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Record-breaking Cheltenham for Smarkets

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Please find below a quick round-up of stats from the Smarkets exchange following last week’s Cheltenham Festival

 

Key stats

  • Trading volume across all Cheltenham markets of £151m, an increase of 10% on 2018.
  • A new all-time Smarkets record for concurrent logged-in users (just after the Festival’s first race), up 20% on previous high.
  • The site performed well with 100% uptime during the Festival.
  • Smarkets was best priced on all 28 races when compared with the Industry Starting Price (SP).
  • In fact, Smarkets prices just before the races started were, on average, over 100% better than the SP, meaning a £10 stake on all winners would have made you £3,580 more than if you’d placed your bets with the bookies.
  • Active users on the Smarkets app increased by 136% when compared with Cheltenham last year.
  • The Smarkets app is the highest-rated betting exchange app on iOS (4.8*) and Android (4.6*). On both platforms, it is the #2 rated betting app.

Smarkets CEO/Founder Jason Trost said:

“Once again the Smarkets platform performed extremely well during Cheltenham week, a time in which we experienced record-breaking numbers for concurrent logged-in users on the site and app.

“I’m immensely proud of the service we are able to provide with such a nimble team compared to the wider industry. It’s weeks like this that prove just what a good product we have built in-house; one that is ready to continue taking market share from the legacy operators.”

 

About Smarkets:

Smarkets was launched in 2010 and is one of the world’s leading betting exchanges, making trading on events secure, efficient and exciting. Headquartered in London, with offices in Los Angeles and Malta, the company was founded by a team of finance and software engineering professionals and is backed by Passion Capital and Deutsche Telekom. The Smarkets exchange has processed over £10 billion worth of transactions for customers across the company’s licensed and regulated markets. The Smarkets group comprises of Smarkets Limited, a software development company, Smarkets Malta, operator of the Smarkets betting exchange, and Hanson Applied Sciences, a liquidity provider. For more information, visit smarkets.com.


Source: Latest News on European Gaming Media Network
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: Record-breaking Cheltenham for Smarkets

George Miller (Gyorgy Molnar) started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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BC.GAME Introduces VIP Transfer Programme

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BC.GAME has introduced a VIP Transfer programme aimed at high-value players migrating from other platforms. The initiative pairs First-Week Lossback—BC.GAME’s first-week downside protection on net losses—with immediate access to BC.GAME’s VIP benefits. Lossback is delivered in the player’s account currency plus an additional grant in $BC, with tiered caps linked to first-deposit size; high-tier totals can reach up to 70%, subject to terms and review.

What’s different

BC.GAME delivers a two-track experience: tangible downside protection in week one via First-Week Lossback, and ongoing VIP treatment thereafter.

Rules at a glance

• New users only: Available exclusively to first-time BC.GAME accounts.

• Referral code required: Enter BCVIPTRANSFER during registration to qualify.

• Compliance: Provide proof of VIP status from another platform and complete KYC. Availability depends on jurisdiction.

• Anti-abuse: Multiple accounts, falsified documents, or arbitrage may result in disqualification and forfeiture of benefits.

How First-Week Lossback works

• Window: A continuous 7×24 hours starting on the day of first deposit.

• Basis: Calculated on net losses within that window (losses after wins).

• Payout format: Lossback in account currency + an additional grant in $BC.

• Tiering: Caps vary by first-deposit size; high-tier totals can reach up to 70%. Specific ranges, eligible games, settlement timing and caps follow the official terms and individual account review.

BC.GAME Head of Affiliates said: “Players shouldn’t have to start from zero when they switch. First-Week Lossback gives real downside protection in week one, and VIP Transfer delivers immediate VIP status, then keeps the value flowing week after week.”

After week one: standard VIP programme (long-term value)

After the first week, players transition into BC.GAME’s regular VIP & loyalty framework (separate from the week-one protection). Typical benefits include:

Weekly/Monthly cashback and reload/weekly bonuses (by tier);

Dedicated VIP host and tailored rewards, plus at higher tiers faster or higher-limit withdrawals and other elevated limits.

All benefits, thresholds, and frequencies are tier-dependent and governed by the official programme terms.

The post BC.GAME Introduces VIP Transfer Programme appeared first on European Gaming Industry News.

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Esports Charts to deliver comprehensive viewership data to GeoGuessr

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Esports Charts, the leading esports viewership analytics provider, is partnering with GeoGuessr, the world’s favourite geography‑guessing game, to deliver detailed analytics for its esports tournaments. The collaboration will give organizers clear insights into audience engagement and viewership patterns across events.

As part of the partnership, Esports Charts provides tournament dashboard data for the GeoGuessr competitions. Organizers can track engagement trends, compare performance across regions, and make data-driven decisions for future events.

“Esports Charts is thrilled to support GeoGuessr’s esports events. Our team even enjoys the game together during team activities, so it’s fun to combine that passion with our analytics expertise. By providing clear insights into viewership and engagement, we hope to help the organizers nurture and grow GeoGuessr’s competitive scene globally.” – Sergii Rudenko, CSO at Esports Charts

The recent GeoGuessr World Championship 2025 set new viewership records, reflecting the game’s growing presence in esports. In recent years, GeoGuessr has expanded its competitive offerings with larger prize pools, longer seasons, and more events.

“This year’s World Championship has been an incredible journey across four countries. We extend our gratitude to the passionate GeoGuessr community, talented players, and all of our partners who made this possible. Our partnership with Esports Charts plays a key role in helping us gain valuable audience insights, allowing us to continuously grow and elevate the GeoGuessr esports scene. – Mikael Falgard, Head of GeoGuessr Esports

The collaboration marks another step in the development of GeoGuessr’s esports scene and strengthens Esports Charts’ role as a leading provider of competitive gaming analytics.

The post Esports Charts to deliver comprehensive viewership data to GeoGuessr appeared first on European Gaming Industry News.

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Spinomenal reigns supreme with Majestic Odin

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Leading iGaming content provider Spinomenal is welcoming players to ascend to Valhalla with its latest mythology-inspired slot, Majestic Odin. The game joins Spinomenal’s hugely popular Demi Gods series.

Majestic Odin is set against a breathtaking Nordic landscape of towering mountains, deep fjords, and glowing torches that frame the game with mythic grandeur. Medium symbols include an embossed golden ring, battle-worn shield, the all-seeing raven and iconic drinking horn.

The stunning visuals are brought to life by a deep, powerful soundtrack that pulsates with pounding drums and ethereal vocals, immersing players in Odin’s world.

Players who discover three Valhalla symbols will trigger the Free Spins game. Before beginning Free Games, players must spin the Wheel of Fortune to determine the free spins total, between 10 and 40, and the symbol to be doubled.

Three golden Yggdrasil symbols launch the Bonus feature in Majestic Odin. Players start with three spins, and the mission is completing the metre by collecting Scattered winning symbols. Five Scattered symbols will complete one cell in the metre. Extra spins can be earned with the +1 symbol and once the spins end the final total is paid out calculated by the final filled metre cell.

The all-powerful Odin himself represents the Wild symbol in Majestic Odin, standing tall with his golden crown and staff of power. The Wild substitutes for all symbols except Double Symbols, Free Spins, and Bonus icons. Landing five Wilds on a winning line pays an impressive x200, delivering thunderous returns.

Spinomenal CO-CEO, Omer Henya commented: “Majestic Odin will certainly capture players’ imaginations with its powerful blend of Norse mythology, immersive features, and thrilling win potential. The visuals and soundtrack create a truly epic atmosphere — we’re confident this release will deliver outstanding engagement.”

The post Spinomenal reigns supreme with Majestic Odin appeared first on European Gaming Industry News.

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