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UKGC Report Reopens Loot Box Debate: Will Video Game Developers Have to Follow UK Online Casino Standards?
Reading Time: 3 minutes
The continued crossovers between video games and the casino industry have had some unintended consequences according to the UK Gambling Commission (UKGC). Outlined in a recent report on children and gambling trends, the UKGC found that loot boxes could be harmful to minors. Although the latest study showed a decrease in gambling participation among 11-to-16-year-olds, the data suggests that the risks to children have increased. As per the findings, 31% of those surveyed have opened a loot box, while 3% say they’ve placed an in-game bet.
Are In-Game Add-Ons a Gamble?
For the government, the issue of loot boxes has been a talking point since 2017. Identifying an emerging trend among video game developers, Connor Rhys Deeley submitted an online petition to have loot boxes discussed in parliament. In writing his petition, Deeley argued that the in-game add-ons often contain prizes that are worth less than the purchase price. Citing a 2017 law passed in China, Deeley said that the boxes are, in essence, a form of gambling and should, therefore, be regulated by the UKGC.
Addressing the situation, then Secretary of State for Digital, Culture, Media and Sport Tracey Crouch pointed to the UKGC previous statement on loot boxes.
“Where items obtained in a computer game can be traded or exchanged outside the game platform, they acquire a monetary value, and where facilities for gambling with such items are offered to consumers located in Britain a Gambling Commission licence is required,” concluded the government and the UKGC.
UKGC Guidelines Don’t Apply
By stating loot box prizes don’t have any real world value, the conclusion was that they fall outside of the UKGC’s regulatory remit. As it stands, any operator wanting to offer betting services in the UK must abide by a strictest of guidelines. For example, 2005 regulations state that gaming companies don’t have to meet a statutory minimum payout percentage. However, they must clearly display the amount a player can, in theory, expect to win (known as the return to player/RTP). In essence, this rule is designed to give players the power to decide how much risk they want to expose themselves to.
In fact, this drive to give consumers more information has been a cornerstone of the UKGC’s policies over the last few years. Today UK casino and betting operators must provide clear and concise insights into every aspect of their product. From their payout structures and software suppliers to the terms and conditions attached to bonuses, everything has to be transparent and fair. Without meeting the expected standards, an operator risks receiving a fine or having their licence revoked. However, when it comes to video game companies, the same standards aren’t in place. For those entering the casino world, a UKGC licence is mark of quality, but no such label applies in the gaming sector.
Regulators Must Set the Standard
This disparity is something that campaigners have been pushing to address over the last 12 months. With loot boxes sharing similarities with casino games such as scratchcards or monetised versions of Deal or No Deal, many argue that UKGC standards should apply. In their defence, video game developers have said that loot boxes aren’t an integral part of a player’s experience.
“A player’s ability to succeed in the game is not dependent on purchasing crates. Players can also earn crates through playing the game and not spending any money at all,” a spokesperson for EA told Eurogamer.net.
However, the figures would seem to suggest otherwise. In addition to the UKGC’s report showing that 31% of child gamers have used loot boxes, estimates project that loot box revenue will hit £32 billion by 2022. Reviewing the current trend, analysts at Juniper Research found that more people are now taking part in so-called skin betting than ever before.
“These items have value depending on rarity and popularity within game communities. On PCs, skins are traded for real money via Steam’s Marketplace; the platform has 125 million registered users globally,” Lauren Foye of Juniper Research said in April 2018.
Licensed Loot Boxes May Happen in 2019
In light of the latest findings, the government is likely to face more tough questions regarding the regulation of loot boxes. In Belgium, ministers have already agreed that the boxes are a form of gambling. British politicians may soon take the same position. Indeed, with the protection of minors something the UKGC has been working hard on in recent times, the recent report will give those in power cause for concern. If that proves to be the case, we may see video game companies become subject to the same controls as UK online casino operators.
Source: Latest News on European Gaming Media Network
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SoftGamings Wins “Best Platform Provider” Award at SiGMA Central Europe 2025 in Rome
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SoftGamings has been awarded the Best Platform Provider at the SiGMA Central Europe 2025 ceremony held in Rome. The award recognizes the company’s outstanding achievements in platform development, technical excellence, and continuous contribution to the growth of the global iGaming industry.
The recognition highlights SoftGamings’ commitment to delivering robust, scalable, and feature-rich platform solutions that empower operators to build successful online casino and sportsbook businesses. Through its unified API, the company offers seamless access to more than 300 licensed game providers, 150+ payment systems, and complete licensing and compliance support across multiple jurisdictions.
The SiGMA Awards are among the most respected distinctions in the gaming industry, celebrating innovation and quality among the leading companies worldwide.
Winning in the Platform Provider category underlines SoftGamings’ role as a trusted technology partner for operators looking to launch and scale their projects efficiently.
SoftGamings continues to set industry standards with its forward-looking approach, reliable infrastructure, and dedication to supporting clients through every stage of their iGaming journey.
The post SoftGamings Wins “Best Platform Provider” Award at SiGMA Central Europe 2025 in Rome appeared first on European Gaming Industry News.
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Presenting Industry Trends and Celebrating 100 Brands: SOFTSWISS Shines at SiGMA Central Europe
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SOFTSWISS, a global tech leader in iGaming solutions, has wrapped up a remarkable showcase at SiGMA Central Europe 2025. From the launch of the 2026 iGaming Trends Report to the live-built Alfa Romeo 4C handover, the company once again demonstrated why it stands as the industry’s leading technology provider and creative pioneer.
One of the main highlights of the event was the official release of the 2026 iGaming Trends Report. The fourth edition offers a data-driven overview of the macro- and microtrends shaping the future of iGaming – from the industrialisation of AI to regulatory shifts, cybersecurity evolution, and the rise of brand trust.
To mark the launch, SOFTSWISS hosted the 2026 iGaming Trends Marathon, a four-hour live event featuring global thought leaders. In the opening panel discussion, Ivan Montik, Founder of SOFTSWISS, Heathcliff Farrugia, COO of SiGMA, and Pierre Lindh, CEO of NEXT.io, arranged the ‘Ultimate Forecast Duel,’ exploring which trends will define the industry’s next chapter.
Another key moment was the Alfa Romeo 4C gifting, organised to celebrate the launch of the 100th brand powered by SOFTSWISS software in 2025. The sports car, assembled live during the expo at the SOFTSWISS stand, became a symbol of the company’s engineering precision and team spirit.
During a special ceremony, Ivan Montik handed over the keys to one of SOFTSWISS’ valued partners, Lottu, represented by Hugo Baungartner, Chief Business Officer, marking another milestone in a long-standing partnership based on trust and shared success.
About SOFTSWISS
SOFTSWISS is an international technology company with over 15 years of experience in developing innovative solutions for the iGaming industry. SOFTSWISS provides comprehensive software for managing iGaming projects. The company’s product portfolio includes the Casino Platform, the Game Aggregator with over 36,700 casino games, Affilka Affiliate Platform, the Sportsbook Software and the Jackpot Aggregator. The expert team, based in Malta, Poland, and Georgia, counts over 2,000 employees.
The post Presenting Industry Trends and Celebrating 100 Brands: SOFTSWISS Shines at SiGMA Central Europe appeared first on European Gaming Industry News.
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AC Sparta Praha Becomes the Second Club Globally to Receive the Access Champions Certificate
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The certification recognises AC Sparta Praha and Betano’s joint efforts in turning the epet ARENA into a more accessible stadium and creating inclusive matchday experiences for all fans.
AC Sparta Praha has received the Access Champions certificate from AccessibAll, the international organisation that evaluates accessibility standards in football stadiums. Betano, AC Sparta Praha’s main sponsor, played a key role in this distinction by funding the initial accessibility report that guided the club’s improvements and helped shape its long-term inclusion strategy. This recognition makes AC Sparta Praha one of only two clubs in the world that have earned this award, following Atlético Madrid.
Before the match against Teplice, AC Sparta Praha and Betano representatives received the Access Champions certificate from the international organisation AccessibAll. The certificate recognises excellence in accessibility for fans with disabilities.
As part of the event, AC Sparta Praha and Betano presented a cheque for 500.000 CK to the non-profit organisation Znakovárna z. s., which provides Czech Sign Language interpreting for the club. Starting with the match against Teplice, AC Sparta Praha, Betano and Znakovárna will begin a long-term cooperation on creating and regularly publishing pre-match programme videos interpreted into Czech Sign Language for every home game of the first team.
“The AccessibAll award confirms that we are on the right path. We focus on concrete steps that bring immediate benefits to our fans. We thank Betano for their support and cooperation — without it, many of these measures would not have been implemented to the extent and quality they are today. Our vision is for every fan, regardless of their needs, to feel comfortable and safe at our stadium,” said AC Sparta Praha’s CSR Manager, Irena Smetanová.
“We are glad that, together with AC Sparta Praha, we are making the football experience accessible to all fans with disabilities. We rely on practical solutions that truly make a difference in the stadium — from navigation beacons to expanded barrier-free areas and enhanced matchday services. Our ambition is for every fan to fully enjoy the game,” added Adam Srb, Marketing Manager for Betano in the Czech Republic.
In recent seasons, AC Sparta Praha, together with Betano, has implemented a number of improvements to enhance accessibility at the epet ARENA for fans with disabilities. The stadium has been equipped with audio navigation beacons for visually impaired fans. Wheelchair platforms have been expanded, with increased capacity for visiting wheelchair-using fans. The club has also adapted its digital environment to be clear and user-friendly for fans with specific needs. Since autumn, regular stadium tours have been held — for blind and visually impaired fans in odd months, and for deaf fans in even months. For blind supporters, the club provides audio descriptive commentary through individual receivers in cooperation with Livesport. The pre-match programme on the big screens now includes subtitles, and a summary of the programme is interpreted into sign language.
The Access Champions programme comprehensively assesses clubs. It covers stadium infrastructure, fan and community engagement, digital accessibility, matchday services for home and away fans with disabilities, as well as leadership and awareness in the field of inclusion.
“Access Champions certification was created with the real needs of fans in mind. We evaluate how a club thinks about accessibility, how it implements it in practice, and how it maintains high standards throughout the season. AC Sparta Praha has demonstrated a systematic and consistent approach across all areas — from infrastructure to matchday services and community engagement. This award confirms that accessibility is part of the club’s culture,” said AccessibAll CEO Olivier Jarosz.
AC Sparta Praha and Betano will continue to develop their cooperation with community organisations and international partners, expand the use of sign-language interpreting and closed captioning, continuously improve the digital environment, and strengthen matchday services. The goal is to make accessibility a permanent standard of the club environment.
The post AC Sparta Praha Becomes the Second Club Globally to Receive the Access Champions Certificate appeared first on European Gaming Industry News.
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