. This achievement represents a significant step in our continuous journey of growth as we strengthen our value proposition and leverage innovation as a key differentiator in the national market. The new system expands our service offerings for guests while streamlining operations for our team, enabling faster, more efficient service and creating a smoother, more engaging customer experience.”
The post NOVOVISION CMS Celebrates Successful Go-live at Casino Tróia in Portugal appeared first on European Gaming Industry News.
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Danes Gambling Spend Increased in November 2024
Danes’ gambling spend increased in November 2024 compared with November 2023. The statistics show that all gambling categories saw an increase in gross gaming revenue. Online casino especially contributed to the growth.
The total gambling spend in November increased by 7.8% compared to November 2023. Online casino saw the biggest growth with an increase of 17.9%, while gaming machines, land-based casino and betting increased by 1.9%, 0.8% and 0.3%, respectively.
The post Danes Gambling Spend Increased in November 2024 appeared first on European Gaming Industry News.
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