Latest News
Evolution LA Joins Forces with FanDuel on “Walk Away” Ad Campaign with Former NFL/ Buffalo Bills Cornerback Vontae Davis
Reading Time: 2 minutes
Evolution LA edited FanDuel‘s latest hit commercial featuring former NFL Buffalo Bills Cornerback Vontae Davis as part of a campaign to promote the company’s daily fantasy website.
The :30 second ad debuted during Thanksgiving on DIRECTV Sunday Ticket and NBCU properties, and is also running on digital, television and social media platforms. Davis recently retired from professional football during a game on the second week of the season.
The commercial promotes the gaming pastime known as daily fantasy on FanFuel, where players can pick a different team each week and quit previous choices. The ad’s premise is that it’s ok to “walk away” from their teams and remain engaged in fantasy football. Evolution worked closely with director Steve Giraldi and producer John Shepphird from the FanDuel group to edit this timely spot.
“Evolution is our ace-in-the hole post house,” said Shepphird. “They consistently create amazing promotional content for the FanDuel Group including TVG, Betfair Casino, and Draft.”
For more information visit www.evolutionla.com or www.fanduel.com.
About FanDuel Group
FanDuel Group is an innovative sports-tech entertainment company that is changing the way consumers engage with their favorite sports, teams, and leagues. The premier gaming destination in the United States, FanDuel Group consists of a portfolio of leading brands across gaming, sports betting, daily fantasy sports, advance-deposit wagering, and TV/media, including FanDuel, Betfair US, DRAFT, and TVG. FanDuel Group has a presence across 45 states and 8 million customers. The company is based in New York with offices in California, New Jersey, Florida, Oregon, and Scotland. FanDuel Group is a subsidiary of Paddy Power Betfair plc, a leading international sports betting and gaming operator and a constituent of the FTSE 100 index of the London Stock Exchange.
About Evolution LA
Evolution LA produces work that breaks through the clutter and noise of today’s media landscape. This full-service production company believes in engaging audiences and connecting with consumers in authentic and meaningful ways. It is the name studios, brands and celebrities turn to for original ideas and proven marketing strategies. Its clients are some of the most lucrative and well-regarded properties in entertainment and business. Evolution LA creates innovative campaigns with an expert team of in-house producers, directors and post-specialists who deliver creative campaigns and ensure projects run smoothly anywhere in the world.
Source: Latest News on European Gaming Media Network
Latest News
Spin the Joy with Santa’s Reels – Playzia’s Festive Online Slot Game!
Just in time for the holiday season, Playzia is thrilled to announce the launch of Santa’s Reels, a vibrant and festive online classic slot game that’s guaranteed to spread cheer and big wins! With a 5×3 grid layout and 25 fixed paylines, this medium-low volatility game combines stunning Christmas-themed graphics, exciting features, and the chance to hit one of four jackpot prizes.
In Santa’s Reels, Santa himself acts as the Wild symbol, which can substitute for any regular symbol to create winning combinations. Playzia’s latest online slot features the exciting Jackpot Hold and Win round, unlocked by collecting 50 Bonus symbols across multiple sessions. Once activated, only Jackpot symbols appear on the reels, and the feature continues until 3 or more identical Jackpot symbols are collected, leading to one of the game’s big payouts.
Additionally, players can enjoy stacked wilds in the Free Spins round, triggered by landing 3 or more Scatter symbols, awarding 10 Free Spins with the possibility of unlimited re-triggers. The Buy Bonus feature allows players to instantly access either the Free Spins or Jackpot Hold and Win rounds by paying 20x or 40x their bet, respectively. Santa’s Reels has a medium low volatility, with a default 96% RTP, and 3 other variables to choose from.
Vlad Modorcea, CPO at Playzia, stated: “We’re thrilled to introduce Santa’s Reels, our latest holiday-themed slot that brings the joy of Christmas to life! This game offers an exciting new feature where players can collect festive gifts over multiple sessions, building anticipation for the ultimate reward—the bonus Hold and Win Jackpot Round. It’s our way of making the holiday spirit last a little longer, with game mechanics that players Love to Play!”
Playzia is currently boasting a thrilling lineup of games, including exciting titles like Billionaire Wolf, Sweet Candy Fortune, and The Great Fishing Adventure. In 2025, Playzia will unveil a roadmap featuring 3 new games per month, ensuring a constant flow of fresh content. Players can also look forward to exciting surprises, including intriguing branded content, further enhancing the gaming experience and keeping things fresh and dynamic for those who Love to Play!
The post Spin the Joy with Santa’s Reels – Playzia’s Festive Online Slot Game! appeared first on European Gaming Industry News.
Latest News
BGC RESPONSE TO DCMS MANDATORY LEVY AND ONLINE SLOTS STAKE LIMITS ANNOUNCEMENT
Betting and Gaming Council, CEO Grainne Hurst, said: “The BGC supported plans outlined in the White Paper published last year to reform stake limits and introduce a mandatory levy to fund Research, Prevention and treatment.
“BGC members voluntarily contributed over £170m over the last four years to tackle problem gambling and gambling related harm, including £50m this year alone, funding an independent network of charities currently caring for 85 per cent of all problem gamblers receiving treatment in Britain.
“Ministers must not lose sight of the fact that the vast majority of the 22.5m people who enjoy a bet each month, on the lottery, in bookmakers, casinos, bingo halls and online, do so safely, while the most recent NHS Health Survey for England estimated that just 0.4 per cent of the adult population are problem gamblers.
“The tone of this announcement suggests Government is at risk of losing perspective of these facts, while simply dancing to the tune of anti-gambling prohibitionists, which serves no one.”
The post BGC RESPONSE TO DCMS MANDATORY LEVY AND ONLINE SLOTS STAKE LIMITS ANNOUNCEMENT appeared first on European Gaming Industry News.
Latest News
Playtech Extends Partnership with Bar One Racing through New Multi-Product Deal
Playtech announced the extension of its exclusive partnership with Bar One, which will see Playtech become the new provider for the Bar One digital sportsbook across the UK and Ireland. This partnership will also introduce Playtech’s world-leading full casino and live casino suite.
The new four-year deal builds on the successful partnership between the two companies which sees Playtech’s retail sports product across the entire Bar One retail estate, a longstanding relationship that dates back more than 10 years.
As part of the new agreement, Playtech will remain the exclusive provider of self-service betting terminals for Bar One. This will support Bar One’s impressive recent growth fuelled by upgrading their entire estate in Ireland. As leaders in this field, Playtech will continue to provide market-leading sports betting software to meet the increasing demand for a digital betting experience from customers in retail betting shops.
Yori Arami, VP Sports Commercial at Playtech: “Bar One has become a driving force in Ireland and we are excited to build on our successful partnership to help them grow further. Our software performance has made this ongoing partnership possible, and the new Digital Sportsbook and Casino proposition further increases the collaboration between the two companies. We are set on progressing plans to provide a customer centric roadmap for the years ahead, as we continue to develop new technologies aimed at improving and maximising performance in the digital and the retail space.”
Barney O’Hare, CEO of Bar One: “We are very pleased to extend further our important relationship with industry leader Playtech. With a full and recent upgrade and digitalisation of our entire Retail estate we have installed brand new sports terminals which form a key part of the future success of our company. We are very excited to also now bring the best Digital Sportsbook and Casino product to our customers and look forward to the success this partnership will undoubtedly bring.”
The post Playtech Extends Partnership with Bar One Racing through New Multi-Product Deal appeared first on European Gaming Industry News.
-
Latest News3 months ago
BlueOcean Gaming Wins Best Aggregator 2024 Award at SiGMA East Europe Awards
-
Latest News3 months ago
EGT’s bestseller Bell Link with another great success: Its bells are now ringing in the Czech market
-
Latest News3 months ago
BOS/The Swedish Trade Association for Online Gambling commissions Advisense to strengthen efforts against money laundering
-
Latest News2 months ago
MIRACL partners with Continent 8 to offer its single-step passwordless MFA solution to simplify the login experience
-
Latest News3 months ago
Applications invited to become safer gambling charity for 2025 editions of ICE, iGB Affiliate and iGB L!VE
-
Latest News2 months ago
ACR Poker’s OSS XL Exceeds Guarantee With Over $46 Million In Prize Pools
-
Latest News2 months ago
Match of LeGGends: Double Down. Highlights of the show match between NAVI and Team Vitality
-
Latest News2 months ago
FBMDS and FBM Foundation host solidarity keepy-uppy initiative at G2E Las Vegas 2024
You must be logged in to post a comment Login