Connect with us

Latest News

UltraPlay kicks off EEGS and BEGE with betting on eSports and US sports

Published

on

UltraPlay kicks off EEGS and BEGE Expo with betting on eSports and US SportsReading Time: 2 minutes

 

UltraPlay will attend the Eastern European Gaming Summit (20th November) and BEGExpo (21-22 November). The company’s CEO Mario Ovcharov, and Head of Trading, Peter Ivanov, have much to share on eSports and US sports and how vital it is for the gaming business, especially in Eastern Europe, and how operators can benefit from both gaming verticals.

On 20th of November, Mario Ovcharov, will be a part of the discussion panel “eSports – Beyond the hype”. Along with other professionals he will discuss the future and current state of eSports. UltraPlay’s collected data and case-studies on eSports shows that eSports has a completely new audience, the Millennials who bet predominantly on eSports and this trend will continue to grow. The top 3 eSports titles are responsible for more than 60% of the betting volume, but extensive coverage is vital as it is the initial impression of the potential bettor, and very much like in regular sports live betting is preferred.

Also on the 20th of November, Peter Ivanov, will have a presentation on “How do punters bet on US Sports”. As the Head of Trading at UltraPlay, Peter has excellent knowledge of the worldwide sports gambling market. Some of the highlights in the presentation will cover:

  • The US sport punter: expectations and behavior
  • The situation of the US Market
  • Opportunities in the US Market

To learn more on how US sports differs from the one in Europe, don’t miss the chance to hear more on the broad experience and insights UltraPlay can share and discuss it further on.
On 22nd November Mario Ovcharov will have a short presentation in the Sales Pitch Zone of BEGE on “How to attract the eSports audience to your betting brand”. Esports revenue is expected to surpass $1 billion by 2019, it has overtaken golf and rugby in terms of popularity, and the company’s CEO will share with operators and all interested to enter this very specific market how their business can get the most out of it.

UltraPlay envisions eSports as a constantly growing sector. Company’s experience shows that being in the gaming business, paying attention to it is a must. This industry has been growing for the past 15 years recording a tremendous boost in the last 4 years.
Meet and greet UltraPlay’s team at EEGS and BEGE Expo from 20th to 22nd of November in Sofia, Bulgaria.

About UltraPlay:
UltraPlay is a modern technological company, founded in 2010, with the core ambition to offer innovative approach to the online gaming industry by providing advanced betting solutions, focused on eSports, sports betting, casino, live betting and bitcoin solutions.
Assembled by a team of iGaming professionals with vast experience in betting product development, operations, eSports and marketing, UltraPlay is a trusted partner for delivering superior sports software and odds products to its customers. Learn more about the company here: www.ultraplay.co


Source: Latest News on European Gaming Media Network

George Miller (Gyorgy Molnar) started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

Latest News

Salford customer triumphs at Genting Casino £20k Spin Leaderboard Challenge final

Published

on

A thrilling finale to Genting Casino’s headline £20k Spin Leaderboard Challenge saw one lucky player from Salford, Greater Manchester pocket £20,000 in cash after correctly choosing red on the Grand Prize Spin.

The multi-stage competition, launched by premium Live Casino Genting Casino in October, invited online players across the UK to compete for leaderboard points by playing selected games, earn free spins and secure a place in a VIP live finale at Resorts World Birmingham.

The top five online qualifiers headed for a VIP weekend, including travel costs and a stay, culminating in a high-stakes live roulette tournament where one final spin decided the champion. The overall winner walked away with the £20,000 Grand Prize Spin, a life-changing moment for the tournament victor.

Genting Casino has Live Roulette streamed from Genting UK casinos, Palm Beach, Resorts World Birmingham and Genting Manchester and this competition brought together its digital and on-floor experiences, with customers transitioning from a digital competition to being invited and competing in a live casino format.

Speaking after the event, the winner, Karthik, who had never competed in a live casino tournament before, said: “No way! I never expected this at all. It came completely out of the blue. Suddenly, I got a call saying I was selected for the tournament.”

Despite the tension of the final spin, the winner revealed their approach: “I went purely with instinct. I don’t have a favourite colour. It was just a feeling in that moment. Looking at the board, there had been a lot of red, and it gave me the feeling to go with red.”

The winner described the experience as both exhilarating and rewarding: “Yes, absolutely. It wasn’t just about fun. It was also about how engaging everything was, the people, the organisation and the entire experience.”

The £20k Spin Leaderboard Challenge ran until 17 November 2025, granting players free spins and leaderboard points for qualifying deposits and gameplay. The top five qualifiers were invited to Resorts World Birmingham to compete in an exciting filmed live roulette bracket-style tournament, with the final spin determining who would take home the grand prize.

Mike Vella, Brand Marketing Project Manager at Genting Casino, said: “We couldn’t be happier with how the £20k Spin Leaderboard Challenge played out.

“The energy and enthusiasm from all our players, both online and at Resorts World Birmingham, exceeded our expectations.

“Seeing the leaderboard finalists come together for the live roulette showdown was fantastic, and we’re genuinely delighted for the winner. It’s a brilliant moment for them and a great example of how rewarding these experiences can be.

“For the winner, this isn’t just a prize, it’s a moment they’ll remember forever. Seeing their reaction, the joy and disbelief at landing the Grand Prize Spin really highlights the human side of these competitions. It’s these moments of genuine surprise and triumph that remind us why we create these events.

“The team at Genting Casino and Resorts World Birmingham are immensely proud to have delivered such a seamless, exciting experience and we hope it inspires even more players to take part in future challenges.”

The success of this year’s leaderboard challenge highlights Genting Casino’s ongoing commitment to providing engaging experiences that bridge online excitement with unforgettable live moments on the casino floor.

Genting Casino, who offer a premier gaming experience with top-tier slots, is set to transport players straight to the heart of the Strip with its Las Vegas Casino Experience, launching in early 2026. This unique promotion will bring the glitz and glamour of Las Vegas to the digital platform, featuring themed games, exclusive jackpots and interactive experiences designed to capture the thrill of the iconic city’s casinos.

The post Salford customer triumphs at Genting Casino £20k Spin Leaderboard Challenge final appeared first on Gaming and Gambling Industry Newsroom.

Continue Reading

Latest News

3 Oaks Gaming fortifies position in Italy’s regulated gambling market with Stanleybet.it tie-up

Published

on

3 Oaks Gaming, a leading distributor of iGaming content, has expanded its presence within the Italian Regulated market through a new partnership with Stanleybet.it, one of the country’s leading online gaming platforms.

Under the agreement, Stanleybet.it will integrate 19 of 3 Oaks Gaming’s premium slot titles, providing a diverse range of games that combine strong maths models, polished design and proven retention mechanics.

The collaboration reflects 3 Oaks Gaming’s ongoing commitment to working with established iGaming platforms within key regulated markets.

By partnering with Stanleybet.it, the distributor strengthens its global reach and continues to deliver premium, feature-rich slots to operators seeking engaging and reliable content.

Luca Richter, Sales Manager at 3 Oaks Gaming, said: “Italy remains a key region for our continued European growth, and partnering with Stanleybet.it reinforces our dedication to working with established, trusted platforms,”
“By integrating 19 of our top-performing titles, we’re ensuring their players enjoy a wider range of immersive, premium slot experiences that deliver both excitement and long-term engagement.”

Dalia Pecingina, Head of Online at Stanleybet.it said: “We are thrilled to bring 3 Oaks slots to our users, a provider we admire for its ability to combine innovation, quality, and fun. The games represent a unique offering
in the Italian gaming landscape, designed for those seeking diverse and engaging gaming experiences. This launch further strengthens our commitment to providing excellent content
and cutting-edge entertainment.”

The post 3 Oaks Gaming fortifies position in Italy’s regulated gambling market with Stanleybet.it tie-up appeared first on Gaming and Gambling Industry Newsroom.

Continue Reading

Latest News

Finland’s Gambling Reform Is Official – What Happens Next?

Published

on

The wait is over: The Finnish Parliament has officially approved the new gambling legislation. In a decisive plenary session, MPs voted 158 in favor to 9 opposed, with 32 abstaining. The text remained unchanged from the version presented in previous weeks, solidifying the framework for Finland’s transition from a monopoly to a licensed market.

With the political uncertainty resolved, the focus now shifts to implementation. For operators, this means the race to compliance—and market entry—has effectively begun.

The Confirmed Timeline

With the legislation passed, the roadmap to the market opening is now set. Operators must use the coming months to prepare for a rigorous licensing process.

  • Early 2026: The application window is expected to open. The regulator will begin accepting and reviewing license applications.

  • 2026 (Throughout): The “preparatory year.” This period is dedicated to vetting applicants, ensuring technical compliance, and establishing the new supervisory authority.

  • January 1, 2027: The regulated Finnish market officially opens. Licensed operators can go live with betting and online casino services.

Entering the Finnish Market with Nordic Legal

Navigating a new jurisdiction is complex, but it doesn’t have to be inefficient. With extensive experience advising on gaming licences across the Nordic markets, Nordic Legal brings a proven, practical approach to the Finnish process.

Efficiency Through Synergy If you already work with us in Denmark or Sweden, we ensure your Finnish licence application isn’t a “start from scratch” project. We build directly on our existing knowledge of your organisation and systems.

Your usual Nordic Legal contact will coordinate directly with our Helsinki team at no extra cost. This integrated approach saves you time and avoids the frustration of duplicating work you’ve already done for other Nordic licenses.

Our Approach We focus on smart compliance:

  • Reusing documentation where regulations overlap.

  • Anticipating regulatory questions before they are asked.

  • Aligning requirements for technical standards and responsible gambling.

  • Engaging constructively with the Finnish authority to ensure a smooth process.

The Finnish Licence Application Package

To support your entry, we offer a comprehensive package designed to handle the heavy lifting:

  • Translation of all required documents.

  • Guidance and completion of complex application forms.

  • Full project management from start to submission.

  • Direct communication with the Finnish regulator on your behalf.

Next Steps

The window for preparation is narrowing. Contact your usual Nordic Legal advisor today to discuss the new legislation or our Licence Application Package. Alternatively, reach out to us directly to secure your place in Finland’s upcoming regulated market.

The post Finland’s Gambling Reform Is Official – What Happens Next? appeared first on Gaming and Gambling Industry Newsroom.

Continue Reading

Trending

EEGaming.org is part of HIPTHER, parent brand of various prominent news outlets and international conferences. These platforms and events span a wide range of industries, including Entertainment, Technology, Gaming and Gambling, Blockchain, Artificial Intelligence, Fintech, Quantum Technology, Legal Cannabis, Health and Lifestyle, VR/AR, eSports, and several others. This indicates that EEGaming.org is part of a larger network that focuses on a diverse array of sectors, particularly those related to cutting-edge technology and modern lifestyle trends.

Contact us: [email protected]

Editorial / PR Submissions: [email protected]

Copyright © 2015 - 2025 HIPTHER. All Rights Reserved. Registered in Romania under Proshirt SRL, Company number: 2134306, EU VAT ID: RO21343605. Office address: Blvd. 1 Decembrie 1918 nr.5, Targu Mures, Romania

We are constantly showing banners about important news regarding events and product launches. Please turn AdBlock off in order to see these areas.