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Pollard Banknote and the Connecticut Lottery Partner to Launch New Player Loyalty Program
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Pollard Banknote Limited is pleased to announce that, following a competitive procurement, it has been awarded a contract to provide the Connecticut Lottery Corporation with a new Player Loyalty Program and Related Services. This new contract builds upon Pollard Banknote’s successful partnership with the CLC as its primary instant ticket supplier since 2012, and comes with an initial term of three (3) years and up to seven (7) additional years of extensions.
The CLC’s new Player Loyalty Program will be powered by Pollard Banknote’s state-of-the-art PlayOn
player engagement solution—one of the most modern player loyalty solutions in the market today. PlayOn
has been specifically engineered to meet the growing needs of the lottery industry and boasts over 100 different types of engagement activities, including milestone celebrations, completing a survey, or watching a video.
With the fully-integrated PlayOn
mobile application, players will be able to scan their lottery tickets for easy points accumulation, which can be redeemed for a variety of exciting rewards and entries for second-chance contests. The robust mobile app will also provide players with ticket checking capabilities, information about current lottery games in the market, a GPS store locator, push notifications for jackpot alerts, and promotional information.
“Pollard Banknote is an industry leader with a demonstrated track record of helping lotteries create quality and innovative online products and experiences,” said Gregory Smith, President & CEO, Connecticut Lottery Corporation. “Together, we will create a robust program tailored to Connecticut that will both attract new players and to create value for those who play our games.”
The Player Loyalty Program from Pollard Banknote will support the CLC’s key business objectives to engage players across channels before, during, and after purchase. As a result, the Lottery will be able to build a deeper relationship with its players by expanding its ability to learn player behaviors and opinions and communicate with them in a more personalized and meaningful way.
“We are thrilled to partner with the Connecticut Lottery to deliver an exciting new Player Loyalty Program to their player base,” said Doug Pollard, Co-Chief Executive Officer, Pollard Banknote. “With PlayOn
, the CLC will gain unprecedented access to omni-channel player data to implement new tactics and strategies that will ultimately support sales growth and proceeds to good causes in the state. It’s our pleasure to be working with the CLC as they execute their vision to deliver player-centric lottery experiences that connect retail and digital channels.”
Since its inauguration in 1971, the Connecticut Lottery has allocated more than $9.5 billion to many valuable programs and causes in the state, while also awarding $17.4 billion to lottery winners. In fiscal year 2018, the CLC provided $345 million in funds to public health, libraries, public safety, education, and more. For more information on the Connecticut Lottery, please visit www.ctlottery.org.
About Pollard Banknote
Pollard Banknote is a leading lottery partner to more than 60 lotteries worldwide, providing high quality instant ticket products, licensed games, Schafer Systems retail merchandising solutions, and a full suite of digital offerings, ranging from game apps to comprehensive player engagement and iLottery solutions, including strategic marketing and management services. The company is a proven innovator and has decades of experience helping lotteries to maximize player engagement, sales, and proceeds for good causes. Pollard Banknote also provides pull-tab tickets, bingo paper, and its Diamond Game and Oasis-branded electronic ticket machines to charitable and other gaming markets in North America. Established in 1907, Pollard Banknote is owned approximately 67.6% by the Pollard family and 32.4% by public shareholders, and is publicly traded on the TSX (PBL). For more information, please visit our website at www.pollardbanknote.com.
Source: Pollard Banknote Limited
Source: Latest News on European Gaming Media Network
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: Pollard Banknote and the Connecticut Lottery Partner to Launch New Player Loyalty Program
Latest News
ACR POKER AND CHRIS MONEYMAKER LAUNCH ‘MONEYMAKER MYSTERY MILLION’ WITH $1 MILLION GUARANTEED PRIZE POOL
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A $109 buy-in allows players to take their shot at big bounties and poker glory, plus hundreds of qualifier flights, beginning Sunday, November 2nd
ACR Poker and poker legend Chris Moneymaker have announced the launch of the Moneymaker Mystery Million, a thrilling new online poker event giving players of all levels the chance to pursue their own million-dollar moment. Inspired by Moneymaker’s iconic journey from a modest buy-in to a world championship title, the tournament features a $1 million guaranteed prize pool and bounties worth up to $100,000.
For just $109, players can compete on their own schedule, joining hundreds of Day 1 flights from Sunday, November 2nd through Monday, December 1st to build their stack and aim for the final table. Every knockout triggers an instant surprise bounty, adding an extra layer of excitement to the competition.
Day 2 of the tournament takes place on Monday, December 1st at 3:05pm ET, culminating in the final table on Tuesday, December 2nd at 4:05pm ET, where the ultimate Moneymaker Mystery Million champion will be crowned.
“There’s nothing better than seeing everyday players turn a modest buy-in into something incredible,” said Moneymaker. “The Moneymaker Mystery Million tourney is all about giving everyone that shot — big action, thrilling bounties, huge prizes, and the chance to create their own poker story. Grab a seat, play your way, and I hope to see you at the tables.”
Players can also earn a spot in the Moneymaker Mystery Million through $50K worth of freerolls, offering multiple chances to join the legendary event for less.
For players looking for even more action, ACR Poker also runs the weekly $109 buy-in Sunday Moneymaker, featuring a $300,000 guaranteed prize pool every Sunday, and a $400,000 prize pool on the final Sunday of each month.
Fans and poker players can follow the Moneymaker Mystery Million final table action live-streamed on ACR’s Twitch channel on Tuesday, December 2nd.
For more information on the Moneymaker Mystery Million, visit ACRPoker.eu.
The post ACR POKER AND CHRIS MONEYMAKER LAUNCH ‘MONEYMAKER MYSTERY MILLION’ WITH $1 MILLION GUARANTEED PRIZE POOL appeared first on European Gaming Industry News.
Reading Time: 2 minutes
Team Vitality, a leading global esports organization, is proud to announce its new official partnership with Skin.Land, a premier online marketplace for buying and selling Counter-Strike 2 skins.
This collaboration reflects the shared ambition of both brands to offer players and the esports community the safest, smoothest, and most modern CS2 skin trading experience possible.
An alliance between two leaders driven by innovation and community
Renowned for its reliability, speed, and user-friendly design, Skin.Land has established itself as a trusted platform for Counter-Strike 2 players and collectors. The marketplace stands out for its instant cashouts, market-leading prices with no hidden fees, top-tier transaction security, and 24/7 customer support, making it one of the most premium and efficient platforms in the industry.
These values perfectly align with Team Vitality’s DNA, defined by performance excellence, community engagement, and a constant pursuit of innovation. Together, Skin.Land and Team Vitality share the same ambition: to provide CS2 fans with a trusted and high-quality environment.
A partnership designed for Counter-Strike fans
As part of this collaboration, Skin.Land and Team Vitality will roll out a series of digital and in-person experiences to bring added value to the CS2 community.
A dedicated landing page for Team Vitality fans will soon go live, featuring exclusive offers such as bonuses, promo codes, and giveaways. This initiative supports Skin.Land’s strategy to strengthen its credibility and visibility within the Counter-Strike ecosystem, while fostering long-term partnerships with leading industry players like Team Vitality.
“We’re delighted to welcome Skin.Land to the Team Vitality family. Partnering with such a trusted and innovative brand within the Counter-Strike ecosystem is a strong signal of reliability for us. Their constant focus on delivering a safe, transparent, and high-quality experience for players perfectly aligns with our own values. This collaboration reflects our commitment to working with the best to continue growing our ecosystem,” said Nicolas Maurer, CEO of Team Vitality.
“We’re proud to partner with Team Vitality, a team that represents the very best of Counter-Strike – discipline, consistency, and an unstoppable drive to win. Their commitment to excellence reflects the same principles that drive us at Skin.Land. Together, we aim to elevate the experience for players and fans alike, combining the Team Vitality spirit with our dedication to building a trusted and innovative platform for the community” Skin.Land Team.
The post Team Vitality welcomes Skin.Land as Official Partner appeared first on European Gaming Industry News.
Latest News
Bazoom Becomes the Official Sponsor of Gamblers Connect’s SiGMA Central Europe Delegation
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Gamblers Connect, the award-winning iGaming affiliate and media platform, is excited to share that Bazoom will be the official sponsor of Gamblers Connect’s delegation at the upcoming SiGMA Central Europe Summit in Rome, Italy.
As one of Gamblers Connect’s long-standing partners and one of the most trusted link-building and content platforms in the iGaming industry, this collaboration is another great example of creating real impact through strong partnerships. Both companies share the same vision, building with quality, not noise, and this sponsorship perfectly reflects that shared belief.
Thanks to Bazoom’s support, the Gamblers Connect team will have a greater presence at one of Europe’s most important iGaming events, connecting directly with operators, affiliates, and industry leaders from all over the world.
Gjorgje Ristikj, Founder & CEO at Gamblers Connect: “Thanks to Bazoom Group’ support as our sponsor, Gamblers Connect will be present at SiGMA Rome. Partnering with companies that believe in our mission and invest in our growth is exactly what allows us to show up, connect and deliver even more value.”
Bazoom’s innovative platform has become an essential ally for companies looking to strengthen their digital footprint. With access to nearly 100,000 verified media outlets worldwide, the platform makes it easier than ever to acquire quality backlinks and tailored content that drives real growth, all through a transparent, pay-per-link model.
Kristoffer Krog, Head of Global Partnerships at Bazoom: “At Bazoom we always strive to stay ahead of our competition and maintain our position as industry leader within link building. The partnership with Gamblers Connect for SiGMA Rome reflects exactly that, as we share the same ambitions, know-how and expert knowledge within the industry.”
The post Bazoom Becomes the Official Sponsor of Gamblers Connect’s SiGMA Central Europe Delegation appeared first on European Gaming Industry News.
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