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NBA 2K League Announces Gen.G To Launch Shanghai Team

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The NBA 2K League announced that Gen.G, the global esports organization connecting the best gamers in the U.S. and Asia, will launch an NBA 2K League team from Shanghai that will join the other 22 NBA 2K League teams for the 2020 season.  The Shanghai franchise will be the centerpiece of a long-term strategic relationship between the NBA 2K League and Gen.G that will mobilize Gen.G’s multicultural brand and multi-title esports presence to expand the global footprint of the first official esports league operated by a U.S. professional sports league.

Gen.G’s team, which will train at Gen.G’s Los Angeles HQ during the 2020 season, will be the first NBA 2K League team outside of North America.

Gen.G, whose investors include LA Clippers alternate governor Dennis Wong and whose teams compete in seven other major titles, is also the first NBA 2K League team not affiliated with an NBA team.  Gen.G’s NBA 2K League team will be Gen.G’s second esports franchise (joining Seoul Dynasty of the Overwatch League) and second entry in Chinese esports (China Clash Royale League).

“This is a historic moment in the NBA 2K League’s journey to becoming a truly global league with fans, franchises and players from all over the world,” said NBA 2K League Managing Director Brendan Donohue.  “Gen.G is the ideal organization to launch our first team from outside of North America, and we look forward to working with Gen.G to reach new fans in Shanghai and identify elite talent across Asia.”

“We are honored to help lead the NBA 2K League’s expansion into Asia and proud to represent Shanghai on behalf of the hundreds of millions of Chinese fans who love basketball and video games,” said Chris Park, CEO of Gen.G.  “Gen.G’s unique core mission — to connect esports fans and athletes across the U.S. and Asia — is meant for ambitious ventures like this.  We have big plans to help grow the NBA 2K League in communities around the world that are passionate about basketball and video games.”

In addition to launching the Shanghai franchise, Gen.G and the NBA 2K League today announced a long-term relationship to grow the NBA 2K League’s global player pool and fanbase.  As part of the terms, Gen.G will collaborate with the NBA 2K League on player development and talent identification in Asia, brand development in Asia, and worldwide esports and gaming programming.  Together, the NBA 2K League and Gen.G will build a world-class pipeline for the next generation of great Asian players, develop NBA 2K League content for the more than 12 million followers of Gen.G’s global esports portfolio and the NBA 2K League’s global audience, and promote the NBA 2K League to fans around the world.

Today’s announcements are also important milestones for inclusion and professionalism in esports, values that the NBA 2K League and Gen.G have championed individually and will champion together through this strategic relationship.  In August, the NBA 2K League held its first-ever development camp for elite female NBA 2K players at the NBA 2K League Studio in New York City, and Gen.G announced its all-women Fortnite team – Gen.G Empowered by Bumble (Team Bumble) – as part of the organization’s ongoing commitment to driving women’s empowerment in gaming and esports.

Gen.G and Hornets Venom GT, the NBA 2K League affiliate of the Charlotte Hornets, will participate in the NBA 2K League Expansion Draft Lottery on Friday, Oct. 4.  Additional details about Gen.G’s NBA 2K League team will be announced at a later date.

 


Source: Latest News on European Gaming Media Network
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: NBA 2K League Announces Gen.G To Launch Shanghai Team

George Miller (Gyorgy Molnar) started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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Sofascore Player of the Season Award Show Premieres on CBS

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This summer in Zadar, sporting legends and top broadcasters came together for the first-ever Sofascore Player of the Season Award Show, filmed during the Sunset Sports Festival. Now, the show has reached millions as it premiered on CBSbringing together football stories and data-supported awards. 

The show celebrated Europe’s top performers from the Premier LeagueLaLigaSerie ABundesligaLigue 1, and many more leagues across the world, all chosen just through Sofascore’s objective performance ratings. No votes, no popularity contests. Mohamed Salah topped the Premier League with a 7.78 rating, Raphinha led LaLiga with 7.80, Mattia Zaccagni claimed Serie A’s best with 7.34, Joshua Kimmich was Bundesliga’s highest rated player with 7.91, and Achraf Hakimi shined in Ligue 1 with 7.76. Beyond this, the awards also celebrated the highest-rated player in the UEFA Champions League, the top leagues in women’s football, and many more standout performers from around the globe.

Hosted by Kate Scott and Peter Schmeichel, and directed by Emmy Award-winner Pete Radovich, the event featured exclusive insights from football greats and top analysts including Jamie CarragherMicah Richards, and Alessandro Del PieroRaphinha shared his pride as both LaLiga and Champions League’s top-rated player, while Luka Modrić made history by receiving Sofascore’s first-ever Founders’ Legend Award. In the audience, big names like Dimitar BerbatovStipe Miočić, and Šime Vrsaljko added extra prestige to the celebration.

The Player of the Season celebration extended beyond the TV broadcast, with massive billboards in LondonLiverpoolBarcelonaMunichRomeFrankfurtLyonMetz, and other European cities, showcasing Sofascore’s award winners. From Raphinha and Alexia Putellas in Barcelona to Mohamed Salah in Liverpool and Joshua Kimmich in Munich, fans across Europe could see the season’s best right in their own cities.

The Sofascore Player of the Season Award is built on objective data, not public votes. Every goal, pass, tackle or miss contributes to a rating that reflects what truly happened on the pitch. That’s why, for players and all football fans around the globe, Sofascore’s Player of the Season trophy is the only award that counts.

The post Sofascore Player of the Season Award Show Premieres on CBS appeared first on European Gaming Industry News.

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Evoplay starts a big fiesta in spicy new title Don Juan Peppers

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Evoplay, the award-winning game development studio, has released Don Juan Peppers, a fiery new slot that blends bold bonus features with festive flair.

Set in a sun-soaked Mexican town bursting with colour, rhythm and celebration, the game invites players to join the charismatic Don Juan himself for a lively fiesta across 20 fixed paylines.

The action centres around two types of bonus symbols. Landing three Chili Bonus icons on reels two, three and four triggers seven Free Spins. During Free Spins, each appearance of a Chili Bonus symbol awards an Instant Chili Prize corresponding to the value shown above its reel.

Meanwhile, landing six or more Bonus symbols activates the bonus game. In this mode, all Bonus and Chili icons lock in place and reset the spin counter to three. Chilis in this round boost the value of up to four Bonus symbols before transforming and continuing the chase for bigger wins.

The bonus game also gives players a shot at four fixed jackpots: MINI, MEGA, SUPER, and the GRAND prize of 3,000x the bet. For players who want to skip straight to the fiesta, a Bonus Buy feature offers direct access to either the Bonus Game or Free Spins.

Don Juan Peppers is the latest release in Evoplay’s growing portfolio of standout slots, blending engaging gameplay with vibrant storytelling and proven features.

Ivan Kravchuk, CEO at Evoplay, said: Don Juan Peppers is a celebration of bold design and dynamic mechanics. By blending familiar bonus features with a distinctive aesthetic and rhythmic theme, we’ve created a slot that feels both familiar and fresh.

“It’s a fantastic showcase of our approach to delivering high-performing content with real personality.”

The post Evoplay starts a big fiesta in spicy new title Don Juan Peppers appeared first on European Gaming Industry News.

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ZITRO DIGITAL TO SHOWCASE NEW DIGITAL GAMING LINE-UP AT SBC SUMMIT LISBOA 2025

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Zitro Digital, the online division of global gaming leader Zitro, announces its participation in SBC Summit Lisboa 2025, taking place from 16–18 September at the Feira Internacional de Lisboa, Portugal.

As a key player in the digital gaming space, Zitro Digital will present its latest online slot and video bingo titles portfolio, reflecting its continued investment in innovation, omnichannel strategy, and game performance at scale. Visitors to booth B530 will have the opportunity to explore the company’s newest content, including the debut of ‘Dreams’, the first title in the Fairyland Quest series — a digital adaptation of one of Zitro’s most successful land-based games.

Also featured will be ‘Elysium’ from the Legendary Sword series, ‘Autumn’, the latest addition to the popular Fu Pots collection, and ‘Monk’, the newest release in the Bashiba Link series. The company will also offer an exclusive first look at ‘Tomahawk’ — an upcoming standout title from the all-new Cash Totems series — which will be on display at SBC Lisboa ahead of its global release.

Alongside its expanding games portfolio, Zitro Digital will spotlight GameGate, the company’s new player engagement tool designed to guide users through its growing universe of content. GameGate enhances retention and gameplay by creating personalized journeys across multiple titles, completely transforming how players experience Zitro Digital’s slot offerings.

“Our goal at Zitro Digital is simple: to create engaging games that not only engage players but also drive measurable results for our partners,” said José Javier Martí, COO at Zitro Digital. “We combine the proven appeal of our land-based hits with new digital innovation to offer products that perform consistently across regulated markets. Events like SBC Summit Lisboa are essential for us to connect directly with operators, understand their evolving needs, and demonstrate how our portfolio can support their growth and stand out in competitive markets”.

The post ZITRO DIGITAL TO SHOWCASE NEW DIGITAL GAMING LINE-UP AT SBC SUMMIT LISBOA 2025 appeared first on European Gaming Industry News.

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