Connect with us
728x90 banner available here

Latest News

Microgaming completes 15th year of partnership with Square Enix

Published

on

Microgaming completes 15th year of partnership with Square EnixReading Time: 1 minute

 

Microgaming, the gaming developer based in Isle of Man, has launched a new Lara Croft brand to commemorate the 15th anniversary of its partnership with Square Enix. Microgaming has renewed the deal to develop a third branded online slot game.

It was 15 years ago, after an exclusive agreement between the companies, when the partnership launched the industry’s first ever licensed branded slot game with Lara Croft: Tomb Raider™ in 2004. This is also the longest running major partnership in the industry.

“We are incredibly excited to announce the renewal of our historic partnership with Square Enix to develop a new Lara Croft online slot game that honours and builds on the brand’s massive popularity in the gaming industry, film and beyond. 2019 is our 15th anniversary with the brand and we plan to celebrate the unprecedented milestone with a wave of big reveals on another show-stopping stand at ICE.” Andrew Clucas, Chief Operating Officer at Microgaming

“We look forward to continue working with Microgaming to develop another successful branded online slot game, following the top performances of Lara Croft: Tomb Raider™ in 2004, which marked the industry’s first ever branded slot partnership, and Tomb Raider: Secret of the Sword™ in 2008. We are excited to see a new action-packed Lara Croft adventure launch to the iGaming world and look forward to the big reveal at ICE 2019.” – Janet Swallow, Vice President of Licensing at Square Enix West.

Marked for release this year, the new game will once again feature the fearless heroine, ready to lead players on a new quest unearthing ancient trails and rewarding discoveries. The branded slot is being developed by Triple Edge Studios, an independent studio that is providing innovative, high-quality content exclusively for Microgaming.


Source: Latest News on European Gaming Media Network
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: Microgaming completes 15th year of partnership with Square Enix

George Miller (Gyorgy Molnar) started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

Latest News

Vixio Finds Over €36m in AML Fines Issued in Europe in the Last Year

Published

on

Reading Time: 2 minutes

 

Vixio, a leading provider of regulatory intelligence solutions, ‍is proud to announce its Anti-Money Laundering (AML) Outlook, which found that regulators are cracking down on money laundering weaknesses with severe consequences, totaling over €36m in fines from March 2024 to March 2025 in Europe alone.

Vixio’s AML Outlook examines the challenges of complying with AML requirements in jurisdictions around the world, outlines regulators’ efforts to thwart criminal activity, and considers how payments and gambling firms can prevent being caught up in money laundering scandals.

The report found that in the last year, in the European area alone, there have been around 30 enforcement actions from regulators fining payments and e-money firms for falling short in their adherence to AML/CTF rules.

Financial institutions found to have money laundering weaknesses face profound consequences, with prosecutors and regulators alike generally unwilling to be empathetic on this matter. For example:

  • In March 2025, Germany’s regulator, BaFin, fined Ratepay €25,000 over suspected money laundering.
  • In February 2025, Estonia’s Money Laundering Data Bureau revoked B2BX Digital Exchange OÜ’s licence for failing to implement proper customer due diligence, transaction monitoring and risk assessments.
  • The Bank of Lithuania, meanwhile, revoked Foxpay’s licence in November 2024 for systemic AML/CTF and governance failures, including fund mismanagement and conflicts of interest.

John Gidla, Head of Payments Compliance, Vixio, explains, “Although AML compliance involves significant costs for payments firms –  including investment in transaction monitoring systems, customer due diligence (CDD) processes and ongoing staff training – the consequences of failure can be significant. In addition to financial penalties, failing to prevent money laundering can severely damage a firm’s reputation, leading to loss of customers, partners and investor confidence. Maintaining a strong compliance framework is crucial for preserving trust and long-term business viability.

Until now, the EU’s AML enforcement has been more fragmented, but the EU’s new Authority for Anti-Money Laundering and Countering the Financing of Terrorism (AMLA) could be a significant step towards addressing AML enforcement and closing gaps that criminals have been exploiting for years.

Regulatory scrutiny means that firms need to implement know your customer (KYC) procedures, monitor transactions on their systems for suspicious activity and report concerns through suspicious activity reports (SARs) to the relevant authorities.

The post Vixio Finds Over €36m in AML Fines Issued in Europe in the Last Year appeared first on European Gaming Industry News.

Continue Reading

Latest News

UFC Champion Valentina Shevchenko Joins Stake as Global Brand Ambassador

Published

on

Reading Time: < 1 minute

Leading betting platform Stake proudly announces that Ultimate Fighting Championship (“UFC”) Women’s Flyweight World Champion, Valentina Shevchenko, has signed on as a Global Ambassador for the brand.

One of the most iconic and celebrated athletes in combat sports, Shevchenko currently reigns as the UFC Flyweight World Champion and holds the coveted No. 1 spot in the UFC’s Women’s Pound-for-Pound rankings. A Muay Thai specialist from Kyrgyzstan, Shevchenko has dominated the MMA world since her UFC debut in 2015, and continues to build her legacy as one of the sport’s all-time greats. She will next defend her title on May 11 against top contender Manon Fiorot of France.

With this partnership, Shevchenko joins a championship roster of Stake ambassadors that includes UFC stars Merab Dvalishvili, Alexandre Pantoja, Max Holloway, Alex Pereira, and Israel Adesanya.

Speaking on the partnership, Shevchenko said:

“Stake has become one of the most important and exciting partners of the UFC, and I’m proud to now be a Global Ambassador for the brand. Stake is the home of champions, and I’m excited to work with its incredible team.”

Akhil Sarin, Chief Marketing Officer at Stake, added:

“We’re absolutely thrilled to welcome Valentina to the Stake family. It’s rare to see a true legend of the sport still performing at the absolute highest level, and we’re excited to build a long and successful partnership together.  We feel that the Stake brand is now synonymous with the UFC, and our relationships with the very best athletes in the sport helps us continue to grow in the MMA sphere.”

The post UFC Champion Valentina Shevchenko Joins Stake as Global Brand Ambassador appeared first on European Gaming Industry News.

Continue Reading

Latest News

PRace launches as gambling industry’s first truly integrated B2B marketing agency

Published

on

Reading Time: 2 minutes

 

Having already serviced 10 big-brand industry clients since 2024, Nicholas Brown and Aiste Garneviciene announce official launch

PRace, a new disruptor marketing agency focused exclusively on the B2B gambling industry, has today announced its official launch – bringing a transformative, data-driven approach to lead generation and sales.

PRace aims to revolutionise how B2B marketing is delivered by offering the first truly comprehensive and integrated service, with a core specialisation in data-driven lead generation and the creation of end-to-end sales funnels.

Leveraging deep industry expertise, PRace has already grown to a 15-person team of industry experts since its inception.

PRace’s approach fills a significant gap in B2B marketing left by its traditional competitor agencies, offering a serious competitive advantage for both PRace and its clients.

The agency was founded under the radar in 2024 by industry experts Nicholas Brown, formerly of Square in the Air, and Aiste Garneviciene, former COO of BetGames and SBC Leader of the Year 2020.

With Relax Gaming and Amelco as its founding clients, PRace now counts more than 10 top-tier industry brands in its portfolio – as well as approaching more than one million Euros in annual projected revenue.

Following today’s official launch announcement, the agency will be publicly announcing its leadership team in the coming weeks.

Commenting on the launch, Nicholas Brown, Co-Founder of PRace, said: “Having been in marketing since the early 2010s –and being instrumental in building the success of Square in the Air, I saw a clear opportunity to address a significant gap in the market alongside a fantastic friend and former client, Aiste Garneviciene.

“The B2B gambling industry is ripe for a more sophisticated, data-led approach to marketing that goes beyond traditional services. We’re here to deliver exactly what every other B2B marketing agency already does outside of our industry – using data-driven strategies to create demand, leads and sales.”

Co-Founder and CEO of PRace, Aiste Garneviciene, commented:As one of the founding team members of BetGames in 2012, I know firsthand what it takes to truly build and scale a brand. From establishing credibility and educating the market – to driving qualified leads and sales.

“Each stage demands a different strategy and PRace is the first agency that can deliver that. We’re bringing a fresh perspective, deep industry expertise and a proven methodology that’s already serviced 10 top-tier clients. If you’re ready to make marketing your biggest growth engine – get in touch!”

The post PRace launches as gambling industry’s first truly integrated B2B marketing agency appeared first on European Gaming Industry News.

Continue Reading

Trending

EEGaming.org is part of HIPTHER, parent brand of various prominent news outlets and international conferences. These platforms and events span a wide range of industries, including Entertainment, Technology, Gaming and Gambling, Blockchain, Artificial Intelligence, Fintech, Quantum Technology, Legal Cannabis, Health and Lifestyle, VR/AR, eSports, and several others. This indicates that EEGaming.org is part of a larger network that focuses on a diverse array of sectors, particularly those related to cutting-edge technology and modern lifestyle trends.

Contact us: [email protected]

Editorial / PR Submissions: [email protected]

Copyright © 2015 - 2025 HIPTHER. All Rights Reserved. Registered in Romania under Proshirt SRL, Company number: 2134306, EU VAT ID: RO21343605. Office address: Blvd. 1 Decembrie 1918 nr.5, Targu Mures, Romania

We are constantly showing banners about important news regarding events and product launches. Please turn AdBlock off in order to see these areas.